Small Montreal radio stations up for licence renewals

Radio Shalom is among the radio stations whose licences are up for renewal

Radio Shalom is among the radio stations whose licences are up for renewal

While I was watching intently at a hearing in Montreal where BCE was making its case to buy Astral Media, the CRTC published a series of licence renewal applications, mainly from community, campus and other small stations across the country. Six of them are in the Montreal area, and their applications are summarized below.

For the most part, the small stations were found in apparent non-compliance with obligations of their licences. This is not uncommon for non-profit stations that have high staff turnover and small budgets. For the most part these failures deal with two things that happen off the air: required financial contributions to Canadian content development, or the filing of annual returns and other reporting requirements.

Under current policy, the CRTC deals with such non-compliance issues only at licence renewal time, and can decide among various options depending on the severity of the violation, up to and including non-renewal of the licence. The vast majority of the time, the response is to issue a short-term licence renewal (five years, three years or one year, depending on how short a leash they want).

Each station was given a chance to explain why it apparently failed to comply with its licence obligations, and it will be up to the CRTC to decide what to do. In each case, the file is open to public comment and anyone with issues relating to a particular station can express those views to the commission.

Below are links to each station's application (in .zip format) and a link to file comments through the CRTC website.

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City TV’s Montreal Connected debuts May 30; Alyson Lozoff, Wilder Weir to host

Montreal Connected hosts Wilder Weir and Alyson Lozoff

Montreal Connected hosts Wilder Weir and Alyson Lozoff (Photo: Rogers Media)

CJNT, which officially became City Montreal in February after it was bought by Rogers, will launch its first local program a week from now.

Rogers Media announced on Wednesday the details of its new weekly sports show called Montreal Connected (formerly "Connected Montreal"), which starts May 30. Here they are in point form:

  • Schedule: Half an hour a week, Thursdays at 7pm, with repeats Saturdays at 3:30pm and 7:30pm and Sundays at 6pm. The show will also air on Sportsnet East on Saturdays at noon.
  • Hosts: Alyson Lozoff, the Sportsnet reporter for Montreal (did you know she's also a lawyer?), and Wilder Weir, a producer and former hockey reality show star
  • Contributors: Include Sportsnet personality Stephen Brunt, Globe and Mail Quebec sports reporter Sean Gordon, Gazette Alouettes reporter/columnist Herb Zurkowsky, and LNH.com managing editor Arpon Basu
  • Behind the scenes: As previously announced, former water ski champion George Athans will be the show's producer, with Kelly Greig, formerly of CBC Montreal. They will work under Executive Producer and Local Content Manager Bob Babinski

The show promises to be "an in-depth look at the city's professional and amateur teams, along with athlete profiles and feature stories on local, national and international sports."

City Montreal is also launching a culture/lifestyle show in July, and its main local programming, a three-hour local morning show, in August.

Caption Catherine Cullen

Catherine Cullen

Rogers says it’s willing to buy TSN 690

See also my story on this in The Gazette.

Could this be the future of CKGM?

Could this be the future of CKGM?

Though it had seemed cool to the idea previously, Rogers says it is now willing to make a "reasonable offer" to Bell Media to purchase CKGM (TSN Radio 690) and keep it running in its English-language all-sports format.

The revelation came through Rogers's final submission to the CRTC dated Wednesday. Most of it focused on Rogers's position that Bell should not be allowed to acquire The Movie Network. But it also included a proposal to solve the problem of the Montreal English radio market and the fate of the money-losing all-sports station.

The full submission can be read here. The relevant paragraphs are these:

45. Finally, on the separate issue of the radio station CKGM-AM and Bell Media’s proposal to obtain an exception to the Commission’s common ownership policy, the Bell/Astral panel indicated during the hearing that it would consider shutting the station down if the Commission did not allow Bell Media to operate 4 radio stations in the Montreal market. We understand that Bell Media was concerned that if an exception to the common ownership policy was not granted, then radio listeners in Montreal would be denied access to sports radio in that city.

46. With that concern in mind, Rogers Media is informing the Commission that it would be prepared to make Bell a reasonable offer to acquire CKGM-AM and that we would be prepared to operate it as an English sports radio service. Given our sports properties (which include the Fan 590 in Toronto) and the fact that we now have a presence in the Montreal market with our recent acquisition of CJNT-DT, Rogers Media is confident that it has the infrastructure in place to operate the station profitably.

47. If there are concerns that there would be no buyers for CKGM-AM and that Montreal radio listeners would be deprived of a sports service, we believe that our commitment to make a reasonable offer for the station should allay them.

This would seem to solve both the problem of Bell owning too many stations in the market and of wanting to keep an all-sports station here. But there are some caveats. First of all, the station wouldn't be called TSN 690 anymore. Bell has no intention of licensing the brand, and Rogers wouldn't want it anyway. So it would probably be called Sportsnet 690 The Fan (which would be easily confused with Fan stations at 960 and 590).

More importantly, Bell has said that if it sold the station it would not sublicense radio broadcast rights to Canadiens games, instead moving them to CJAD. And CJAD is already the broadcaster for Alouettes and Impact games. So The Fan wouldn't start off with much in the way of local broadcast rights.

Nevertheless, Rogers is obviously aware of this, and feels it can make the station profitable, thanks to its recent acquisition of CJNT, which gives Rogers its first broadcast property in the market. Sportsnet's existing resources in Montreal, added to those that will work on a weekly sports show on CJNT, and the national resources of Sportsnet TV and radio, will also help.

It's unclear if Rogers was one of the two players that Bell told the CRTC had made "informal" inquiries about CKGM. We do know that the other was Tietolman-Tétrault-Pancholy Media, which has licences for news-talk AM stations in English and French and is waiting for a decision from the CRTC on an application for a French-language AM sports station in the market. Tietolman has not hidden that he would be willing to acquire CJAD in particular, and possibly other stations put up for sale as well.

Rogers was asked about acquiring this station during last year's Bell-Astral hearing. They weren't terribly enthusiastic, but didn't dismiss the idea either. Here's what Susan Wheeler, Rogers's VP of regulatory affairs, told the commission on Sept. 12:

Certainly, we would be interested in expanding our sports radio network across the country. So that's certainly something of interest to us. Whether it's a viable business model without the Canadiens rights I think is something that we would have to do the math on.

But I also, I guess, would question the limitations that Bell, you know, has said in previous testimony that they don't have the rights to sub-license the Canadiens rights. So I'm wondering whether that's something the Commission could look into further.

Bell has until May 21 to provide a final written reply to the commission on this and other issues brought up by interveners based on new information brought up at the hearing.

UPDATE (May 21): Bell says this is the first it hears of Rogers being interested in the station, and "we question the sincerity of this claim." Bell also questions why Rogers is only bringing this up now, instead of in its original intervention or at the hearing.

The full paragraph about CKGM in Bell's reply is here:

Rogers made a last minute claim that they would make a reasonable offer to purchase CKGM and operate it as a English-language sports service. We question the sincerity of this claim or its appropriateness at this stage in the process given the guidelines the Commission set for final Intervener comments. There is no actual evidence on the record that they would or could make such an offer or that they could viably operate CKGM as a sports service. The claim was raised for the first time in the final paragraphs of their final comments after not having even been hinted at one time in the whole course of the proceeding even though the exception to the Common Ownership Policy for CKGM has been a consistent part of our application since it was filed. Even since this surprise announcement, Rogers has not attempted to contact Bell Media about this possibility.

Voir to publish twice a month

Voir

Voir, the last remaining of Montreal's alternative weeklies, will soon no longer be a weekly.

Editor in Chief Simon Jodoin announced on Wednesday that, beginning this summer, the paper will publish twice a month instead of weekly. In a fine example of burying the lead on bad news, the announcement is at the very end of a long story talking about the paper's future in upbeat tones.

The news comes a year after the company shut down Voir's Saguenay and Mauricie editions, as well as English alt-weekly Hour.

But Jodoin isn't presenting this as bad news. Instead, he says Voir will concentrate on writing longer, more in-depth articles and focusing more on related businesses (including one that apparently involves creating websites). I'm a bit skeptical about whether this will make a difference, or even whether people who pick up a free newspaper and read it on the metro want longer in-depth pieces. But clearly Voir isn't throwing in the towel yet.

More coverage (well, mainly rewriting of Jodoin's column) from Le Devoir and HuffPost Quebec. Pieuvre.ca asked for some thoughts from yours truly.

Montreal TV ratings: Global morning show struggles out of the gate with 500 viewers

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

Global Montreal's Morning News hasn't had the smoothest start. As a guinea pig for a new way of producing live TV, with local control-room staff using servers across the country, it has been plagued with technical problems, some so serious they have forced the show off the air a couple of times. Marketing for it hasn't been terribly overwhelming, and if it has been generating buzz it hasn't been for the best reasons.

Now comes confirmation that the show hasn't started resonating with viewers yet. BBM numbers for the first survey of Montreal TV viewers since the show went on the air estimate its audience at about 500 viewers, which is about as much as it had before the show went on the air, when it was showing things like repeats of the previous night's newscasts.

I break down ratings numbers for this story in Tuesday's Gazette.

It would be easy to have too much fun with this, to make jokes about the show's lack of impact (I've heard a few already). But it's not for lack of effort from those involved. Hosts Richard Dagenais and Camille Ross are trying hard to get comfortable in their new roles, deal with the technical issues and make the show work. Jessica Laventure has been trying to make her presence as entertaining and informative as possible. And the people behind the scenes are tearing their hair out juggling everything to put three hours a day of live television on the air. They all deserve better.

If anyone deserves blame for this, it's Global management and Shaw Media, which have put the bare minimum (one could argue even less than that) into the show in terms of resources. It's understaffed, underfunded, undermarketed, and so it should come as no surprise that it's underviewed.

This show is here to fulfill a commitment that Shaw made to the Canadian Radio-television and Telecommunications Commission when it bought Global TV in 2010. It promised to fund local morning shows in six markets, including $5 million for Montreal until 2017. That means no matter how badly the show is received, it will continue to be on air at least until then. So in a sense Global doesn't have to care about ratings, certainly not in the first few weeks.

But it should, for two reasons. First, Global News Senior VP Troy Reeb told me he wants the show to be self-sufficient. Not necessarily to be profitable with advertising, but to come close enough to breaking even that it's worth continuing the investment and building a viewer relationship. That won't happen if it continues to build a relationship as an unwatchable show with nothing to offer.

Second, we're now only a few months away from the launch of a competing local morning show on City TV. That show will launch with three times the staff, and you have to expect that the difference in quality will be noticeable almost instantly. If Global's morning show hasn't developed a strong connection with viewers by then, any morning viewing looking for a local alternative to Canada AM will switch to City instead.

Global: No comment

I tried to get comment from the three broadcasters for my story, but only heard back from one by deadline (though CBC did provide me with some data). It's funny how those with good ratings information are always the easiest to get in touch with.

When I finally got Global Montreal station manager Karen Macdonald on the phone on an unrelated matter, I asked her about the ratings, and whether she's disappointed in the numbers from the morning show. She said she doesn't believe the ratings, that she feels Montreal's English market does not have a large enough sample size, and she doesn't have anything more to say on the subject.

Global has had various theories for why ratings show them so far behind their competitors (though they acknowledge that they are behind). They feel they have a strong francophone audience, which is ignored by BBM. They feel that the diary system is biased toward CTV's self-marketing power that causes some people write down that they're watching CTV News when they're actually watching Global. BBM rejects the latter argument, saying diaries ask for network, channel number and program name, and survey takers are called if there is any discrepancy.

I can understand Global's frustration with the ratings. This isn't an easy market to crack. CTV had been the only private game in town from when it launched in 1961 to when Global opened in 1997. CFCF's audience is intensely loyal, which leads to high ratings which leads to larger budgets which leads to better quality which leads to higher ratings. Only an overwhelming infusion of money over a long period of time could seriously compete with that, and even Shaw isn't ready to spend that kind of cash.

At least with mornings, Global didn't have to compete with CTV here. It runs the national Canada AM show (though "national" might be exaggerating since western CTV markets have local morning shows). But viewers so far are still happy enough with that and haven't been switching. Shaw and Global need to do a lot more if they're serious about making this show a success and keeping it going past that five-year mark.

More numbers

The rest of the ratings details don't show much difference from the last report. CTV Montreal's newscasts still dominate in every time slot by a wide margin. The weekday 6pm newscast has a 52.8% market share, compared to 4.5% at CBC and 1.5% at Global. In terms of actual viewers, that works out to 133,000 for CTV, 11,400 for CBC at 6, and 3,800 for Global.

The top-rated show overall in the market is CTV's 6pm newscast. The second-highest rated is the weekend 6pm newscast.

There has been some variation. CTV says its 6pm weeknight audience is up 11%, the 6pm weekend audience is up 7.4%, and its late-night audience is up 20.5%, while its noon newscast has dropped by 21%. GM Louis Douville told me that they would be looking at the noon show. Coincidentally the next day he told me that Paul Karwatsky is being moved off of it so he can co-anchor the 6pm newscast an anchor at 11:30pm while Catherine Sherriffs is on maternity leave.

At CBC, the 5pm evening newscast continues to make gains. The spring 2013 numbers show that in the English Montreal extended market, the show has 21,000 viewers at 5pm and the same at 5:30. Its share of the audience has more than doubled for both those periods since 2011. But the 6pm newscast, which has to compete with both CTV and Global, hasn't seen that kind of growth. It has only 11,000 viewers in the latest report, and only a 5% share, compared to a 16% share at 5pm.

And yet, when you watch the newscast, it's clear that they're trying to push viewers to tune in at 6. I can't count how many times I've heard "we'll bring you more on this story at six o'clock." But clearly viewers are switching channels at that time. You have to wonder why they don't just come out with their news at 5 and either kill the last half-hour or turn it into something else.

Unfortunately decisions like these are made in Toronto, so we won't be seeing any big changes unless they make sense on a national scale.

CBC's late-night newscast has 5,000 viewers, or a 4% share, same as it had in the fall.

The BBM measurement covers three weeks in February and March. The next measurement of diary markets like Montreal will take place in October and November, for publication in January 2014.

 

Elysia Bryan-Baynes named late-night anchor at Global Montreal

This is how I imagine Elysia Bryan-Baynes celebrates everything.

This is how I imagine Elysia Bryan-Baynes celebrates everything.

Global Montreal has finally filled the seat that was vacated by Richard Dagenais when he moved to mornings in January: Reporter Elysia Bryan-Baynes is being upgraded to the anchor desk, it was announced on Wednesday morning. Her first day on air is June 3.

Bryan-Baynes, an avid comic-book reader, has been with Global Montreal since 2003, but this is her first permanent job at the station, station manager Karen Macdonald tells me.

"Elysia has literally been a freelancer here since 2003," she said. "We've had lots and lots of babies and we've had lots and lots of mat leaves" that she's been able to fill. Macdonald attributes the lack of openings both to the station's tiny size since it drastically cut staff in 2007, and to its bizarrely low turnover rate. "People just don't leave here," she said. "So since 2007 since we had the cuts we haven't had that many departures."

The new morning show, which brought a handful of new jobs including two anchors, created an opportunity.

"Of all the candidates, her screen test was the best," Macdonald said. "I think people will be intrigued and pleasantly surprised."

Bryan-Baynes hasn't done much anchoring, which Macdonald said was "because she's had so much else to do" with reporting, including some filling in at the National Assembly. "She's a really strong anchor, she has a lot of experience news-wise. It requires a lot of experience, because basically they're by themselves a lot in the evening."

For her part, Bryan-Baynes says she's really excited about the new gig. "I've loved the work and the team since I arrived in 2003," she tells me. "Global has always made me feel part of the family. Now its official. For now, I'm feeling excitement and great sense of responsibility. I'm sure many other emotions will hit me between now and when I start in June."

Paola Samuel has been filling in on the late-night desk most nights since Dagenais's move.

Global also announced to staff that Gloria Henriquez has officially been named associate producer of Morning News, a role she has been temporarily filling since the show began.

Karwatsky to take over late nights at CTV

Meanwhile at CTV, there's also a change there to the late-night anchor desk. Catherine Sherriffs will be leaving on maternity leave this summer, and the station has decided to have Paul Karwatsky take over the late-night desk in addition to co-anchoring at 6 p.m., station manager Louis Douville told me. That means Mutsumi Takahashi will be doing the noon newscast solo.

Paul Hayes leaving The Beat

Paul Hayes, left, with Donna Saker

Paul Hayes, left, with Donna Saker

Paul Hayes, who has been doing the evening Heartbeats show on The Beat since the station rebranded in September 2011, is leaving the station at the end of June to go back to the U.K.

The news came out yesterday as people noticed two ads for announcers at The Beat on MilkmanUnlimited and elsewhere.

"I've been away for over three years (with Dubai before here) and it just felt like the right time to re-connect with home - for a while anyway," Hayes tells me. "I've absolutely loved it here, you couldn't work for a better company, they've been genuinely amazing. I'll be back to visit without doubt, and who knows... I'd consider a move back again at some point too."

Leo Da Estrela, The Beat's program director (and the guy who will be taking applications for Hayes's replacement) confirms Hayes will be leaving at the end of June, and that the station will be announcing that fact on air.

The station has also posted an ad for a temporary part-time announcer. Da Estrela says that's for vacation relief this summer and isn't replacing anyone else.

Applications for both positions are due May 22.

Caption Quebecor’s new CEO Robert Depatie

Robert Depatie

The third option for TSN Radio 690

If you don't want to read this really long post, you can get the short version in this story and this followup in The Gazette, and this story at Cartt.ca.

CRTC Quebec regional commissioner Suzanne Lamarre grills Bell on its plans for Montreal radio on Monday.

CRTC Quebec regional commissioner Suzanne Lamarre grills Bell on its plans for Montreal radio on Monday.

I'd thought about it. Some people had asked me about it. Others suggested it to the CRTC in their written submissions. And the CRTC asked Bell about it in a letter after it filed its application. But until Monday afternoon I didn't think it was seriously an option that the commission might consider imposing.

Could the CRTC force Bell to keep CKGM (TSN Radio 690) and sell one of the other English-language Astral radio stations in Montreal, as a condition of approving the larger Bell-Astral deal?

Learning from the very negative public reaction from its initial proposal last year to turn CKGM into a French-language radio station, this time Bell is asking for an exception to the CRTC's radio common ownership policy so it can keep it in English while still owning three other stations in the (currently) five-station market. This puts the commission in an awkward position if it accepts the purchase deal. Does it give the exception, giving one company control of four of five commercial stations and 75% of the commercial audience share? Or does it deny the exception, forcing Bell to sell the money-losing station to someone else who would most likely change its format? Bell convinced thousands of listeners that the former is better, putting together a Save TSN 690 petition and getting the same fans who were cursing its name months earlier to be suddenly singing its praises.

A background in common ownership

The CRTC's common ownership policy, often incorrectly or incompletely explained, has two rules for radio:

  1. One company can't own more than two AM stations and two FM stations in a single market
  2. One company can't own more than three stations total in a market with fewer than eight commercial stations

French and English stations are considered in separate markets even if they share the same geographical area. Montreal's English market, with only five commercial stations (though soon to be six) meets that second criteria, while the French market, with 11 commercial stations (soon to be 13 or even 14), doesn't.

The policy is just that, a policy, and exceptions have been granted before. The most on-point one is one that was granted to Cogeco in 2010 that allowed it to keep three French FM stations in Montreal after it acquired most of the Corus Quebec network. This was allowed in exchange for Cogeco setting up the Cogeco Nouvelles radio news service, with CHMP 98.5 FM in Montreal as its flagship station. That station is now the highest-rated in Quebec. The second-highest-rated, CFGL (Rythme FM) 105.7, is also owned by Cogeco.

The irony here is that this request was strongly opposed by Astral Media (it even threatened legal action to stop it), it was supported by third parties because it would put Cogeco in a position to better compete with Astral, and Cogeco is a fierce opponent of the Bell/Astral deal because of increased concentration of ownership. (Cogeco hasn't said much about the request for an exception, perhaps seeing how hypocritical it would look.)

Now Bell/Astral is using the Cogeco decision as a precedent to get the same treatment in English. Astral argues this should be an easier decision because unlike CHMP, CKGM is a money-losing station, its audience is tiny, and it's on AM.

And Cogeco, the one company that you'd think would be most against allowing Bell to own four of the five stations in this market, is silent on the matter. Cogeco CEO Louis Audet told me on Wednesday after the company's appearance before the CRTC that "we've kept away from that" and "it's up to the commission to decide."

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Follow the Bell/Astral CRTC hearings (again)

CPAC will be livestreaming this week's CRTC hearing in Montreal

CPAC will be livestreaming this week's CRTC hearing in Montreal

This week, the Canadian Radio-television and Telecommunications Commission conducts five days of hearings into BCE Inc.'s purchase of Astral Media Inc.

You can follow the hearings in one of the following ways:

Here are some links that will help you understand what's going on:

Coverage

Five challenges for Bell in front of the CRTC

BCE CEO George Cope (centre) and other executives from Bell and Astral will be in front of the CRTC again on Monday.

BCE CEO George Cope (centre) and other executives from Bell and Astral will be in front of the CRTC again on Monday.

Starting Monday, Bell Media appears before the Canadian Radio-television and Telecommunications Commission in a second attempt to convince it to approve its acquisition of Astral Media Inc.

The burden is on the applicant to convince the commission that this change of ownership is good for the broadcasting system. And since the CRTC has already rejected this acquisition once, it's even more pressing for Bell to present a solid case this time.

So with that in mind, here are (in my opinion) the greatest challenges Bell will have to face to get this new deal through:

1. Stay humble: Nothing says "this company is too big" more than a supreme sense of arrogance. Many times during the first hearing last fall, Bell gave the impression not only that it knew better than its competitors, but even that it knew better than the commission. Whether real or not, that impression doesn't sit well and perpetuates the idea that Bell getting any bigger is a very bad idea. Bell needs to come to the table believing that its proposal does more to benefit everyone than it does to benefit Bell, and not hesitate to answer the commission's questions fully and honestly.

2. Explain its dealings with competing cable companies: Bell's acquisition has come under a lot of opposition from just about everyone who provides cable TV service in Canada, with the exception of Shaw. Videotron, Rogers, Cogeco, Eastlink, Telus, the Canadian Cable Systems Alliance and small independent cable companies have remarkably similar stories about how Bell is already using its power over programming rights to strong-arm them into abusive contracts over carriage and deny them mobile and other non-linear rights. Bell's answer to this last time was that (a) its competitors are trying to re-argue a case that was arbitrated by the CRTC and has since been dealt with,  that (b) the CRTC's vertical integration rules and arbitration process already protect against abuses in these kinds of deals, and if Bell was truly being abusive the CRTC would step in under those rules, and that (c) it's in Bell's interests to distribute its content as widely as possible and get deals done with competitors.

The first two points are valid, and it's true that this issue isn't directly relevant here. The third point is contradicted by the simple fact that Bell doesn't have content deals for mobile and other platforms with its major competitors. Bell's explanation for this, that its competitors have decided to conspire against it in order to make Bell look bad in front of the CRTC so they can gain a competitive advantage, sounds too far-fetched to make sense.

Even though they might not be directly relevant to this case, Bell's troubled dealings with major competitors contributes to the impression that they're already too big. Bell needs to reassure the CRTC that its relationships with its competitors are not one-sided, even if it means re-arguing these disputes.

3. Articulate a solid plan for programming: Bell was criticized the first time around for not having much solid to offer Canadians on the air, besides its tangible benefits package. This time around, there are some improvements, but Bell needs to sell them more. There's the new Investigation channel it's proposed, but cable channels are money-makers. There's its plan to reserve space on pop stations for emerging artists, but rather than reserving 25% of its total airtime, it's reserving 25% of its CanCon songs (or 25% of French-language songs on French stations). On TV, it's promised to keep money-losing CTV Two stations running until 2016. That's not an insignificant pledge, but 2016 is only three years away. Bell needs to present a long-term plan that not only makes obvious improvements to the broadcasting system, but does so in a way that requires Astral as well.

4. Focus on the intangibles: Last year, after facing strong opposition from competitors and the public, Bell came to the CRTC with an updated proposal that significantly increased its tangible benefits package. Setting aside that the benefits package was still very self-serving, the throw-money-at-the-problem approach didn't impress the commission, and might have done more harm than good, reinforcing the impression that Bell thinks it can buy approval. Bell needs to show what it's done to improve the existing CTV assets, and explain how it can apply that to Astral's to make them better too (and better, of course, does not just mean more profitable).

5. Explain its radio divestment plan: The CRTC found that Bell's original plan for radio assets, to sell 10 radio stations that put Bell over the maximum limit in large markets, and to have those stations be a mix of those currently owned by Astral and those owned by Bell, looked like Bell was trying to trade up. When I looked at the stations, I came to a similar conclusion, with some exceptions. But Bell isn't changing its plan, and selling the same 10 radio stations. Bell has reassured me that its divestment plan is more complex than selling the lower-rated stations, but it will need to do a better job of selling this to the commission as the best plan for all stations involved, and for the competitiveness of their markets, if it expects approval. (It may have already done this — part of their plan was submitted confidentially to the CRTC  — but it needs to sell this to the public too somehow.)

Caption Franky Fingers Cavallaro

Frank Cavallaro fingers

Mike Boone still has the last laugh

Mike Boone in the suburban man cave he blogs Canadiens away games from

Mike Boone in the suburban man cave he blogs Canadiens away games from

"I don't feel a burning desire to write."

That's the last thing I scratched into my notebook when I sat down with Mike Boone at his home last fall. It's funny because it's coming from a newspaper columnist. I just did a search, and from 1985 (when the Gazette's electronic database starts) to his goodbye column on Sept. 1, 2012, it counts 5,182 articles with "MIKE BOONE" in the byline. That works out to 192 a year, or 3.7 a week, on average, over that 27-year span, most of which he spent as the paper's TV and radio columnist or city columnist.

In case you haven't heard by now, Boone was one of many Gazette employees who took a buyout last fall. Sports writer Randy Phillips was another. Hockey columnist Red Fisher had taken his a bit earlier. Most of the rest of those who left were editors, photo technicians and other behind-the-scenes staff. People unrecognized by readers, but whose work all contributed to make The Gazette a quality newspaper, and whose departure caused it to suffer, despite valiant attempts by those left to compensate.

Unlike Fisher, whose retirement prompted news stories in The Gazette and in other media, Boone's retirement (at a much busier time of the year for news) didn't get much notice. He wrote a goodbye column, and quietly departed, striding off into the sunset toward that cul-de-sac in Pointe Claire.

Except he wasn't entirely gone. He continues to blog Canadiens games for Hockey Inside/Out, and like he did when he was an employee, he'll be at the Bell Centre for home games and in his basement for away games, providing live commentary with his classic funny flair.

As the Canadiens begin their playoff run today, attention toward the team, and traffic on the website, should go up.

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Book Television and the de-specialization of specialty channels

These days, what little public attention is devoted to the Canadian Radio-television and Telecommunications Commission is split between two major hearings taking place back to back: The mandatory carriage hearings, in which more than a dozen groups are trying to force themselves onto basic cable to get maximum audience or free money, or both; and the Bell takeover of Astral Media, which is heavily opposed by most of Bell's competitors.

There's another file open for public comment that's much more minor, but much more representative of what's happening to Canada's television industry right now. Book Television, a specialty channel owned by Bell Media, has applied to the commission to modify its licence to allow for more fictional entertainment programs, like scripted dramas, sitcoms, feature films, sketch or standup comedy shows, and animated shows.

Its current licence limits these kinds of programs to 35% of their schedule over the week, and no more than 30% between 6pm and midnight. It wants to bring that up to 50%, and eliminate the separate limit on programming during prime time.

The reason is simple: Book Television wants to run more popular programs, and fewer programs that have to do with books.

Like all specialty television services, Book Television is tied to what's called the "nature of service" clause in its licence. This is the clause that requires a specialty television channel to specialize in something. It sets its language and its topic. And all programming should fit its theme.

For Book Television, the licence says this: "The licensee shall provide a national English-language specialty Category A service that will feature magazines and talk shows, dramas and documentaries that are exclusively based upon printed and published works and offered with additional programming that provides an educational context and promotes reading."

In other words, a channel about books, and about things based on books.

In the 2000 hearing where Book Television was first proposed to the CRTC (it was only one of several proposed book-themed channels, with Alliance Atlantis, Corus, Boxer Four Entertainment and Key Media also proposing channels based on books and literature), then-owner CHUM said "Book Television -- The Channel will develop, over several years, shows on critics and criticism, kidlit, reading festivals and erotica, support for new writers with the WordFACT Foundation and more."

CHUM wanted to expand on the offering of another channel it owned, Canadian Learning Television. That channel, since rebranded twice, got into its own trouble at the CRTC recently for straying from its purpose.

The idea was that drama programming would be presented in such a way as to educate viewers about books and encourage them to read.

The CRTC agreed, and awarded a licence for Book Television.

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