Monthly Archives: June 2021

Martz Communications sells 94.7 Hits FM, Wild Country 96.5 to religious educational broadcaster

If you’re a Montrealer who likes to listen to 94.7 Hits FM to get music unencumbered by CRTC regulations, I have some bad news for you.

And if you’re a Quebecer who tunes in to the weak 96.5 FM because there aren’t better country music options on the radio here, I also have some bad news for you.

Both WYUL 94.7 in Chateaugay, N.Y., and WVNV 96.5 in Malone, N.Y., have been sold to the Educational Media Foundation, which owns hundreds of stations in all 50 states under the K-Love and Air1 brands, both of which broadcast Christian music.

The purchase price is $2.5 million. The deal includes the licenses and transmitter facilities but not much else. Martz Communications retains the logos, branding, studio equipment and everything having to do with employees.

“EMF approached me over a year ago and ultimately made me an offer I couldn’t refuse,” Martz owner Tim Martz tells me. “Given COVID-19’s impact on the economy and advertising revenues, and the current difficult business climate, it became clear that their offer made sense considering the alternatives, even more so since I recently turned 70 years of age.”

The stations remain operational for now and at least the next three months, Martz says.

An application for transfer of ownership was published Monday by the Federal Communications Commission. It was first reported by All Access and Radio Insight. The deal would close within 10 days of FCC approval, according to the agreement filed with the commission.

EMF intends to convert both stations to non-profit educational stations. It writes to the FCC:

EMF’s educational goal is to educate its audience with respect to both teachings of the Bible, as well as broader topics of contemporary significance ranging from family issues, money management, philosophical problems and opportunities facing children and young adults, and information concerning the scope and availability of other non-profit services in the community.

EMF will offer a wide variety of education programming designed to meet the needs and interests of resident within the local community of license, including education programs on current events, and programs examining economic, social and religious issues. EMF will also feature inspirational music, news and other cultural programming. In furtherance of EMF’s educational purpose, EMF’s educational programming will include features that explore family issues, values and understanding and other programming that is designed to assist families and individuals manage their personal finances.

“As you can imagine, the decision to sell was very difficult on a number of levels,” Martz says. “Since I grew up in Montreal, the stations have a special meaning for me. Both Hits and Wild Country have been serving listeners in Quebec and Ontario for some 20 years and there are just a lot of fond memories of employees, listeners and even competitors from over the years.”

As a result of the sale, Martz’s office in Pointe-Claire, which does Montreal ad sales for Hits FM, “will likely close at the end of September,” Martz says, resulting in six full-time employees losing their jobs, including on-air host Marty Lamarre and Montreal sales boss Tim Thompson.

Another office in Cornwall, Ont., will remain to serve its other border-crossing stations, WSNN (B99.3) in Potsdam, N.Y., and WICY, which has a transmitter at 103.5 in Akwesasne.

“I’d like to thank our listeners, the many hundreds of thousands of them and our valued advertising clients for their support today and over the years,” Martz says. “Last week I met with the entire staff as a group and individually to share my thoughts. I want to thank our wonderful staff — Tim, Marty, Joel, Rene, Warren and Alexandra — for their many years of hard work, dedication and friendship.”

I’ve reached out to EMF and will update if I hear back.

CKHQ-FM Kanesatake gets power increase, protected frequency

The community radio station in the Mohawk community of Kanesatake north of Montreal can breathe a bit easier knowing that it can’t be de facto threatened off the air if someone sets up a new radio station.

On Monday, the CRTC approved an application from CKHQ-FM 101.7 to increase its power from 27 watts (max effective radiated power) to 51 watts.

The increase in power won’t do much for the station’s signal — it will still be almost impossible to catch outside Kanesatake and parts of Oka. But by increasing power to 51 watts, the station’s transmitter changes its class, from low power to Class A1.

Comparison map of CKHQ-FM’s previously approved signal (red and brown) and its new approved signal (blue and green)

The change is significant because low-power stations, by policy, do not operate on protected frequencies. So if someone gets a new licence to operate on a frequency that causes interference to or is caused interference from the low-power station, that station has to change frequency.

That scenario almost came to light in 2018 when an application was filed for a new station in Lachute at 101.7 FM. It would have forced CKHQ to find a new frequency, but with it being so close to Montreal, there aren’t other frequencies available.

In the end, the CRTC rejected the application on its own merits, giving CKHQ another chance.

CKHQ has two years from the date of the decision to apply the new technical parameters. It must also deal with outstanding compliance issues, notably the installation of an emergency alerting system.

Reviving Kanesatake Radio is on Facebook.

CBC cancels Daybreak’s Taste Test music column

Brendan Kelly (a colleague at the Montreal Gazette) will get to sleep in on Wednesdays. His weekly Taste Test column, in which he introduces Daybreak listeners to new music, has been cancelled after many years, effective immediately.

Neither Kelly nor CBC Montreal offered any comment on this news when I asked about it, and neither would confirm nor deny it explicitly.

UPDATE: After this post was published, Kelly confirmed the news on Twitter:

Kelly later offered a goodbye as well in a long Twitter thread:

And former Daybreak host Mike Finnerty had some kind words for his former colleague:

Montreal/Quebec radio ratings: Minor fluctuations in a long-term decline overall

Numeris released top-line data for its spring ratings period last week. There isn’t much new (CJAD still leads among all listeners, The Beat is still the top-rated music station), but a few things of note:

  • CJAD 800 saw a third straight gain, and remains top-rated in the Montreal English-language market, but the overall trend remains downward as fewer people listen to radio.
  • The Beat 92.5 tied for its worst performance in average minute audience in the past five years, and lost ground against Virgin, but still has almost twice the audience of Virgin among anglophones.
  • CHOM 97.7 has been remarkably consistent over the past few years, retaining its audience as other stations lost theirs. We’ll see in the coming months whether the loss of Terry DiMonte will have an impact overall.
  • Virgin 95.9 is still fighting it out with CBC Radio One for market share. You have to wonder how long Bell will let that go on before something dramatic happens. (Replacing its morning team clearly didn’t work.)
  • The Canadiens’ good fortunes once again had a positive impact on TSN 690. (Six of the seven playoff games against the Leafs are included here.) In total average minute audience (anglo and franco combined) it had its best book since 2018.

  • 98.5fm remains top-rated among francophones, and once again claims to be the most listened-to station in Canada. As the francophone rights holder for Canadiens games, the team’s performance had to help a bit.
  • ICI Radio-Canada Première remains mostly stable, though lost some ground against 98.5
  • 91.9 Sports continues to slowly build its audience but remains well below what it was in 2019. With the Canadiens playing late into the spring and maybe early summer, this station’s acquisition of rights to Montreal’s MLS team hasn’t captured peoples’ imagination.

  • Rythme FM remains top-rated among francophone music stations, and appears to have slowed a long-term decline and held up against Rouge, CKOI and others.
  • Rouge and CKOI had their lowest audience in at least five years, but continue to fight for second place with Énergie, which has remained pretty stable.
  • Virgin 95.9 continues to do slightly better than The Beat 92.5 among francophones
  • WKND 99.5 is still building its audience, but more slowly, and is still below what Radio Classique was in 2017 when it last subscribed to Numeris ratings.

  • The overall audience for all measured stations is still low compared to pre-pandemic numbers.

Meanwhile, Numeris also released diary ratings recently, the first in a year after last fall’s report was cancelled due to pandemic complications.

Quebec City

Market share, central market 12+, spring 2021:

  • ICI Radio-Canada Première 106,3: 22.8%
  • CHOI Radio X 98.1: 18.8%
  • FM93: 14.2%
  • WKND 91.9: 11.7%
  • M 102.9: 7.6%
  • Rouge 107,5: 5.7%
  • ICI Musique 95,3: 5.6%
  • blvd 102,1: 2.0%
  • Énergie 98,9: 1.7%
  • Vibe 100,9: 1.5%
  • CBC Radio One 104.7: 0.2%

Both Radio-Canada and CHOI saw a significant jump in share. Other stations went up or down a few points, but the biggest change was at Énergie, which dropped its talk format last summer and went back to rock to join the rest of the network. That decision was devastating to its ratings as it went from a 6.0% share to a 1.7% share in a year, losing that audience to CHOI and FM93.

Saguenay

Market share, central market 12+, spring 2021:

  • KYK FM 95.7: 26.5%
  • Rouge 96.9: 22.2%
  • ICI Radio-Canada Première 93.7: 12.6%
  • Énergie 94.5: 11.8%
  • CKAJ-FM 92.5: 10.1%
  • ICI Musique 100.9: 5.2%

In Saguenay, KYK climbed above Rouge to take the #1 spot among all audiences 12+. Community station CKAJ signed up for Numeris ratings, and found itself with a 10% share. ICI Musique saw its share almost double from 2.8% last year.

Sherbrooke

Market share, central market 12+, spring 2021:

  • ICI Radio-Canada Première: 19.1%
  • Énergie 106.1: 16.5%
  • Rouge FM 102.7: 16.4%
  • 107,7fm: 10.9%
  • Rythme: 7.1%
  • ICI Musique: 5.9%

In Sherbrooke, ICI Première took top spot over both Bell stations Énergie and Rouge, which are statistically tied. Meanwhile Rythme FM Estrie saw its share drop by almost half.

Trois-Rivières

Market share, central market 12+, spring 2021:

  • Rythme 100,1: 14.2%
  • ICI Première: 13.5%
  • Rouge 94,7: 12.6%
  • Énergie 102,3: 12.3%
  • 106,9fm: 9.1%
  • ICI Musique: 8.2%
  • CKBN 90,5: 7.2%

In Trois-Rivières, less than two points separate the top four stations a year after Rouge led handily. Both Radio-Canada stations picked up a couple of points.

Ottawa-Gatineau franco

Market share, central market 12+, spring 2021:

  • ICI Première: 21.7%
  • Rouge 94,9: 14.4%
  • 104,7fm: 9.7%
  • WOW 97,1: 7.1%
  • Énergie 104,1: 6.9%
  • ICI Musique: 5.5%
  • 106.1 CHEZ: 3.3%
  • Move 100.3: 3.0%
  • Hot 89.9: 2.5%
  • Pure Country 94: 2.5%
  • Lite 98.5: 2.0%
  • Boom 99.7: 1.7%
  • CBC Radio One: 1.7%
  • CBC Music: 1.6%
  • Kiss 105.3: 1.5%
  • Pop 96.5: 1.2%
  • Jump! 106.9: 1.2%

Among francophones in the national capital, the public broadcaster is back on top by a wide margin, followed by Bell’s Rouge, Cogeco’s talk station 104,7 and RNC Media’s Wow 97.1. RNC’s other station, Pop 96.5, remains in the chaff with the English-language music stations and below even CBC Radio One among francophones. Its 1,750-watt signal limits its upward mobility.

Ottawa-Gatineau anglo

Market share, central market 12+, spring 2021:

  • CBC Radio One: 23.1%
  • Move 100.3: 7.6%
  • Hot 89.9: 7.5%
  • CFRA 580: 7.1%
  • CBC Music: 5.6%
  • Boom 99.7: 5.3%
  • 106.1 CHEZ: 5.2%
  • Live 88.5: 3.7%
  • Pure Country 94: 3.6%
  • TSN 1200: 3.5%
  • CityNews 1310/101.1: 3.2%*
  • Kiss 105.3: 3.1%
  • Lite 98.5: 3.1%
  • Jump! 106.9: 1.9%
  • Rebel 101.7: 1.6%
  • Country 92.3: 1.3%
  • ICI Musique: 1.0%

No surprise that CBC does best by a lot in Ottawa. CFRA slipped a couple of spots from last year, and Bell’s killing of the Majic 100 brand doesn’t seem to have hurt the station now called Move. Boom had a good book, going from 4.0% to 5.3% share, but otherwise most of the music stations stayed within a point of where they normally land in this very crowded market.

Meanwhile, Rogers’ shuffle is not a ratings winner so far. It went from a 9.1 share overall to a 7.6 share. CityNews gained one share point with its new FM simulcast, but the country station went from 3.5 points at 101.1 to 1.3 points on the much lower power 92.3, whose Smiths Falls signal doesn’t get into the city as well.

*The original version of this post had a typo in CityNews’s AM frequency.