In an effort to fool reassure the public that their purchase of Standard Radio to create an even huger media megalopoly isn’t a bad thing, Astral Media ran full-page newspaper ads this weekend:

The ad, which implies that Mix 96, CHOM FM and CJAD won’t … uhh … change the logos they put on their baseball caps, I guess… includes this bit of hilarity:

… Please be assured of our commitment to continue providing the same great listening pleasure you have come to enjoy. Respect for our broadcast audience and the public in general is a core value of Astral Media…

I can only guess from this that Astral Media haven’t actually listened to CHOM or Mix 96 for more than a few minutes.

(The fact that CHOM and Mix 96, two radio stations that should be competing directly, are controlled by the same owner, is an entirely different issue.)