It’s a good lesson for techy startup companies who think that because they’re cool they don’t have to treat people with the same professionalism that other companies do.
Ripping off a photographer is a prime example. I’ve heard countless stories of small magazines asking for people to provide high-quality content free in exchange for only the “publicity” they would get from having their name beside it, and perhaps one day getting a few dollars.
Not having enough money to properly get your startup off the ground is one thing. But PodTech isn’t poor, it’s just lazy.
UPDATE: Credit where it’s due. Scoble has responded both here and on Casey’s post. It doesn’t negate the criticisms, but it mitigates them somewhat. Hopefully PodTech’s act will improve as a result.