Technorati, the service that monitors blogs and tells them whether they’re cool or not, has released a list of the 50 media websites bloggers link to the most. (Via TechCrunch)
YouTube, unsurprisingly, tops the list, followed by the New York Times, BBC and CNN.
The only Canadian media outlet on the list is CBC.ca, coming in at #37. This is unsurprising since CBC has been investing in its Internet sites longer than the private media, and it has national television, radio and Internet sites to fuel its news-gathering operation. Plus it has dozens of RSS feeds sorted by topic, an iPhone version of its website (and separate mobile version), it’s got Twitter, and it has a news ticker people can add to their blogs.
I also like the fact that news stories (which are all open to comments) use Technorati to link to blogs that link back to those stories, which drives (some) traffic to those blogs and makes them (slightly) more likely to link to CBC than another website with the same story.
If other Canadian online news outlets want to match that, they should start copying some of those features.