Despite her YouTube prowess, Ann Bourget lost the Quebec City mayor’s race today to a 60% landslide by “local businessman” Régis Labeaume, who
apparently doesn’t have a website.
UPDATE: Apparently he does have a website, but it’s completely hidden from Google, which is odd because it’s very well designed, with YouTube videos of his own, and regular campaign communiqués (sadly in PDF format, as if people are going to print them out and post them) about issues, like this one vowing to use his political influence to keep Quebec media local in the wake of recent job cuts and the ongoing labour dispute at the Journal de Québec.
We’ll see how well he does on that promise.
Ann Bourget, the leader of the renouveau municipal de Québec party and front-runner in the race for Quebec City mayor (a special election was called to replace Andrée Boucher, who died in office in August), is using a blog and YouTube videos as part of her campaign.
Using the Internet isn’t new for Bourget, who has had an online presence since at least 2005, but she’s still kind of getting used to the YouTube thing (she giggles quite a bit in her latest video).
The Internet presence is a huge improvement over the boring party website and she spends time tackling real issues by answering real questions from her website’s visitors. It’s a lesson for people who want to run a local campaign.
Her latest video, which answers a bunch of questions, starts off with the most important one: Will you bring the Nordiques back?