Comments on: The death of Cyberpresse

By: Andréanne Bouchard

Andréanne Bouchard — Tue, 01 Nov 2011 14:29:45 +0000

I get that but they recently launched new websites and even though it's the same template and everything, as well as for other newspapers of Sun Medie across Canada, they still have a distinct web address for each newspaper and you don't see JOURNAL DE MONTRÉAL above the Journal de Québec name. And Canoe was some kind of a separate entity, the same way Cyberpresse was for Gesca. Now, "LaPresse.ca", it's just messy, confusing and condescending for readers of the others newspapers.

By: Fagstein

Fagstein — Fri, 28 Oct 2011 02:50:28 +0000

Quebecor, which is known for it's tendency to centralize everything, kept different URLs for the new look of their newspapers websites, for the Journal de Québec and the Journal de Montréal.

In fact, these papers used to be under the canoe.ca "portal", and the Journal de Montréal didn't really even have its own website until the lockout.

By: Fagstein

Fagstein — Fri, 28 Oct 2011 02:48:50 +0000

Is this a way to slowly get us used to have the name La Presse on our news so that they can, in the future, make the same kind of change for the printed newspapers???

I can see it now: "La Presse de Québec", "La Presse de Sherbrooke" etc. ;)

By: Bill Lee

Bill Lee — Fri, 28 Oct 2011 00:47:49 +0000

from http://twitter.com/#!/ChantalHbert

ChantalHbert chantal hébert
Site rénové de La Presse: j'ai passé la journée à penser que j'étais sur celui de Radio-Canada!!!
25 Oct

By: Andréanne Bouchard

Andréanne Bouchard — Thu, 27 Oct 2011 19:18:08 +0000

And I would add that Quebecor, which is known for it's tendency to centralize everything, kept different URLs for the new look of their newspapers websites, for the Journal de Québec and the Journal de Montréal.

By: Andréanne Bouchard

Andréanne Bouchard — Thu, 27 Oct 2011 19:07:58 +0000

THANK YOU!! I'm appaled by the change since it happened and I've had not a shred of understanding from the staff at Cyberpresse/LaPresse. To my complaints, they've answered that they NOW offer separate adresses for regional papers like lesoleil.com and lenouvelliste.ca, which is a TOTAL LIE because those adresses have been active for years, in fact for as long as Cyberpresse existed they kept each paper adresses to redirect to Cyberpresse. They also told me, more or less, to stop complaining, that the content is the same and that you still see the local papers name under La Presse. The media releases ar ALSO incredibly insulting by saying, and I translate as best as I can here, that : This change aims to offer a unified trademark wether you choose to get your information from our website, our printed newspaper, our apps or our social media accounts. ("Ce changement vise principalement à proposer une marque unifiée que vous choisissiez de vous informer à travers notre site web, notre journal papier, nos applications ou par le biais de nos comptes sur les médias sociaux.") Note the fact that newspaper is singular. Like every other paper that is under the Gesca umbrella suddenly disappeared!!! It is incredibly ridiculous to have to log to lapresse.ca to read Le Soleil's online edition or even to SUBSCRIBE to it online!!!!! This only makes me wonder what's next? Is this a way to slowly get us used to have the name La Presse on our news so that they can, in the future, make the same kind of change for the printed newspapers???

By: Robert H

Robert H — Wed, 26 Oct 2011 23:18:10 +0000

So, how long have you been living in Montreal, Johnny? A week? Sorry, I couldn't resist, but seriously, I hope your question reflects nothing but a fading remnant of the old two-solitudes divide.

By: Shawn

Shawn — Wed, 26 Oct 2011 10:14:55 +0000

oh, I thought I read 2007. If 1999 then my theory may hold true.

By: Fagstein

Fagstein — Wed, 26 Oct 2011 00:52:09 +0000

Maybe I am making excuses but the only plausible reason to create a different brand was due to the relative immaturity of the internet in 2007.

Cyberpresse dates back to at least 1999.

By: Fagstein

Fagstein — Wed, 26 Oct 2011 00:51:14 +0000

What the heck is Cyberpresse? I never heard of it until now, and yes, I live in Montreal.

I guess you don't follow the news then.

By: Johnny

Johnny — Wed, 26 Oct 2011 00:39:48 +0000

Huh? What the heck is Cyberpresse? I never heard of it until now, and yes, I live in Montreal.

By: Shawn

Shawn — Tue, 25 Oct 2011 23:23:13 +0000

I always found it strange that a company would change it's name for their web presence. Maybe I am making excuses but the only plausible reason to create a different brand was due to the relative immaturity of the internet in 2007. But no that was only four years ago. More likely just a bad decision that has been corrected.

By: Caroline Rodgers

Caroline Rodgers — Tue, 25 Oct 2011 21:17:32 +0000

Have you notice that the new typo is exactly identical as the National Bank publicity typo? We can see it well in your first screen capture. I am not a specialist in marketing, but...

By: Jimmy

Jimmy — Tue, 25 Oct 2011 17:38:06 +0000

Le site congolais n'a pas aimé la nouvelle mouture de cyberpresse..!

http://technaute.cyberpresse.ca/nouvelles/internet/200908/10/01-891316-le-cousin-africain-de-cyberpresse.php
http://direct.cd/