This morning, the TVA helicopter crash-landed near the Bonaventure expressway downtown for reasons still unknown. The pilot, Antoine Léger, and journalist Réjean Léveillé are injured but their lives are not in danger. (Which is good news, because the last thing we need is another news helicopter-related fatality.)
UPDATE: More from La Presse.
Helicopter crashes are right up LCN’s alley, but since this was their helicopter (which ironically meant they couldn’t send a helicopter out to film it), this story took on a whole new importance. Pierre Bruneau hosted a one-hour special at 9am – pre-empting Claude Poirier – whose only news story was this crash-landing. It’s also leading every newscast with helicopter stories (as of 3pm, 10 minutes at the top of the hour and 5 minutes at the half-hour mark).
It’s a fact of life that the media love reporting on themselves. Whether it’s a meaningless award they’ve won, a news anchor’s retirement, or a labour disruption at a competing news outlet, these stories get more attention than they would if they related to non-media. A few hundred jobs are lost at a factory and it’s a business brief. A few dozen at a newspaper or TV station and it’s a big story.
I’m just as guilty there – this blog is all about local media.
So is LCN going overboard here just because it’s a TVA helicopter? Or is this just an understandable outpouring of support from a network that put family above the news?