The ad was by Matthew Dubé, the former president of the McGill NDP club who had to quit because he got elected as an MP on May 2 in the riding of Chambly-Borduas (that's the riding Jean-François Mercier ran in as an independent).

Politicians are always putting ads in community newspapers wishing them well during all sorts of holidays. But this one contained some errors. Specifically, two verbs were improperly conjugated, and the ad referred to the riding of Quebec (as in Quebec City), even though his constituency is just east of Montreal.

The Journal de Montréal printed the article on Page 2 on Wednesday (PDF), complete with a reproduction of the ad that circled its errors. At the end, it asks readers to weigh in on whether these kinds of mistakes will affect Jack Layton's credibility.

McEvoy apparently made no effort to contact Dubé or the NDP for comment. They quickly responded after the story was published, saying it was the newspaper that was responsible. The NDP had not approved the final text of the ad, he says.

The party acted quickly, and got l'Oeil Régional to publish an apology on its website. The Journal and Canoë also published a follow-up piece.

But McEvoy didn't back down. Despite the paper's apology, he insists the error was still the NDP's, that it was the party - not the paper - that drafted the erroneous text in the first place. He has also posted images of another NDP MP's similar mistakes, and another ad that uses the logo for the NDP (in English, instead of NPD in French).

Perhaps this is why the original articles online have not been corrected or updated. Neither has this article, which erroneously refers to it as a card sent through the mail.

I shouldn't need to explain why erroneous articles online need to be corrected. The mistake gets passed around a lot more than the correction. And people aren't going to search the website of every article they read to see if a corrected article was published the next day.

Other articles posted online that used the QMI piece (without attribution or links) also sit uncorrected, including this blog post and this piece on CJAD's website.

Whether you believe the paper or the NDP is ultimately at fault here (I'm more inclined to believe the latter, though I also think newspapers should proofread all their ads), there are some unfortunate implications of this story. It's clear that the Journal and Quebecor have an agenda here and are pushing it. They feel the NDP MPs are incompetent and want to expose their troubles with the French language. This story is being fuelled as much by the usual sensationalist bias of the media (and particularly the Journal) as it is by Quebecor's growing right-wing bias that puts the NDP in its sights.

There's the fact that McEvoy appears to have made no attempt to contact a politician before publishing a piece designed to smear him. Whether or not such a smear is justified, basic journalistic ethics require at least an attempt to seek comment before publishing it. Had McEvoy done so, he would have learned of the NDP's response and there would have been little need for a follow-up piece.

And then there's the simple fact that L'Oeil Régional is now owned by Quebecor. Which brings up the question: Why were Quebecor newspaper employees not able to spot basic grammatical errors in an ad before it was published?

I'd ask these questions to McEvoy, but apparently the new rules of journalism say I don't have to.

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Quebec consumed by an orange wave. Graphic from CBC's vote results map

"It's all orange."

I looked at the map of Quebec ridings about 10:30 p.m., and I couldn't believe it. It wasn't just pockets of orange, or lots of orange. It was all orange. With the exception of a few ridings on the island of Montreal, ridings in the Beauce region, and the giant Haute-Gaspésie and Roberval ridings you can see above, it was all orange.

Montérégie is all orange. Outaouais is all orange. Quebec City is all orange north of the St. Lawrence. Laval's four ridings all orange. Gilles Duceppe's riding orange. West Island Liberal stronghold Pierrefonds-Dollard orange.

In all, 58 of Quebec's 75 ridings elected New Democratic Party MPs on Monday, with the Liberals, Conservatives and Bloc Québécois left to share the handful that remained.

I followed the campaign. I even commented about it for CBC's All in a Weekend show (you can listen to my discussions with host Dave Bronstetter and community activist Sujata Dey here: March 28, April 3, April 10, April 17, May 1). I watched the news about the NDP "surge" in Quebec and saw the poll numbers at threehundredeight.com. But even as it was projecting 30 seats in Quebec for the NDP, I was convinced those numbers were too high, the result of lots of soft support from people who, when it came to the ballot box, would change their minds and vote for one of the more established parties or more recognizable candidates.

As we all know now, those numbers actually far underestimated how the NDP would do here.

My night

My regular job kept me busy on election night. I'm not complaining, in fact I love working election nights. There's excitement, unpredictability, lots of people, free food, and free beer after the last edition is put to bed.

Unfortunately it meant I couldn't spend much time looking at the various networks' coverage of the results so as to make snarky judgments about them. I had the Sun News Network live streaming feed on my computer, and I could see a TV tuned to RDI at the office, but otherwise my attention was focused on the results and my page.

Election night at any journalistic outlet is crazy, and The Gazette is no exception. Almost everyone is working that day, including most of the managers, and the work doesn't stop until the final final edition, which had people in the office past 1:30am. So many are in at once that seating is arranged in advance so they can make sure there's room for everyone.

I was assigned Page B5, a page in the special section devoted to results from Quebec. Reporters were taken off their regular beats and assigned to key ridings in Montreal and elsewhere in Quebec. With another editor sharing duties on the page, I got files from four reporters who would write three stories (one for each edition): Jason Magder covering the two West Island ridings, Alycia Ambroziak in off-island Vaudreuil-Soulanges, Monique Muise in Laval–Les Îles, and Jeff Heinrich in Denis Coderre's Montreal-North Bourassa riding.

With the exception of Heinrich, the reporters were surprised having to write about unexpected NDP upsets. Vaudreuil-Soulanges was one of dozens of Bloc ridings that went to the NDP despite the "star killer" power of Meili Faille. Laval–Les Îles was a Liberal stronghold, and even after the surprise retirement of Raymonde Folco it was expected to stay that way. A draft story even said it was expected to hold while the adjacent riding would see the Bloc candidate cruising to victory. In fact, all four Laval ridings would turn orange quickly, forcing reporters to scramble to find the winning candidate. He invited them to his campaign headquarters - at his house.

Lac-Saint-Louis was expected to be a tough fight. The Conservatives had put star candidate (and a one-time Gazette publisher) Larry Smith there against Liberal Francis Scarpaleggia. But Smith, who briefly led early voting results a couple of times, fell to third as the riding bounced back between Liberal red and NDP orange for most of the night. Scarpaleggia eked out a win in the end. Bernard Patry, who represented my parents' riding of Pierrefonds-Dollard since 1993 and won with huge majorities in every election since, was stunned when he lost to a New Democrat most of the people there had probably never heard of.

All fantastic stories, but then these were only a few of the crazy results in Quebec that night.

TV coverage commentary

Without the ability to surf the networks from the comfort of my living room, I can't really evaluate how the networks did on debate night. My PVR is limited to two simultaneous recordings, and I picked CTV (for its popularity) and Sun News (because it's the newest).

Fortunately others were watching, and I direct you to a Gazette liveblog by Mike Boone and a blog post from TV Feeds My Family's Bill Brioux. In The Suburban, Mike Cohen also praises the work of radio stations CBC and CJAD during the campaign.

Mario Dumont's election night show (described by some as good considering its very poor resources) is all online. It also has the best line of the night I've heard so far, courtesy of Caroline Proulx: Quebecers electing a wave of NDP candidates is like having a one-night stand and finding out the next day that she's pregnant.

I will add this, which I spotted today as I reviewed the CTV coverage. Their election desk did house projection ranges early in the night, as results were coming in and after they had projected a Conservative government.

CTV election seat projection as results come in

In the end, not one of the four parties' seat totals would fall within these projected ranges.

Pylons

You'll be hearing a lot over the coming days and weeks about the dozens of new NDPers elected to the House of Commons:

• There is, of course, Ruth Ellen Brosseau, the unilingual anglophone who works at an Ottawa bar and vacationed in Vegas during the campaign but still managed to win in the riding of Berthier-Maskinongé. (UPDATE: Turns out her abilities in French have been underestimated - she struggles, but she can speak the language)
• There's Isabelle Morin, the unilingual francophone elected in mostly-anglo NDG riding (prompting some to ask: why didn't they switch those two?) (UPDATE: Like Brosseau, it seems Morin's bilingualism has been underestimated).
• There's 19-year-old Pierre-Luc Dusseault in Sherbrooke, the youngest man ever elected as an MP.
• There's 20-year-old Charmaine Borg in Terrebonne-Blainville (who a local paper tried unsuccessfully to locate during the campaign but found on election night) and the other McGill students.
• There's Eve Peclet, the Un souper presque parfait contestant, and Alexandrine Latendresse, who the Star's investigative team found out doesn't like George Bush.

And these are the ones whose background we know about.

What you won't hear are the stories of all the similar candidates for the other parties in no-hope ridings. The Liberal in Jonquière who works for a moving company. The Conservative in Papineau who's a hairstylist, a mom and helps her husband work as a real estate agent. The Bloc candidate in Pierrefonds-Dollard who just started a degree at UQAM and whose previous work experience includes a job at the library at Collège Gérald-Godin and as a cashier at IGA.

And these are based on their official biographies posted to the party websites. One can only imagine if even the slightest digging was done into their backgrounds.

The ADQ had the same problem in 2007, when they unexpectedly rode a wave of popular support into official opposition in Quebec City. We all know how that turned out: The ADQ is all but wiped out and its former leader is now a TV host.

Everyone runs whoever they can find in no-hope ridings because they're no-hope ridings. The parties want to be able to say they're running someone in all 308 ridings across Canada (of 75 across Quebec, in the case of the Bloc) and don't want to give up on any vote. But this is the natural consequence of that strategy.

This isn't to excuse the NDP putting in phantom pylon candidates in ridings they didn't think they'd be competitive in. Surely they could have put in the effort to find locals who were interested enough to try for a seat.

But nor should this small number of candidates with questionable issues be confused with the dozens of others whose only crimes are that they are young and/or not politically experienced. Many of those elected in 1993 for the Liberals, Bloc and Reform shared those qualities. And now many of those Liberals and Blocquistes are shocked at falling to political neophytes who were barely present in their ridings, resisting the urge to appear a sore loser by saying the people in their constituencies are absolute morons for electing someone who is horribly unqualified for the job.

I feel for the losing candidates. I even feel bad for the Bloc. Maybe, if Canada had a form of proportional representation, this problem wouldn't occur. Voting for a leader wouldn't be so easily confused with voting for a local MP.

Anyway, the votes are cast, and we're not turning back time. These kids have been elected. Thomas Mulcair will be busy getting his caucus educated. And as the pundits are saying, the NDP is fortunate that a majority government gives them four years to get their affairs in order.

As someone who likes good stories, I have to admit that watching these brand-new MPs figure out how to be politicians will be fun. And we'll finally figure out if the Conservatives have that "hidden agenda", putting that issue to rest once and for all either way.

On the other hand, the journalist in me is saddened that the minority-parliament drama we've had since 2004 has finally come to an end. It made for great political stories, and sold a lot of papers.

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Democratic Party / Parti démocratique

Page A2 of today's Gazette was all me again this week (it's going to be the case for the next few Mondays as well). Below the usual Monday Calendar is a Bluffer's Guide to the NDP's proposed name change (they want to remove the word "New" and become just the "Democratic Party of Canada"), wherein you learn that the previous name for the NDP was, in fact, the New Party.

The NDP is meeting in Halifax this weekend and will debate the name change there.

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The NDP has apparently chosen its candidate for its next most likely by-election pickup in Quebec: the downtown riding of Westmount-Ville-Marie. No, it's not the guy in the above video (though he sounds like he'd be awesome), it's CBC Radio Noon host Anne Lagacé Dowson:

(Note: May not be exactly as pictured)

I worked with Anne during my very brief stint at CBC Radio. Considering how incompetent I was, she seemed like a pretty nice person. The fact that she's running for office under the NDP banner is hardly surprising (though I doubt she and Jack Layton agree on every issue)

Now the NDP seems to think that after their stunning win in Outremont, getting a broadcast journalist on board is the magic ticket to a second win in Quebec.

Unfortunately, it's no guarantee. Just look at Peter Kent, former Global National anchor who lost for the Conservatives in Toronto (he's trying his luck again in a much more affluent York riding). And he was at least on TV. (Get Mutsumi Takahashi or Nancy Wood to run and we'll talk)

Even worse, her opponent is another star candidate (albeit another failed one), former astronaut Marc Garneau.

The riding, which mainly covers Westmount and western downtown (plus a bit of eastern NDG) could be hard to predict, with a mix of rich anglo Westmounters and poor hippie Concordia students. But the federal riding covering Westmount has been Liberal since 1962, and that's a lot of history to overcome for a party that hasn't done better than third with 15% of the vote.

Due to a conflict of interest, Lagacé Dowson has taken a leave of absence from CBC Radio, and the latter immediately scrubbed all mention of her from its website.

UPDATE (July 7): It's "confirmed" apparently (as if there was doubt). Lagacé Dowson is, as usual, humble:

"I am not falling on my sword in Westmount," she told a handful of supporters. "This liberal tradition isn't serving us very well, and we don't like what the Conservatives are doing to us. I am not running to make a good showing; I am running to win. If Barack Obama against all odds can capture the leadership of the Democratic party in the United States, who says a woman can't capture the hearts and minds of Westmount for the NDP?"

I'm not quite sure how this relates to Barack Obama, nor being a woman (especially since the riding's former MP, Lucienne Robillard, has two X chromosomes last time I checked), but don't let that interfere with the historicness.

Meanwhile, the other parties have filled out their candidates. Just to show how confident the Bloc Québécois is at winning a seat in Westmount, they've nominated Charles Larivée, who according to Google is the president of the McGill Political Science Students Association.

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Thomas J. Mulcair, elected today in a by-election to represent the federal riding of Outremont for the New Democratic Party, only the second person to do so in the NDP's history (Phil Edmonston was the first in a 1990 by-election). He replaces Liberal Jean Lapierre, who resigned from the House of Commons on January 28 to escape the shame return to broadcasting as a political analyst.

Local NDP supporters are naturally taking the news with mature, thoughtful self-congratulation.

Interesting media meta-side-story: CTV Newsnet is covering a speech by Liberal leader Stéphane Dion (in French), while RDI is covering a speech by NDP leader Jack Layton (in English), introducing the winner Thomas Mulcair. Considering Mulcair won the election, doesn't that give him priority in TV time?

(In real elections, you wait for the losing candidate to finish his concession speech before starting your victory speech. But the NDP isn't used to winning elections here, so we'll give them a break.)

Now that CTV is getting Mike Duffy analyzing, I'm wondering if maybe the network doesn't have a camera crew at Mulcair HQ. TVA/LCN isn't any better, covering post-game analysis of a Canadiens pre-season exhibition game. Because that's more important than a potentially historic by-election.

And while we're on the topic of analysis, everyone seems to be saying that Outremont is a "Liberal stronghold" to underscore the significance of this victory. While it certainly used to be that way, and the riding has been won by the Liberals all but one time in its history, the most recent election was a slim victory, with Jean Lapierre only taking 35% of the vote. How is that considered a stronghold?

Meanwhile, the Tories have taken Roberval-Lac-Saint-Jean from the Bloc Québécois, adding to their growing Quebec caucus.

The third riding up for grabs, in Saint-Hyacinthe-Bagot, is a BQ hold.

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