In a matter of weeks, the number of specialty television channels in Canada for children is going to drop dramatically.
Earlier this summer, Corus began telling distributors it planned to shut down ABC Spark, Nickelodeon, La Chaîne Disney, Disney XD and Disney Jr., effective Sept. 1. While it’s not a complete pullout of children’s TV — it will keep Cartoon Network, Boomerang, the English Disney Channel, Treehouse and YTV — it’s a major cutback, driven by the broadcasting company’s dire financial situation.
Then on Monday, WildBrain informed its investors that it was pulling out of regulated Canadian TV completely, shutting down Family Channel, Family Jr., WildBrainTV (formerly Family CHRGD) and Télémagino, 37 years after the original Family Channel launched. (No date has been set, but it will happen “in the coming months.”)
In their case, the move was driven mainly by the fact that both Bell and Rogers chose to drop the services, and WildBrain was unsuccessful in getting the CRTC to rule that they had subjected them to unfair treatment. The result of these decisions was a failure of its planned sale of two thirds of its TV assets to a company called IoM Media Ventures.
Outside of the public broadcasters like CBC and foreign streaming services, Corus and WildBrain were responsible for just about all English-language children’s TV in Canada.
Neither Corus nor WildBrain is required to provide full public info on specialty channel financials in their CRTC reports, but what we do know is:
- ABC Spark saw its revenues drop from $15.9 million in 2020 to $7.5 million in 2024, and despite an 18% cut in programming expenses last year, it continued to lose money
- Boomerang’s revenues dropped from $2.4 million in 2020 to $1.5 million in 2024, which was less than half its programming costs alone
- Disney Jr. saw its revenues decline an average of 8% a year, while its programming costs increased 28% a year
- Disney XD saw its revenues decline an average of 10% a year
- La Chaîne Disney was losing an average of 18% a year in revenues
- Nickelodeon was seeing average revenue declines of 12% a year and spent more in programming than it got in total revenue despite a 37.5% cut in its programming budget in 2022-23
Based on their CRTC returns for 2023-24, these nine channels invested $11.1 million in Canadian programming that year. That’s a small fraction of the $387 million spent on Canadian children’s programming that year across the industry, but when it was described as a “crisis” even before these cuts, you can imagine how they feel about it now.