Journal Daily Digest: Boycott 24 heures?

Youssef Shoufan, the guy behind this video about Journal de Montréal workers, has suggested through his blog and a Facebook group that Montrealers boycott Quebecor’s 24 Heures free newspaper in protest of its alleged bias in favour of Quebecor companies like TVA and Videotron.

It’s very unlikely such a move is going to make any difference, for the simple reason that people who care about the state of the news industry don’t read the free papers, and the vast majority who don’t care about media convergence won’t give this a second thought and will go on reading the newspapers boycott or no. You can’t threaten to cancel your subscription to 24 Heures.

Meanwhile, at the Journal, there’s little going on. Le Devoir had a piece from Paul Cauchon on Monday summarizing the stalemate, and focusing on all the anti-Quebecor articles that have appeared on now that journalists have the freedom to say what they really think about their corporate overlords.

And at the little brother Le Réveil, which was also locked out by Quebecor, advertisers are pulling out of the publication in solidarity with workers (so says the no-agenda-here RueFrontenac). Saguenay’s mayor is under pressure to pull the city’s $130,000 worth of advertising from the free paper.

Keeping the machin running

I’m starting to like this overly-enunciative fellow. (The original, for those missing context)


5 thoughts on “Journal Daily Digest: Boycott 24 heures?

  1. Amir

    Did we really expect a free newspaper to be good? no
    to be this this bad? never
    there’s more adds than actual content, not that the content itself is any good. mais quand même la…

  2. le paria libre

    hey !

    I think you’re completely right about it, byt my objectives aren’t that utopian…

    I think it’s mostly about awareness and small steps in life.

    anyway I think I had to do it… we’ll see what will happen !

  3. Justin

    Print is dead.

    I think journalists would be better off realizing this and try and take hold of the future instead of clinging to the past.

    There are lots of examples of what future media can look like. They just need to embrace it.

  4. Kate M.

    Print isn’t dead yet. Look around any metro car. Lots of folks reading – books, newspapers, magazines.

    I haven’t accepted a 24 heures since the start of the strike. Anyway the Métro paper is better – they have one or two people actually writing decent local stories from time to time. 24 heures is just wire news and rah-rah fluff for other parts of the Quebecor empire, as you say.


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