Of Montreal’s three English-language local TV stations, CTV is the only one without any local programming. Starting Monday, they fix that with the addition of local news updates to the Toronto-based Your Morning show.
Caroline Van Vlaardingen will anchor the segments, which will be inserted into the show just before each half-hour except the last.
Your Morning, the Canada AM replacement hosted by Ben Mulroney and Anne-Marie Mediwake out of Toronto, has a segment each half hour that, in Toronto, is filled with a brief local newscast anchored by Lindsey Deluce. In other markets that don’t have local cut-ins, and on CTV News Channel, it has a local news story taken from a CTV newscast somewhere in the country. (Originally it was an additional national weather update — if you wondered why there seemed to be so much weather on Your Morning, this was why). These segments last two and a half minutes, including pre-recorded intro.
Starting Monday, Montreal adds its own local cut-ins during this segment.
It’s a far cry from a local morning show like you see on City’s Breakfast Television, and not even the two-thirds-local morning show on Global, but it’s better than nothing, or the local ticker updates that Canada AM had after CTV Montreal last had a local morning newscast or local cut-ins.
CTV Montreal News Director Jed Kahane didn’t want to comment beyond the press release, but I’m told that the newscast’s staff was hired internally, giving a bit more work to existing part-timers, and that the newscast will run for a three-month trial period. There is no dedicated morning reporter (though there is an overnight cameraman chasing fires and car accidents), so any overnight updates will be the anchor’s job.
This move comes just under six months after CTV Montreal and other local stations added 5pm weekday newscasts, which similarly tried to produce more local news without making significant additions to staff.
UPDATE (Feb. 20): I watched the first two episodes of Your Morning with the new local inserts, and here’s how it breaks down:
Each insert is a firm two and a half minutes:
- The Newsbreak intro graphic that you’ve seen during afternoon commercial breaks on CTV
- A live shot from the roof camera as the anchor begins talking about weather
- Current weather conditions graphic (temperature, humidity, pressure, wind)
- Between four and six local news briefs, usually about 15-20 seconds each. Almost all consist of an anchor voice-over with B-roll
- A live shot from a remote camera showing a traffic location (it changes each day but stays the same throughout the morning), with anchor voice-over about traffic conditions
- A five-day forecast, and if there’s time, a daily planner forecast and/or current temperatures map
- A quick goodbye
Generally, one new brief will be inserted in each half-hour break. Often the briefs are quick recaps of news from the previous day, and sometimes new briefs that come from overnight emergencies. In one case there was a short sound clip, but otherwise it’s all voice-over and there are no packaged reports.