Videotron’s Netflix isn’t for anglos

Videotron CEO Robert Depatie introduces the new Illico Club Unlimited

Videotron CEO Robert Depatie introduces the new Illico Club Unlimited

They sent us an invitation, even had English versions of their press release printed out, but they might as well not have. Videotron's "Illico Club Unlimited" is about as interesting to an anglophone audience as a free dinner with Guy A. Lepage.

The Netflix-like service, which was shown off to the media on Thursday at Quebecor headquarters, will have almost a thousand movies (I couldn't get an exact number, but around 800-900), about 20 television series, plus children's programming and concerts. But it's all in French. Any English titles are actually bilingual ones, and even then represent only about 10% of the initial offering.

The plan to focus on the French market makes sense. According to a recent monitoring report, about 21% of anglophones in Canada had a Netflix subscription, versus only 5% of francophones. With Netflix Canada's French offering very poor, now's the time to launch such a service, before Netflix has a chance to catch up.

But for anglophone Videotron users, it probably won't be worth it. Instead, an $8 Netflix subscription makes more sense than a $10 subscription to Videotron's service on top of everything you're already paying them.

You can sign up for a free trial month of Illico Club Unlimited here.

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6 Comments

  • Rich says:

    Seems Most of The West Island is already on BELL, Strange, who is the Franco competition in Montreal? You'd think that a serious business want's to grow? When Videotron adds TSN-Habs Regional? we;ll talk.... maybe? Till then then! Videotron caters to Franco's, always has!

  • Bilbo says:

    Hi from a happy Videotron client in the West Island. Bilingual household. Former Bell client - never again.

    The latest stuff we watch is streaming online. No need for their $10 service

    I would add $10 onto Internet consumption.

    • Vahan says:

      I dumped Videotron two years ago. Had the whole bundle with them. Horrible. No more TV in the house. Don't miss it a bit and have the best ISP TekSavvy and VOIP for phone. Never have to worry about going over and the speed is fantastic.The times are changing, these companies know it and are grasping at straws to make a last ditch attempt at saving themselves. Well screw me once shame on you, screw me twice shame on me. No longer getting screwed.

    • Mortimer says:

      I am also a Videotron subscriber for many years.

      The Illico Club Unlimited is of no use to me since I subscribe to Netflix.

      I would rather spring for the $10 unlimited internet instead.

      However, I am not sure about bandwidth. With all the extra traffic created by unlimited internet and video on demand is the Videotron network robust to handle it.

      Something for Fagstein to investigate and report on a future blog.

      • Fagstein says:

        With all the extra traffic created by unlimited internet and video on demand is the Videotron network robust to handle it.

        Illico video on demand doesn't use the same bandwidth as the Internet, so that's two different issues. As for whether the network is robust enough to handle the lifting of caps, I don't see why it wouldn't. All telecom companies are upgrading their networks constantly, and Videotron is already offering 200-megabit service in some areas, more than enough for HD video. That's not to say that networks can't get congested (particularly at the neighbourhood level), but then traffic will just be a bit slower.

  • Taylor says:

    A fine example of the English content available. I guess I wont be signing up anytime soon.

    Bitch Slap

    French version : Garces en furie
    When a down-on-her-luck stripper, a drug-running killer and a ball-busting businesswoman try to retrieve stolen jewels from a ruthless gangster's hideout, they find themselves competing against an assortment of bizarre criminals and each other. It's an adrenaline-fueled cocktail of bodacious bad girls, sex, violence and cleavage that'll leave you intoxicated for days!
    English version
    Duration: 106 min
    Year: 2009
    Rating: Rated 13+
    Starring: Erin Cummings , America Olivo , Julia Voth
    Directed by: Rick Jacobson
    Available until: 2014-09-05

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