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	<title>Comments on: Five ways for Montrealers to watch U.S. Super Bowl ads</title>
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	<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/</link>
	<description>Can you think of a better name?</description>
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		<title>By: CFCF sets up HD transmitter to close Super Bowl ad loophole &#8211; Fagstein</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-227145</link>
		<dc:creator>CFCF sets up HD transmitter to close Super Bowl ad loophole &#8211; Fagstein</dc:creator>
		<pubDate>Fri, 28 Jan 2011 19:55:36 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-227145</guid>
		<description>[...] many of my suggestions from last year on how to watch the U.S. commercials no longer apply, except for [...]</description>
		<content:encoded><![CDATA[<p>[...] many of my suggestions from last year on how to watch the U.S. commercials no longer apply, except for [...]</p>
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		<title>By: Franc</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116441</link>
		<dc:creator>Franc</dc:creator>
		<pubDate>Tue, 09 Feb 2010 19:05:07 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116441</guid>
		<description>&quot;This is what the internet is for, removing artificial borders and letting anyone watch anything they want&quot;

Then how do you explain that Canadians can&#039;t view videos on Hulu, CBS.com or the likes? Even some videos on YouTube is geoblocked!</description>
		<content:encoded><![CDATA[<p>"This is what the internet is for, removing artificial borders and letting anyone watch anything they want"</p>
<p>Then how do you explain that Canadians can't view videos on Hulu, CBS.com or the likes? Even some videos on YouTube is geoblocked!</p>
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		<title>By: Tux</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116422</link>
		<dc:creator>Tux</dc:creator>
		<pubDate>Tue, 09 Feb 2010 14:53:14 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116422</guid>
		<description>Ah, the moronic corporate politics of who gets to watch what. This is what the internet is for, removing artificial borders and letting anyone watch anything they want, anywhere, anytime. Culture no longer needs to be monetized.</description>
		<content:encoded><![CDATA[<p>Ah, the moronic corporate politics of who gets to watch what. This is what the internet is for, removing artificial borders and letting anyone watch anything they want, anywhere, anytime. Culture no longer needs to be monetized.</p>
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		<title>By: Fassero</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116145</link>
		<dc:creator>Fassero</dc:creator>
		<pubDate>Tue, 09 Feb 2010 01:21:06 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116145</guid>
		<description>Fair comment. But here&#039;s the thing - ask a viewer if they&#039;d prefer those cheesy car dealership commercials stateside over 3,590 plugs reminding people that the Winter Olympics will be broadcast on CTV, what do you think they&#039;d choose? Which brings up another point - CTV can cry all they want about local TV being a money loser but how much &quot;profit&quot; did they actually pull on the Super Bowl. I mean, you didn&#039;t even need two hands to count the number of non-CTV programming ads (read: non-CTV Winter Olympics plugs). They sure aren&#039;t getting $3 million per 30 seconds. Heck, they aren&#039;t even getting a tenth of that. Heck, Global would not only have a flood of ads but would toss in those ultra-annoying superimposed scoreboard and crowd advertiser plugs. Then today, CTV announces a four-year extension of their broadcast agreement with the NFL. Bet on a literal fortune being shelled out (heck, they must have paid through the moon to take the coverage away from Global) and heck knows what they&#039;ll be losing on the Winter Olympics. 

On the other hand, maybe they&#039;ll reap some nice insurance money from the embers of the CJOH fire... [grin]</description>
		<content:encoded><![CDATA[<p>Fair comment. But here's the thing - ask a viewer if they'd prefer those cheesy car dealership commercials stateside over 3,590 plugs reminding people that the Winter Olympics will be broadcast on CTV, what do you think they'd choose? Which brings up another point - CTV can cry all they want about local TV being a money loser but how much "profit" did they actually pull on the Super Bowl. I mean, you didn't even need two hands to count the number of non-CTV programming ads (read: non-CTV Winter Olympics plugs). They sure aren't getting $3 million per 30 seconds. Heck, they aren't even getting a tenth of that. Heck, Global would not only have a flood of ads but would toss in those ultra-annoying superimposed scoreboard and crowd advertiser plugs. Then today, CTV announces a four-year extension of their broadcast agreement with the NFL. Bet on a literal fortune being shelled out (heck, they must have paid through the moon to take the coverage away from Global) and heck knows what they'll be losing on the Winter Olympics. </p>
<p>On the other hand, maybe they'll reap some nice insurance money from the embers of the CJOH fire... [grin]</p>
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		<title>By: Franc</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116060</link>
		<dc:creator>Franc</dc:creator>
		<pubDate>Mon, 08 Feb 2010 13:04:41 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116060</guid>
		<description>Still, it&#039;s quite a pain in the butt!

It was also very annoying when Global had the terrible habit of putting &quot;On Global&quot; on every title card of shows they broadcasted (thank God they stopped that).

I just don&#039;t understand why Global and CTV insist on airing so many American TV shows. Maybe if they would spend more money on original Canadian content, instead of paying for an American series and imposing itself on the American affiliate.</description>
		<content:encoded><![CDATA[<p>Still, it's quite a pain in the butt!</p>
<p>It was also very annoying when Global had the terrible habit of putting "On Global" on every title card of shows they broadcasted (thank God they stopped that).</p>
<p>I just don't understand why Global and CTV insist on airing so many American TV shows. Maybe if they would spend more money on original Canadian content, instead of paying for an American series and imposing itself on the American affiliate.</p>
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		<title>By: Fagstein</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116036</link>
		<dc:creator>Fagstein</dc:creator>
		<pubDate>Mon, 08 Feb 2010 04:52:51 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116036</guid>
		<description>&lt;blockquote&gt;Oh there&#039;s no shortage of Canadians who think SSS stinks on many, if not all, those 364 other days.&lt;/blockquote&gt;

Though that&#039;s usually because of technical problems (incorrect timing, poor signal, etc.) than a desire to see U.S. commercials.</description>
		<content:encoded><![CDATA[<blockquote><p>Oh there's no shortage of Canadians who think SSS stinks on many, if not all, those 364 other days.</p></blockquote>
<p>Though that's usually because of technical problems (incorrect timing, poor signal, etc.) than a desire to see U.S. commercials.</p>
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		<title>By: Fagstein</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116034</link>
		<dc:creator>Fagstein</dc:creator>
		<pubDate>Mon, 08 Feb 2010 04:49:05 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116034</guid>
		<description>Videotron is required to substitute the standard definition feed of WCAX (Channel 53) with the SD feed of CFCF (Channel 7) by CRTC rules. That requirement isn&#039;t present for the HD channel (Channel 653) only because CFCF isn&#039;t broadcasting in HD. It has nothing to do with marketing (although Videotron is advertising the fact that it&#039;s making use of the loophole).</description>
		<content:encoded><![CDATA[<p>Videotron is required to substitute the standard definition feed of WCAX (Channel 53) with the SD feed of CFCF (Channel 7) by CRTC rules. That requirement isn't present for the HD channel (Channel 653) only because CFCF isn't broadcasting in HD. It has nothing to do with marketing (although Videotron is advertising the fact that it's making use of the loophole).</p>
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		<title>By: ATSC</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116031</link>
		<dc:creator>ATSC</dc:creator>
		<pubDate>Mon, 08 Feb 2010 04:17:36 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116031</guid>
		<description>Good info on helping people go OTA.

I watched the game over the air on WCAX-DT 3.1 (rf 22).</description>
		<content:encoded><![CDATA[<p>Good info on helping people go OTA.</p>
<p>I watched the game over the air on WCAX-DT 3.1 (rf 22).</p>
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		<title>By: Fassero</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-116027</link>
		<dc:creator>Fassero</dc:creator>
		<pubDate>Mon, 08 Feb 2010 03:23:25 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-116027</guid>
		<description>Oh there&#039;s no shortage of Canadians who think SSS stinks on many, if not all, those 364 other days. Even so, we all take gratification that CTV literally jammed the commercial time for Winter Olympics plugs instead of anything that actually makes them ad revenue. Nice to know the next time they go out crying poverty and putting &quot;local TV&#039; on the chopping block as a threat.</description>
		<content:encoded><![CDATA[<p>Oh there's no shortage of Canadians who think SSS stinks on many, if not all, those 364 other days. Even so, we all take gratification that CTV literally jammed the commercial time for Winter Olympics plugs instead of anything that actually makes them ad revenue. Nice to know the next time they go out crying poverty and putting "local TV' on the chopping block as a threat.</p>
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		<title>By: Mathieu</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-115996</link>
		<dc:creator>Mathieu</dc:creator>
		<pubDate>Sun, 07 Feb 2010 22:58:30 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-115996</guid>
		<description>How funny that the SD channel 53 (WCAX) is NOT carrying the US feed but its HD equivalent is. Selling more HD subscriptions Videotron ?</description>
		<content:encoded><![CDATA[<p>How funny that the SD channel 53 (WCAX) is NOT carrying the US feed but its HD equivalent is. Selling more HD subscriptions Videotron ?</p>
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		<title>By: Fagstein</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-115937</link>
		<dc:creator>Fagstein</dc:creator>
		<pubDate>Sun, 07 Feb 2010 17:49:36 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-115937</guid>
		<description>Presumably, the Seattle station would not be time-shifted and would be carrying the Super Bowl live. If so, it&#039;s subject to the same simultaneous substitution rules - the standard definition feed must be substituted. (Videotron doesn&#039;t carry the time-shifting stations in HD.)</description>
		<content:encoded><![CDATA[<p>Presumably, the Seattle station would not be time-shifted and would be carrying the Super Bowl live. If so, it's subject to the same simultaneous substitution rules - the standard definition feed must be substituted. (Videotron doesn't carry the time-shifting stations in HD.)</p>
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		<title>By: Amanda</title>
		<link>http://blog.fagstein.com/2010/02/06/montreal-super-bowl-ad-hunt/comment-page-1/#comment-115932</link>
		<dc:creator>Amanda</dc:creator>
		<pubDate>Sun, 07 Feb 2010 16:50:10 +0000</pubDate>
		<guid isPermaLink="false">http://blog.fagstein.com/?p=8337#comment-115932</guid>
		<description>Hmm...what about Videotron&#039;s time-shifting US feed from Seattle?</description>
		<content:encoded><![CDATA[<p>Hmm...what about Videotron's time-shifting US feed from Seattle?</p>
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