Category Archives: TV

Caroline van Vlaardingen in the big chair

Caroline van Vlaardingen

Caroline van Vlaardingen shouldn't be nervous about being an anchor. She's been an on-air figure at the station for ... you know, I think you could actually measure it in decades, even though she doesn't look that old.

Part of her experience at CFCF has included some hosting duties, too, including the series "On-Line Montreal" in the 1990s, a one-hour live talk show. (Ad-lib for a minute on live TV? Ha! Try doing that for a whole hour, she says with a laugh.) She's also hosted the station's telethon, and she's been a reliable fill-in anchor for many years now, in addition to some part-time teaching at Concordia's journalism program.

Still, she's stepping a bit out of her comfort zone this weekend. Van Vlaardingen is taking over the weekend newscast from Tarah Schwartz, who's leaving the country for seven months for personal reasons. (I won't say why, but let's just say there were lots of crossed fingers from her colleagues at Thursday night's upfront presentation.)

Van Vlaardingen has the anchoring thing down pretty well, but she got some pointers from Schwartz about some things unique to the weekend newscasts. Among them is that, because the schedule runs from 3pm to midnight, the weekend anchor comes in with little time to familiarize herself with the news before the 6pm newscast. And the weekend anchor lines up her own late-night newscast, which is something that Van Vlaardingen is new to.

I asked her on Thursday whether she'd see herself permanently in the anchor chair. She said she enjoys doing reporting, getting out into the field. The weekend anchor job, which includes three reporting shifts during the work week, is a good mix of both roles, and one Van Vlaardingen is excited to do.

But Schwartz has no reason to worry. Van Vlaardingen is happy to go back to being a reporter once Tarah comes back. "I'm just happy to hold down the fort until she returns," she says.

Mohawk Girls get noticed

Mohawk Girls, a "dramedy" produced jointly by the Aboriginal Peoples Television Network and Rogers's OMNI television, wrapped up shooting last week in Kahnawake.

Since Rogers sent out a press release a month ago announcing the series, it's gotten some decent attention in the local media. Enough that I don't feel compelled to repeat their work. Here are links to the coverage the series has gotten:

The seven-episode, 30-minute series will air on APTN and OMNI in 2014. You can follow it through social media. It's on Twitter and Facebook.

CBC jumps into semantic nightmare with “ICI” debacle

I thought nothing short of an alien invasion would unite the country. Heck, even then I'm sure the PQ would blame the federal government. But the CBC managed to do so last week when it announced that it was rebranding all its French-language services as "ICI".

But the move has been so universally condemned, from the left, from the right, from its enemies and its friends, that I feel the urge to play contrarian and find some reason to support it. But I can't.

The reasons to dislike it just pile up:

  • It's confusing. Are they changing the name Radio-Canada? No. Except yes. They're not changing their name, but just adopting a new "brand identity", or using a "term", or "denominator". Just the list of synonyms for the word "name" they used (including the word "name" itself) created needless confusion. Even CBC and Radio-Canada journalists couldn't figure out what "ICI" was, exactly.
  • It's expensive. This rebranding exercise cost $400,000. You can see that as a tiny part of the corporation's $1-billion annual subsidy from the Canadian government, or you could see that as a handful of well-paid full-time jobs for a year. Rebranding is an expensive endeavour that does little to further the CBC's mandate.
  • It's unnecessary. The closest thing I got to a reason for this whole thing in the first place is a video (now deleted) in which someone put a confused look on their face when explained that "Radio-Canada" means both radio and television. I get that, in a sense. You'll recall that Télé-Québec used to be called Radio-Québec. But is this really a problem for a brand that's existed for 75 years? Does anyone who lives in Canada and speaks French actually get confused?
  • It's consultantism at its finest. The CBC loves consultants. People who tell them that newscasts have to look a certain way, or that Peter Mansbridge should stand at all times. Some consulting is good. You want to focus-group television shows or expensive concepts before putting them into motion. But consultants are also good at convincing people to buy things they don't need. I don't know if that happened in this case, but it certainly gives that impression.
  • It's abandoning a strong brand. Rebranding is something you do when your brand isn't working. Maybe you're involved in a scandal, or your name doesn't reflect what you do anymore, or it's not politically correct. But Radio-Canada is a very strong brand. People know what it is and expect good things from it. Why would you mess with that? Even the federal government got involved to complain.
  • It's anti-patriotic. Fuelling the exaggerated notion that Radio-Canada is filled with separatists (as if half of Quebec wasn't), cutting "Radio-Canada" in favour of "ICI" has been seized by some in English Canada has a political move. "ICI" is also being seen as reinforcing the Quebec-centric view of Radio-Canada by groups that feel the corporation all but ignores francophones in the rest of Canada.
  • It's a generic word with little meaning. The Abbott and Costello routine from Jean Lapierre and Mario Dumont might be a caricature of the problem, but there's a very serious lack of meaning in the term "ici". It's a generic word, an adverb, and they're trying to use it as a noun. "ICI" has been the name of a bunch of things, including a weekly alternative newspaper in Montreal. "ICI Montréal" was even registered as a trademark by Télé-Métropole, which is now TVA, in 1985.

But the biggest problem with this rebrand is this: It's screwing the little guy.

Sam Norouzi

 

Here's that little guy. His name is Sam Nowrouzzahrai, but he does business as Sam Norouzi because he wants to save people the trouble of always looking up how to spell and pronounce his name. He's the man behind a new ethnic television station in Montreal. It's a mom-and-pop shop, owned by his family and run as a producers' cooperative. He's not looking to get rich off of this, just find work for some ethnic broadcasters and bring local ethnic television back to one of Canada's most diverse cities.

He wanted to call the station International Channel/Canal International, or "ICI" for short.

As I explain in this story in The Gazette, Norouzi did his homework, applying for a registered trademark and waiting for it to get approved as the CRTC application process followed its course. Now, weeks before the station is set to go on the air, he has to deal with the CBC's lawyers who are trying to take his name from him. And while he has a legal team to deal with that, it's taking up a lot of his time too. "There's not a day that goes by that there's not an issue I have to deal with" involving the case, he said.

I first wrote about this story in March, but now Norouzi has decided he's ready to play offence in his David-vs-Goliath battle. Articles in the Journal de Montréal, La Pressethe Globe and Mail, the National Post, even the New York Times. An interview on CBC Radio's As it Happens. An angry column from Sophie Durocher. And while he told me back in March that he didn't have the funds to take this matter to court, he now says he's ready to fight.

"We have full rights to go forward with the name and we intend to do so," Norouzi told me. "We will defend ourselves. For us it's really a question of principle."

CBC by a technicality

So what kind of case does the CBC have here? Can they really force Norouzi to give up his name?

Companies don't have to register their trademarks for them to be legal. They just have to use them. Same thing with government bodies and their "official marks" according to the Trade-marks Act. But it helps. And Norouzi's application for ICI came a year before CBC's 31 applications for ICI-branded services. (The only CBC mark that predates Norouzi's is one from 1969 for "Éditions Ici Radio-Canada".)

I spoke with Pascal Lauzon, a lawyer and trademark agent with BCF. He said most of the case is "very debatable on both sides." He pointed out that the registrar of trademarks looks through the database when a trademark is applied for. The process also includes a two-month waiting period so opponents can file oppositions to proposed registrations.

But Lauzon also said that there's a five-year period during which someone can apply to the federal court to expunge a trademark.

Obviously not in a position to prejudge a case like this, Lauzon said the CBC has a strong case, not so much because it can prove it used the name first, but because of what amounts to a technicality.

Part of the trademark registration process is the filing of what's called a "declaration of use." This tells the Canadian Intellectual Property Office that you have actually used the trademark you've applied for on a good or in connection with a service. Norouzi filed this on Aug. 20, 2012. But his station wasn't on the air at that time. We didn't even know it existed because the application for it wasn't published until a month later.

The CBC alleges in its lawsuit that, because Norouzi did not appear to be actually using the trademark, his declaration of use was "materially false."

That, Lauzon said, is enough to have the entire trademark registration thrown out. If that happens, Norouzi would have to file for a new one, but that would put his application behind those 31 marks of CBC-Radio-Canada, and would weaken his case considerably.

"He should have waited" until the station was on the air, Lauzon said. He had three years to file a declaration of use, and waiting would not have made his initial filing date of August 2011 any less valid. "If he had waited, he would be in a much better position," Lauzon said.

An amicable solution is the best solution

There is another way for this to end: The CBC could see the error of its ways and abandon the whole "ICI" plan entirely. Or it could offer to pay the costs associated with Norouzi's station taking another name. I don't know if either of those are likely.

Norouzi tells me he has had no communication with the CBC other than through its lawyers, who first contacted him last November complaining about possible confusion. (Norouzi dismissed those claims since they came long before anyone had any idea that Radio-Canada would be rebranding.) The CBC won't comment except through written communication that goes through its legal department. Which means I didn't get a response from them by press time. (I'll update this post with what I hear back.)

The CBC has already started to back away from ICI. On Monday, president Hubert Lacroix apologized for the "confusion" and announced that some services, including the main TV and radio networks, would retain the Radio-Canada name. You can see a full list here (PDF). Names like "ICI Radio-Canada Télé" and "ICI Radio-Canada Première" sound like awful compromises, taking names that were long and making them even longer.

This backtrack was after days of trying to re-explain a move that should have been self-explanatory.

It hurts to throw away a $400,000 project. But sticking with a bad idea isn't a better option.

UPDATE: I asked for additional comment from CBC about this case. Hours after the request, I was asked to submit written questions. Almost 24 hours later, I finally got this as a response from Radio-Canada's Marc Pichette:

In response to your questions sent yesterday (and I apologize for the delay), the term “ICI” has been closely tied to Radio-Canada’s identity for over 75 years. That it has risen to increased prominence recently is only a reflection of the close association our audience makes between that word and our brand.

Confusion is in no one’s interest. That’s why the matter to which you refer is part of an ongoing legal process which is before the Federal Court. I hope you will understand that I cannot comment on the specifics.

Caption Canada AM’s Marci Ien and Beverly Thomson

Marci Ien and Beverly Thomson

CTV Montreal newscast goes HD on Monday

Before (click to enlarge)

Before (click to enlarge)

After (click to enlarge)

After (click to enlarge)

Some of you have been waiting for this for years, cursing, complaining, being sarcastic or otherwise criticizing as the months go by. On Monday, CTV Montreal's newscasts finally switch to high definition.

The station has spent the past few months converting the last piece of its big puzzle, the control room, to high definition. In fact, the transition has required the creation of a second control room as the first one has continued operating. Studio cameras, field cameras and editing suites have been in HD for quite some time, requiring an awkward HD-to-SD conversion, which goes back to HD for air.

The final switches will happen over the weekend, which means the weekend newscasts will move to the newsroom, the same place they were done from in the summer of 2011 when the station rebuilt its studios.

Among the changes happening over the weekend, a wall being moved about two feet to make room for a wider (16:9) chroma key wall used for weather.

Monday's noon newscast will be the first in HD.

CTV Montreal has been slower than its competitors to make the transition. Publicly and privately, people in charge have admitted that there's little competitive pressure to make the very expensive switch. Even with black bars beside a squarish image, CTV Montreal far outdoes competing newscasts from CBC and Global in the ratings.

Montreal is about the middle of the pack for CTV in the transition in major markets. Toronto, Edmonton, Calgary and Vancouver have already switched.

New control room means five retirements

The new control room will be run by OverDrive, an automated control room system by Canadian company Ross Video. The new automation will reduce the number of people needed in the control room, though CTV Montreal is keeping a lot of control in human hands.

Five jobs will be lost when the transition to the automated system is complete. All five, says Operations Manager Dave Maynard, are voluntary retirees. They include CTV Montreal union local president Doug Kelly.

"To get that point took a helluva lot of work, but the end result is that we have a positive, even enthusiastic work environment that welcomes this automation system," Maynard said.

The automation system will be phased in, starting with the late-night newscast. A week later, the noon newscast will be produced with OverDrive. The 6pm newscast will switch to the automation system on June 22.

Dave Maynard on CTV set

CTV Montreal Operations Manager Dave Maynard

The transition will be of personal significance for Maynard. He won't be directing under the OverDrive system, and is giving up his director's seat in the control room in order to focus full-time on his job as operations manager for the station. His last newscast as a director will be at 6pm on June 21.

"I will hang up my director's hat (or socks) and never tell another joke into Mits' earpiece ever again," he said.

Don't worry. He still has her email address.

Alexandre Despatie, Joanne Vrakas named hosts of City Montreal’s Breakfast Television

Alexandre Despatie and Joanne Vrakas (Photo: Rogers Media)

Alexandre Despatie and Joanne Vrakas (Photo: Rogers Media)

Hours ahead of their Upfront presentation to advertisers, City Montreal has named the two people who will host Breakfast Television when it launches in August: Alexandre Despatie, the former world champion diver who announced his retirement from competitive diving only two days ago, and Joanne Vrakas, the radio and TV personality whose previous job was a TV reporter for CBC Montreal.

You can read more about the announcement in this story in The Gazette, which includes excerpts of an interview with Despatie and Vrakas.

The announcement of Despatie in particular has been enough to capture the interest of French-language media in Quebec, who could normally not care less about local English-language television. Brief stories in HuffPost Quebec, 98.5fm, Hollywood PQ, Agence QMI, and an interview with Rogers-owned L'Actualité. Also in English, a story from Canadian Press that will get posted everywhere, and one from J-Source.

The two hosts have been doing the rounds at Breakfast Televisions across the country this morning, which is a bit odd because people who watch those shows won't be watching BT Montreal. Here's their interview with Winnipeg and Toronto, the latter of which is ridiculously labelled an "exclusive."

Joining Vrakas and Despatie will be Wilder Weir, the co-host of Montreal Connected. Weir will be a roving "Live Eye" host.

Breakfast Television hosts Joanne Vrakas, Wilder Weir and Alexandre Despatie are shown off to advertisers on Thursday evening.

Breakfast Television hosts Joanne Vrakas, Wilder Weir and Alexandre Despatie are shown off to advertisers on Thursday evening.

Jeffrey Feldman, who has been a Montreal-based producer for eTalk and Fashion Television, had previously been announced as supervising producer for the morning show. Also previously announced is Elias Makos, formerly CTV Montreal's tech columnist, who is now City's New Media Producer. He will appear daily on Breakfast Television.

Canada AM broadcasts from Montreal on Thursday

Canada AM block party

Ever wanted to travel downtown at 5am on a weekday so you can see the hosts of a national morning show, watch a performance from 98 Degrees and maybe have people spot you in a crowd? No? Well, you'll get a chance to do it anyway as Canada AM broadcasts from the esplanade of Place des Arts on Thursday morning.

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Caption Montreal Connected host Wilder Weir

Wilder Weir

Rogers shuts down CityNews Channel

Citing "evolving viewer habits and the global structural shift in advertising," Rogers announced it is shutting down Toronto all-news channel CityNews Channel effective immediately. It also announced that it would no longer be producing OMNI programming in Alberta, where it has two over-the-air stations in Calgary and Edmonton, and it is killing its English-language South Asian newscast.

The cuts affect 2.5% of the Rogers Broadcast workforce, or 62 full-time jobs.

CityNews Channel launched in 2011 as a local Toronto all-news channel (the announcement of its launch was exactly two years ago). Its main competition was CP24, ironically a channel that was previously run by City but that went to CTV when CTV bought CHUM in 2007. It sold City to Rogers but kept CP24 for itself.

The channel has struggled in ratings, doing worse than even Sun News Network (though that channel is a national one).

OMNI's Alberta stations, CJEO Edmonton and CJCO Calgary, were licensed as a regional system in 2007, and Rogers had proposed 29 hours a week of local and regional programming. But that proposal was not turned into a condition of licence, and their current licence, which expires in 2015, has no provision for local programming, ethnic or otherwise.

They stopped producing regional daily newscasts in 2011, and now they have no original programming at all.

We'll see if the CRTC has something to say about the complete lack of original programming when those licences come up for renewal.

Statement from Rogers 

Statement from Scott Moore, President of Broadcast, Rogers Media, regarding CityNews Channel and OMNI Television:

“Today, we made changes to the company’s television strategy to reflect evolving viewer habits and the global structural shift in advertising.

“Moving forward, we will focus our broadcast news resources in Toronto on 680News and CityNews on City, and as a result, have ceased operations of CityNews Channel, effective immediately.  Given the changing marketplace, programming changes have also been made at OMNI Television: the English-language South Asian newscast is no longer being offered and production operations in Alberta have ceased.  We remain committed to ethnic programming and will deliver news in four other languages, as well as continue to air programming in more than 40 languages.

“Today’s changes impact 2.5 per cent of the company’s broadcast workforce.  While difficult, these changes enable us to continue to focus our efforts where we know the market is growing, while helping us to effectively manage our costs.”

Montreal Connected leads off City Montreal’s local programming

City Montreal staff. Seated: Montreal Connected Executive Producer George Athans (left), City Montreal Executive Producer Bob Babinski (right). Standing, from left: Montreal Connected hosts Wilder  Weir and Alyson Lozoff, New Media Producer Elias Makos, Montreal Connected Associate Producer Kelly Greig, Montreal Connected Director of Photography and editor Ian Graham

City Montreal staff (so far). Seated: Montreal Connected Executive Producer George Athans (left), City Montreal Executive Producer Bob Babinski (right). Standing, from left: Montreal Connected hosts Wilder Weir and Alyson Lozoff, New Media Producer Elias Makos, Montreal Connected Associate Producer Kelly Greig, Montreal Connected Director of Photography and editor Ian Graham

After years of wanting to get into the Montreal market, and months after acquiring a station here, City television is finally ready to dip its toe into local programming. It announced last week that May 30 would be the premiere of Montreal Connected, the station's weekly half-hour sports show, and named its two hosts.

I spent Monday afternoon with the staff at the station for a story that appears in Thursday's Gazette that introduces the anglo community to the show and its two hosts, Wilder Weir and Alyson Lozoff.

As is usually the case, I learned plenty more about them, the staff behind the camera and the station that I couldn't cram into that story, so I'll lay it all out here.

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CBC’s CRTC licence renewal: What’s changing in point form

The Canadian Radio-television and Telecommunications Commission has just renewed the broadcasting licence for most radio and TV services run by CBC/Radio-Canada, for five years starting Sept. 1 (which means these provisions take effect then). It's a long decision, and even the press release explaining it is kind of long. So here's what the CRTC has decided and how it'll affect what you watch and hear:

(For a Montreal-specific look, see this story I wrote for The Gazette)

Radio

  • Ads on Radio Two/Espace Musique: The most controversial proposal has been accepted. The CRTC will allow advertising on the music radio network, but with some restrictions: They can broadcast no more than four minutes of advertising an hour, in no more than two ad blocks, and no local advertising is allowed. This allowance is also limited to three years. If the CBC wants to continue after that, it must re-apply to the CRTC for permission.
  • Minimum playlist size: As part of a way to ensure Radio Two and Espace Musique are different from commercial radio, the CRTC is requiring that they air a large number of different musical selections, 2,800 a month for Radio Two and 3,000 for Espace Musique. That means about 100 songs a day that haven't been played yet that month.
  • More specific radio CanCon minimums: Currently, half of popular music and 20% of special interest music must be Canadian for all four radio networks. The CRTC has added, with CBC's blessing, conditions that require that 25% of concert music and 20% of jazz/blues music also be Canadian.
  • More flexibility in French music: On Radio-Canada radio networks, 85% of music played must be French. That requirement remains. But the rest is no longer restricted. Before only 5% could be in English and all of it had to be Canadian. Now that 15% can be in any language, including English, and half of non-French music has to be Canadian.
  • More French local programming in Windsor: CBC's cuts to local programming at CBEF Windsor caused controversy, leading to complaints that included the official languages commissioner. The CRTC has decided to impose a minimum of 15 hours per week of local programming at the radio station, above what the CBC had proposed and consistent with other stations in minority communities.
  • No more Long Range Radio Plan: The CBC says, due to its budget, it has no plans to increase its radio coverage area (including plans to make Espace Musique available to more people) and wants to discontinue the Long Range Radio Plan. This plan includes hundreds of allocations for radio transmitters that don't exist yet. Shutting this down would save a lot of headaches for private broadcasters, whose proposals for new or improved radio stations would have to take these imaginary stations into account.
  • Public alerting system: The CBC is required to install a public emergency alerting system on all radio stations by Dec. 31, 2014. The CBC said it would issue alerts at the station level, not at the transmitter level. The CRTC said it was concerned this might lead to alerts being issued too widely instead of just to the communities affected. Similar alerting is being encouraged, but not required, on television.

Television

  • More local TV programming: Following CBC's recommendation, the CRTC has harmonized requirements for local programming between CBC/Radio-Canada and private television stations.
    • English stations in metropolitan markets (which includes Montreal) will have to produce 14 hours a week of local programming, and stations in smaller markets seven hours a week. In most cases, this is an increase over current levels (Montreal produces just under 11 hours a week of local programming), so we'll need to see longer or more frequent local newscasts.
    • All French stations must produce five hours of local programming a week, including those in English markets, who must have some local programming seven days a week (except holidays).
    • CBC North (CFYK-TV Yellowknife) will have five hours minimum as a condition of licence, though the CBC says it will be more than this.
  • Non-news local TV programming: Following a suggestion from the CRTC at the hearing, the CBC agreed to require at least one of the 14 hours of local TV programming in major markets be devoted to non-news programming. The CBC hasn't said what this would be, exactly. They said they're starting to look at this now that they have a decision.
  • No blanket exemptions for local programming: The CBC had requested that it be allowed to calculate local programming on a yearly basis instead of a weekly one, because events like the NHL playoffs or Olympics pre-empt local programming. The CRTC decided against this (except for French stations in English markets), mainly for practical reasons (it would have to review a whole year's worth of tapes to determine if it was meeting its licence requirements). The CBC then suggested that it be allowed an exemption of up to 16 weeks a year. The CRTC decided against that too, preferring a case-by-case approach and referring to a decision that allowed CTV and V to be relieved of their local programming minimums during the 2012 Olympics, saying that should be the model for future events.
  • Higher Canadian TV programming requirement: CBC and Radio-Canada television is now required to devote 75% of their broadcast day (6am to midnight) and 80% of primetime (7pm-11pm) to Canadian programs. They already do this now (they boast of having a 100% Canadian primetime), but it's higher than their previous official requirements.
  • Regional television in French: Radio-Canada television is now required to devote at least five hours per week to programming produced outside Montreal. In addition, 6% of its budget for Canadian programs must go to independent producers outside Montreal.
  • More English-language television from Quebec: The CRTC is requiring CBC television to devote 6% of its budget for English-language Canadian programs to independent producers in Quebec, averaged over the licence term (until 2018). In addition, it must spend 10% of its development budget on Quebec, to give a boost to English-language producers here by having them produce more new programming.
  • No interference in The National/Le Téléjournal: The corporation's national newscasts have been accused of being too focused on the regions they originate from (Toronto and Montreal, respectively). But the CRTC won't interfere, saying it would threaten journalistic integrity. It will, however, ask for regular reporting on how official language minority communities feel about how well CBC and Radio-Canada's programming reflects them, and has imposed this purposefully vague condition of licence: "national news and information programming shall reflect the country’s regions and official language minority communities, and promote respect and understanding between them."
  • Canadian films on CBC: Following CBC's proposal, the CRTC has imposed a requirement that CBC television air one Canadian theatrical film every month. The CBC is being given the flexibility to schedule it, which means it could air on a weekend afternoon, but it will air. The CBC is being held to its commitment to air Canadian movies on Saturday nights during 10 weeks in the summer.
  • Children's programming: Judging that a commitment to children's programming is more important as other conventional television networks move those shows to specialty channels, the CRTC continues to require a commitment to programming for children under 12. CBC and Radio-Canada must broadcast 15 hours per week of under-12 programming. Of that, one hour a week (CBC) or 100 hours a year (Radio-Canada) of original children's programming (programs that air on other channels can be counted for this if CBC contributed to its financing). And three-quarters of these hours must be independently produced.
  • No requirements for new over-the-air transmitters: Despite demands for the CBC to reverse its decision to shut down hundreds of analog television transmitters across the country, and to limit digital transmitters to markets with local programming, the CRTC says it will not impose requirements on the CBC due to its financial situation. Instead, it suggests people who can't get CBC or Radio-Canada over the air to look to Shaw's free basic satellite offer, which expires in November. It also suggests broadcasters look to solutions like multiplexing (multiple channels on one transmitter) to offset the expense of digital transmitters.

Specialty TV

  • Renewal of mandatory distribution: The CRTC will maintain orders requiring digital cable and satellite providers to distribute CBC News Network in French-language markets and RDI in English-language markets, for $0.15 and $0.10 per month respectively. This is to ensure access to news programming for official language minority communities.
  • ARTV will be required to make 50% of its programming schedule devoted to programs from independent producers, replacing a condition that it spend all its profits on independent production. (Since ARTV's profits are modest at best, this will be a net benefit, the CRTC argues.) ARTV will also have to devote 20% of its programming budget to programs produced outside Quebec, half of that to independent producers.

Other

  • Ombudsmen: The corporation's two ombudsmen (one for CBC, one for Radio-Canada) are now required by a condition of licence, which establishes how they are hired, and says they must report directly to the CBC president twice a year.
  • Digital media: The CRTC hasn't set specific conditions as far as digital media, though it has encouraged the CBC to be more accessible (more closed captioning online, for example).
  • Terms of trade: The CBC is being ordered to come to agreements with the Canadian Media Production Association and Association des producteurs de films et de télévision du Québec within a year.
  • Consultations with minority language communities: The CBC must hold formal consultations at least once every two years with minority language communities, including the English community in Quebec. It must also report annually on such consultations.

UPDATE: The Quebec Community Groups Network praises the CRTC's decision and the increased English-language Quebec production that will come out of it.

City TV’s Montreal Connected debuts May 30; Alyson Lozoff, Wilder Weir to host

Montreal Connected hosts Wilder Weir and Alyson Lozoff

Montreal Connected hosts Wilder Weir and Alyson Lozoff (Photo: Rogers Media)

CJNT, which officially became City Montreal in February after it was bought by Rogers, will launch its first local program a week from now.

Rogers Media announced on Wednesday the details of its new weekly sports show called Montreal Connected (formerly "Connected Montreal"), which starts May 30. Here they are in point form:

  • Schedule: Half an hour a week, Thursdays at 7pm, with repeats Saturdays at 3:30pm and 7:30pm and Sundays at 6pm. The show will also air on Sportsnet East on Saturdays at noon.
  • Hosts: Alyson Lozoff, the Sportsnet reporter for Montreal (did you know she's also a lawyer?), and Wilder Weir, a producer and former hockey reality show star
  • Contributors: Include Sportsnet personality Stephen Brunt, Globe and Mail Quebec sports reporter Sean Gordon, Gazette Alouettes reporter/columnist Herb Zurkowsky, and LNH.com managing editor Arpon Basu
  • Behind the scenes: As previously announced, former water ski champion George Athans will be the show's producer, with Kelly Greig, formerly of CBC Montreal. They will work under Executive Producer and Local Content Manager Bob Babinski

The show promises to be "an in-depth look at the city's professional and amateur teams, along with athlete profiles and feature stories on local, national and international sports."

City Montreal is also launching a culture/lifestyle show in July, and its main local programming, a three-hour local morning show, in August.

Montreal TV ratings: Global morning show struggles out of the gate with 500 viewers

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

Global Montreal's Morning News hasn't had the smoothest start. As a guinea pig for a new way of producing live TV, with local control-room staff using servers across the country, it has been plagued with technical problems, some so serious they have forced the show off the air a couple of times. Marketing for it hasn't been terribly overwhelming, and if it has been generating buzz it hasn't been for the best reasons.

Now comes confirmation that the show hasn't started resonating with viewers yet. BBM numbers for the first survey of Montreal TV viewers since the show went on the air estimate its audience at about 500 viewers, which is about as much as it had before the show went on the air, when it was showing things like repeats of the previous night's newscasts.

I break down ratings numbers for this story in Tuesday's Gazette.

It would be easy to have too much fun with this, to make jokes about the show's lack of impact (I've heard a few already). But it's not for lack of effort from those involved. Hosts Richard Dagenais and Camille Ross are trying hard to get comfortable in their new roles, deal with the technical issues and make the show work. Jessica Laventure has been trying to make her presence as entertaining and informative as possible. And the people behind the scenes are tearing their hair out juggling everything to put three hours a day of live television on the air. They all deserve better.

If anyone deserves blame for this, it's Global management and Shaw Media, which have put the bare minimum (one could argue even less than that) into the show in terms of resources. It's understaffed, underfunded, undermarketed, and so it should come as no surprise that it's underviewed.

This show is here to fulfill a commitment that Shaw made to the Canadian Radio-television and Telecommunications Commission when it bought Global TV in 2010. It promised to fund local morning shows in six markets, including $5 million for Montreal until 2017. That means no matter how badly the show is received, it will continue to be on air at least until then. So in a sense Global doesn't have to care about ratings, certainly not in the first few weeks.

But it should, for two reasons. First, Global News Senior VP Troy Reeb told me he wants the show to be self-sufficient. Not necessarily to be profitable with advertising, but to come close enough to breaking even that it's worth continuing the investment and building a viewer relationship. That won't happen if it continues to build a relationship as an unwatchable show with nothing to offer.

Second, we're now only a few months away from the launch of a competing local morning show on City TV. That show will launch with three times the staff, and you have to expect that the difference in quality will be noticeable almost instantly. If Global's morning show hasn't developed a strong connection with viewers by then, any morning viewing looking for a local alternative to Canada AM will switch to City instead.

Global: No comment

I tried to get comment from the three broadcasters for my story, but only heard back from one by deadline (though CBC did provide me with some data). It's funny how those with good ratings information are always the easiest to get in touch with.

When I finally got Global Montreal station manager Karen Macdonald on the phone on an unrelated matter, I asked her about the ratings, and whether she's disappointed in the numbers from the morning show. She said she doesn't believe the ratings, that she feels Montreal's English market does not have a large enough sample size, and she doesn't have anything more to say on the subject.

Global has had various theories for why ratings show them so far behind their competitors (though they acknowledge that they are behind). They feel they have a strong francophone audience, which is ignored by BBM. They feel that the diary system is biased toward CTV's self-marketing power that causes some people write down that they're watching CTV News when they're actually watching Global. BBM rejects the latter argument, saying diaries ask for network, channel number and program name, and survey takers are called if there is any discrepancy.

I can understand Global's frustration with the ratings. This isn't an easy market to crack. CTV had been the only private game in town from when it launched in 1961 to when Global opened in 1997. CFCF's audience is intensely loyal, which leads to high ratings which leads to larger budgets which leads to better quality which leads to higher ratings. Only an overwhelming infusion of money over a long period of time could seriously compete with that, and even Shaw isn't ready to spend that kind of cash.

At least with mornings, Global didn't have to compete with CTV here. It runs the national Canada AM show (though "national" might be exaggerating since western CTV markets have local morning shows). But viewers so far are still happy enough with that and haven't been switching. Shaw and Global need to do a lot more if they're serious about making this show a success and keeping it going past that five-year mark.

More numbers

The rest of the ratings details don't show much difference from the last report. CTV Montreal's newscasts still dominate in every time slot by a wide margin. The weekday 6pm newscast has a 52.8% market share, compared to 4.5% at CBC and 1.5% at Global. In terms of actual viewers, that works out to 133,000 for CTV, 11,400 for CBC at 6, and 3,800 for Global.

The top-rated show overall in the market is CTV's 6pm newscast. The second-highest rated is the weekend 6pm newscast.

There has been some variation. CTV says its 6pm weeknight audience is up 11%, the 6pm weekend audience is up 7.4%, and its late-night audience is up 20.5%, while its noon newscast has dropped by 21%. GM Louis Douville told me that they would be looking at the noon show. Coincidentally the next day he told me that Paul Karwatsky is being moved off of it so he can co-anchor the 6pm newscast an anchor at 11:30pm while Catherine Sherriffs is on maternity leave.

At CBC, the 5pm evening newscast continues to make gains. The spring 2013 numbers show that in the English Montreal extended market, the show has 21,000 viewers at 5pm and the same at 5:30. Its share of the audience has more than doubled for both those periods since 2011. But the 6pm newscast, which has to compete with both CTV and Global, hasn't seen that kind of growth. It has only 11,000 viewers in the latest report, and only a 5% share, compared to a 16% share at 5pm.

And yet, when you watch the newscast, it's clear that they're trying to push viewers to tune in at 6. I can't count how many times I've heard "we'll bring you more on this story at six o'clock." But clearly viewers are switching channels at that time. You have to wonder why they don't just come out with their news at 5 and either kill the last half-hour or turn it into something else.

Unfortunately decisions like these are made in Toronto, so we won't be seeing any big changes unless they make sense on a national scale.

CBC's late-night newscast has 5,000 viewers, or a 4% share, same as it had in the fall.

The BBM measurement covers three weeks in February and March. The next measurement of diary markets like Montreal will take place in October and November, for publication in January 2014.

 

Elysia Bryan-Baynes named late-night anchor at Global Montreal

This is how I imagine Elysia Bryan-Baynes celebrates everything.

This is how I imagine Elysia Bryan-Baynes celebrates everything.

Global Montreal has finally filled the seat that was vacated by Richard Dagenais when he moved to mornings in January: Reporter Elysia Bryan-Baynes is being upgraded to the anchor desk, it was announced on Wednesday morning. Her first day on air is June 3.

Bryan-Baynes, an avid comic-book reader, has been with Global Montreal since 2003, but this is her first permanent job at the station, station manager Karen Macdonald tells me.

"Elysia has literally been a freelancer here since 2003," she said. "We've had lots and lots of babies and we've had lots and lots of mat leaves" that she's been able to fill. Macdonald attributes the lack of openings both to the station's tiny size since it drastically cut staff in 2007, and to its bizarrely low turnover rate. "People just don't leave here," she said. "So since 2007 since we had the cuts we haven't had that many departures."

The new morning show, which brought a handful of new jobs including two anchors, created an opportunity.

"Of all the candidates, her screen test was the best," Macdonald said. "I think people will be intrigued and pleasantly surprised."

Bryan-Baynes hasn't done much anchoring, which Macdonald said was "because she's had so much else to do" with reporting, including some filling in at the National Assembly. "She's a really strong anchor, she has a lot of experience news-wise. It requires a lot of experience, because basically they're by themselves a lot in the evening."

For her part, Bryan-Baynes says she's really excited about the new gig. "I've loved the work and the team since I arrived in 2003," she tells me. "Global has always made me feel part of the family. Now its official. For now, I'm feeling excitement and great sense of responsibility. I'm sure many other emotions will hit me between now and when I start in June."

Paola Samuel has been filling in on the late-night desk most nights since Dagenais's move.

Global also announced to staff that Gloria Henriquez has officially been named associate producer of Morning News, a role she has been temporarily filling since the show began.

Karwatsky to take over late nights at CTV

Meanwhile at CTV, there's also a change there to the late-night anchor desk. Catherine Sherriffs will be leaving on maternity leave this summer, and the station has decided to have Paul Karwatsky take over the late-night desk in addition to co-anchoring at 6 p.m., station manager Louis Douville told me. That means Mutsumi Takahashi will be doing the noon newscast solo.

Book Television and the de-specialization of specialty channels

These days, what little public attention is devoted to the Canadian Radio-television and Telecommunications Commission is split between two major hearings taking place back to back: The mandatory carriage hearings, in which more than a dozen groups are trying to force themselves onto basic cable to get maximum audience or free money, or both; and the Bell takeover of Astral Media, which is heavily opposed by most of Bell's competitors.

There's another file open for public comment that's much more minor, but much more representative of what's happening to Canada's television industry right now. Book Television, a specialty channel owned by Bell Media, has applied to the commission to modify its licence to allow for more fictional entertainment programs, like scripted dramas, sitcoms, feature films, sketch or standup comedy shows, and animated shows.

Its current licence limits these kinds of programs to 35% of their schedule over the week, and no more than 30% between 6pm and midnight. It wants to bring that up to 50%, and eliminate the separate limit on programming during prime time.

The reason is simple: Book Television wants to run more popular programs, and fewer programs that have to do with books.

Like all specialty television services, Book Television is tied to what's called the "nature of service" clause in its licence. This is the clause that requires a specialty television channel to specialize in something. It sets its language and its topic. And all programming should fit its theme.

For Book Television, the licence says this: "The licensee shall provide a national English-language specialty Category A service that will feature magazines and talk shows, dramas and documentaries that are exclusively based upon printed and published works and offered with additional programming that provides an educational context and promotes reading."

In other words, a channel about books, and about things based on books.

In the 2000 hearing where Book Television was first proposed to the CRTC (it was only one of several proposed book-themed channels, with Alliance Atlantis, Corus, Boxer Four Entertainment and Key Media also proposing channels based on books and literature), then-owner CHUM said "Book Television -- The Channel will develop, over several years, shows on critics and criticism, kidlit, reading festivals and erotica, support for new writers with the WordFACT Foundation and more."

CHUM wanted to expand on the offering of another channel it owned, Canadian Learning Television. That channel, since rebranded twice, got into its own trouble at the CRTC recently for straying from its purpose.

The idea was that drama programming would be presented in such a way as to educate viewers about books and encourage them to read.

The CRTC agreed, and awarded a licence for Book Television.

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