I actually remember this ad from 1994, when the then-STCUM introduced and publicized its seemingly revolutionary system where you could call a phone number and get the arrival time of the next bus.
The Telbus system (in which each stop for each route had a phone number attached to it) was eventually replaced with the current AUTOBUS, which has a single phone number and a five-digit code for each stop.
A second ad returns to a dry, if accurate, talking point for public transit: It’s cheaper and more reliable than a car in the long run.
Plenty of other (non-transit-related) retro Quebec ads uploaded recently too, including some related to the 1994 Quebec election, a station ID for Musique Plus and a French ad for CHOM FM.


