Monthly Archives: February 2024

| TV

Bell’s MTV2 becomes latest casualty of specialty channel decline

If you’re a subscriber of Bell Media’s MTV2 channel, you may have already received a notice that the channel is being shut down at the end of March.

The shutdown is not too surprising. It was on my list of endangered channels along with ESPN Classic and Yoopa, which have seen dramatic declines in subscribers and advertising in recent years.

According to the latest CRTC data for the 2021-22 broadcast year, MTV2 had about 750,000 subscribers (including zero satellite TV subscribers), about $215,000 in total advertising revenue, and had cut expenses by 84% in four years to try to shrink itself back into profitability.

Billed as “the ultimate destination for Canada’s 12-24s”, the channel currently runs marathons of reality shows like The Real World, Teen Mom, Catfish, Geordie Shore and Canadian filler shows Cash Cab and Comedy Now!

The channel began service in 2001 during the digital specialty channel explosion, originally as Craig Media-owned MTV Canada, then rebranded to Razer and finally to MTV2. MTV still exists as a separate Bell Media channel under a separate licence, though Bell hasn’t done much more to promote that channel than it did MTV2, and it was also bleeding money according to CRTC data.

UPDATE (May 6): The CRTC has revoked the channel’s licence at Bell’s request.

| Media, Radio, TV

Natasha Hall, Mose Persico, Lise McAuley among Bell Media cuts in Montreal

Updated March 24 with more details.

Two weeks after BCE announced it was abolishing 4,800 jobs, we’re starting to learn how those losses are trickling down to the local level.

In Montreal, CTV News was hit hard. The station’s website confirms weather presenter Lise McAuley, assignment editor Derek Conlon and production assistant and movie reviewer Mosé Persico no longer work for the company. That’s decades of experience with CFCF gone.

Director Yves Marion and producer Helen Michailidis have also left the organization.

This doesn’t mean they were all let go. In fact, a source within CTV Montreal tells me most of them took voluntary retirement packages instead. (Persico confirms this was the case for him.)

CTV News also lost Montreal-based national reporter Vanessa Lee. There’s no official list nationally, but correspondent Judy Trinh notes some names gone at CTV National News. It includes Kevin Gallagher, who was formerly a local reporter with CTV Montreal.

On the radio side, CJAD cut afternoon co-host Natasha Hall and Trivia Show co-host Dan Laxer is also gone. The loss of Hall isn’t entirely unexpected — a schedule shuffle in 2021 to incorporate more unoriginal programming on the schedule meant merging her show with Aaron Rand’s and making them co-hosts. This made one of them an easier cut in the next round of layoffs.

Rand, no stranger to having to carry on after his co-hosts get fired, paid tribute to Hall in a Facebook post, calling her “a smart, talented, and a consummate radio professional who didn’t deserve this outcome.”

With Laxer’s departure, Ken Connors is listed as the sole host of the Sunday morning Trivia Show.

I haven’t seen any cuts at CHOM, Virgin Radio or TSN Radio in Montreal. Despite the sword of Damocles seeming to dangle above TSN 690’s head, the station itself seems to have survived the latest round of cuts.

As announced with the news of the layoffs, CTV has cancelled noon newscasts at local stations outside Toronto, as well as news on holidays. CTV Montreal’s weekend newscasts survived the cut, along with Ottawa and Toronto, but other CTV stations have seen those newscasts cut as well.

UPDATE: Persico has already announced a new gig to keep him busy: Host of the afternoon drive show on ethnic station Mike FM 105.1 starting April 1. The announcement confirms his Mose at the Movies segments will move to Mike FM’s platforms.