Besides, what does that comment have to do with anything? If you have something to say, say it, don't tip-toe around it without ever getting to the point.

But in this case, at least, they did the right thing: pressure a company to respect its customers instead of pressuring a government to impose unnecessary rules.

For the most part, though, I can't stand the MMF. If you go to their website and read their thoughts on, for instance, the MUHC superhospital, funding to McGill and Concordia, bilingual signs, bilingual services and so forth, you'll quickly understand that their idea of protecting French in Montreal rests exclusively on the systematic removal of bilingual or English-speaking institutions. Just as appalling to me is their general attitude towards immigrants: if you read between the lines of what they write, you get a sense that MMF perceives all newcomers to Montreal as a threat to the French language whose liability must be mitigated.

I definitely think that all immigrants should be given the opportunity to learn French, but that's because they need to be given the tools to succeed in our society. By contrast, MMF's reasoning is essentially negative: they believe that immigrants need to be made to learn French because they will otherwise pose a danger to the French language. Fear of the other: isn't that the definition of xenophobia?

But I digress...