Tag Archives: RNC Media

RNC Media kills Vibe brand to create new BPM Sports radio network

A few years after failing to sell the station, RNC Media is doubling — nay, tripling — down on its sports-talk station 91.9 Sports and expanding its content to two other stations: CFTX-FM 96.5/107.5 in Ottawa-Gatineau, and CHXX-FM 100.9 in Donnacona (Quebec City). Both are currently pop music stations branded as “Vibe” and will switch on Aug. 29, when all three stations become “BPM Sports”.

I spoke with Yves Bombardier, BPM’s program director, about the change, for this story at Cartt.ca. In short, he wants to expand the audience to those who wouldn’t normally listen to sports-talk radio. Bringing in people like former mayor Denis Coderre and former TSN 690 host Tony Marinaro as regular contributors will help with that.

The change has some challenges, beyond the usual ones involving staffing, scheduling and branding.

For one, CFTX and CHXX are both licensed as music stations, which means they must ensure at least 50% of their content is music. Bombardier tells me they will only run the morning, noon, afternoon drive and weekend morning shows from the network and be music the rest of the time, at least for now. An application to the CRTC will be forthcoming, either to allow an exception for game broadcasts to not count toward that 50%, or to switch the stations to a primarily talk format.

The other challenge is the lack of local content for either Gatineau or Quebec City. On evenings when there is no live event broadcast like a CF Montréal or Laval Rocket game, Jordan Boivin will host “La Tribune Capitale” from Quebec City on the network. Otherwise, all programming is coming from Montreal. There are no distinct local shows for Quebec City or Gatineau, and no journalists yet to cover their sports news (Bombardier wants to hire some, but there’s no date for when that would happen).

Until then, Boivin will cover Quebec City and contribute to other shows, while Gatineau will be covered by the teams at RNC-owned TVA affiliate CHOT and WOW Gatineau.

RNC’s announcement is here, and lists some of the new hires, including Paul Houde, fresh off losing his show at 98.5 FM (he said Wednesday he’s looking into getting his brother Pierre Houde to collaborate as well). He will host the weekend morning show.

As for Vibe, the two stations shared programming and had only four hosts. Patrice Nadeau announced he is moving to Quebec City sister station CHOI Radio X. I haven’t seen any public statements by the others, Camille Felton, Me?ghan Labrecque and Catherine (Peach) Paquin.

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Leclerc abandons purchase of Radio X and 91,9 Sports after CRTC sets condition on transaction

The CRTC has said no to Leclerc Communication’s request to own three French-language FM radio stations in Quebec City, but approved the $19-million deal for it to acquire CHOI-FM (Radio X) in the provincial capital as well as CKLX-FM (91,9 Sports) in Montreal, for which it also acquired a licence amendment to convert from a sports format into a music one based off its WKND brand.

Though the overall deal has been approved, under the CRTC’s conditions, Leclerc would need to sell one of its other stations — WKND 91,9 or Blvd 102,1 — in order to buy CHOI and still comply with the ownership rules in Quebec City. The ownership rules limit an owner to two stations in one market in one language on one band.

And Leclerc has said it won’t sell its stations. So its own media are reporting that the entire deal is off, and its owner confirmed to La Presse that it won’t proceed with the transaction.

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Buyer of 91,9 Sports wants to drop its all-sports format and turn it into a WKND music station

Leclerc Communication warned its staff and even issued a press release to soften the blow of the posting of the CRTC application today, but it still comes as a disappointment to many Montreal francophone sports fans that it is seeking to drop the sports talk format of 91,9 Sports (CKLX-FM) and replace it with the pop music format of its existing WKND station in Quebec City (coincidentally on the same frequency).

The other station being acquired from RNC Media, Quebec City’s CHOI Radio X, will keep its format.

In the applications posted Friday, which will be considered at a hearing in Quebec City on Feb. 20, Leclerc says the station hasn’t been profitable “for many years” and hopes of it eventually becoming so are “slim.”

Leclerc says “no other francophone broadcaster is offering a mix of alternative, triple-A and hot AC” (and a bit of new country) that WKND would bring. (The format is particularly popular among women 25-54, according to Numeris data.) It says of the top 25 anglophone songs played on WKND, 11 are not found on Montreal’s francophone stations, and of the top 25 francophone songs, 9 can’t be found on commercial radio in the metropolis.

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CRTC approves Cogeco acquisition of 10 RNC Media stations

The CRTC has approved the $18.5-million acquisition of 10 RNC Media radio stations by Cogeco, representing two thirds of RNC’s network of stations.

Affected stations are:

  • Planète 104.5 in Alma
  • Planète 93.5 in Chibougamau
  • Planète 99.5 in Roberval
  • Planète 100.3 in Dolbeau-Mistassini
  • Radio X 95.7 in Saguenay (repeater at 96.3 Alma)
  • Capitale Rock 104.3 in Val-d’Or
  • Capitale Rock 102.1 in La Sarre (repeater at 95.7 Rouyn-Noranda)
  • WOW 96.5 in Rouyn-Noranda (repeaters at 103.5 Val d’Or and 103.9 La Sarre)
  • Pop 104.9 in Lachute
  • Pop 102.1 in Hawkesbury

Of the remaining stations, two are being sold to Leclerc Communication:

  • CKLX-FM (91,9 Sports) in Montreal
  • CHOI-FM (Radio X) in Quebec City

The remaining three are presumably on the market with no sale announced yet (but I’m told there are talks with at least one potential buyer):

  • CHXX-FM (Pop 100.9) in Donnacona (serving Quebec City, repeater at 105.5 Lotbinière)
  • CFTX-FM (Pop 96.5) In Gatineau (repeater at 107.5 Buckingham)
  • CHLX-FM (Wow 97.1) in Gatineau

The acquisitions bring Cogeco’s radio network from 13 to 23 stations, and means Cogeco’s first expansion into the Saguenay and Abitibi regions. Of population centres over 15,000, the only ones that wouldn’t be within 100 kilometres of a Cogeco transmitter will be Rimouski and Sept-Îles.

A map of Quebec’s major commercial radio networks: Cogeco Media (purple), RNC Media (red, with approved sales in reddish purple), Bell Media (blue), Attraction Radio (black) and Groupe Radio Simard (gold). Retransmitters are in a lighter colour.

Notable aspects of this transaction:

  • Cogeco plans no immediate change to the “vocation” of the radio stations, which will remain local.
  • Cogeco plans to introduce local newscasts to the Lachute station. For other stations, the benefits come mainly through access to the infrastructure of Cogeco Nouvelles.
  • The commission has accepted Cogeco’s proposed tangible benefits of $1,184,217, based on a total transaction value of $19,736,958. The breakdown uses the standard formula for radio, with:
    • $592,109 (3%) to Radio Starmaker Fund or Fonds Radiostar
    • $296,054 (1.5%) to FACTOR or Musicaction
    • $98,684 (0.5%) to the Community Radio Fund of Canada
    • $197,370 (1%) to discretionary initiatives
  • The nature of the discretionary initiatives isn’t specified, but Cogeco said it would include six-week paid internships at its radio stations. The commission pushed back on this (tangible benefits are not allowed to be self-serving), and Cogeco responded by saying it would use $10,000 a year for bursaries instead. The rest of the discretionary money would go to local initiatives, broken down as follows:
    • $10,000 a year in the Saguenay region
    • $5,000 a year in the Abitibi region
    • $3,196 a year in the Lachute-Hawkesbury region
  • The contract includes a 36-month service contract for RNC Media to continue providing local news, office space, outdoor advertising, transmitters and technical support for the stations in the Abitibi region after the deal closes. Following that, Cogeco will rent space for three transmitters at two sites from RNC for $5,000 a year each for 10 years (indexed to the consumer price index), and two transmitters at a third site for five-year renewable leases for a price to be negotiated.
  • The radio stations (bought by Cogeco) and TV stations (retained by RNC Media) in the Abitibi region will continue to cross-promote for a period of 24 months after the acquisition. The exact value of these ads is confidential, but will be the same for both sides. A similar ad exchange deal is in place for Cogeco’s CKOF-FM (104,7) and RNC Media’s TV stations in Gatineau, even though those stations aren’t part of this transaction.
  • Cogeco acquires the WOW brand (used by CHOA-FM in Val-d’Or) and gives RNC Media a licence to continue to use the brand for its Gatineau station. Cogeco also acquires the Planète and Capitale Rock trademarks.
  • RNC Media holds on to the POP brand (used by CFTX-FM in Gatineau and CHXX-FM in Donnacona) but gives Cogeco licence to use it for the Rouyn-Noranda station.
  • RNC also keeps the Radio X brand, which is used by CKYK-FM in Saguenay. Cogeco can use the KYK logo, but without any mention of Radio X. There does not appear to be transition allowance here, which means it would have to change the branding as soon as the deal closes.
  • Cogeco says of the 220 on-air employees it will have if the transaction is approved, 92 (42%) are women, 4 (2%) people with disabilities, 2 (1%) visible minorities and 1 (0.5%) Indigenous person. (In the application, Cogeco gets the math wrong by two decimal places on the last three percentages there, making it look even worse.)
  • About 55 employees will move with the stations — 10 in Abitibi, 44 in Saguenay and one in Lachute. Three of those employees are currently on leave.
  • The deal will close on the first of the month after CRTC approval. This is listed as the only remaining condition for closing.
  • The deal includes a non-compete agreement for Val d’Or, La Sarre, Rouyn-Noranda, Lachute, Hawkesbury, Amos, Dolbeau, Roberval, Alma, Chibougamau and Saguenay, for a confidential period.

RNC Media agrees to sell CHOI Radio X and 91,9 Sports

In August, as RNC Media announced the sale of 10 of its 15 radio stations in Quebec to Cogeco, the chair of its board said the remaining stations were “not on the market.”

Four months later, two of those stations — the most prominent, arguably — have been sold.

CHOI Radio X, the most famous of the Quebec City populist talk radio stations, as well as Montreal’s 91.9 Sports, are being sold to Leclerc Communication, for a price that hasn’t been disclosed.

If both transactions — which require CRTC approval — go through, RNC Media would be left with three stations that don’t form much of a network anymore:

  • CHXX-FM (Pop 100.9) in Donnacona (serving Quebec City, repeater at 105.5 Lotbinière)
  • CFTX-FM (Pop 96.5) In Gatineau (repeater at 107.5 Buckingham)
  • CHLX-FM (Wow 97.1) in Gatineau

You would have to think those are also for sale for the right bidder.

The Leclerc transaction would face a major hurdle at the CRTC: Its common ownership policy says a single owner can have no more than two radio stations in the same market in the same language on the same band. Leclerc already owns WKND 91,9 (CJEC-FM) and BLVD 102,1 (CFEL-FM), so adding Radio X would put them over this limit. RNC’s press release says an exception will be requested.

Exceptions have been made (notably for Cogeco to allow it to own Rythme FM, CKOI and 98.5 in Montreal), but a strong case — and some serious commitments — would have to be made to get the CRTC to accept. Cogeco committed to establishing a news network across its stations to be able to keep 98.5.

And it’s not like CHOI has demonstrated a great deal of respect for the broadcasting system lately. There will also be concerns that BLVD, which got into the talk business with shows by Nathalie Normandeau and (until recently) André Arthur, would have the same owner as a direct competitor.

Ironically, Leclerc Communication was formed in 2012 and bought its two Quebec City stations out of required divestments from the Cogeco purchase of Corus’s Quebec stations. Corus at the time owned CFEL and CFOM-FM (M102.9) and Cogeco owned CJEC and CJMF-FM (FM93).

The CRTC is holding a hearing (as a formality — there won’t be any oral presentations) on Sept. 6 to consider the Cogeco-RNC deal. The CRTC request for the Leclerc purchase will be filed “in the coming weeks.”

UPDATE: The Journal de Montréal has some reaction from on-air personalities at CHOI and BLVD.

Cogeco Media to acquire 10 of RNC Media’s 15 radio stations

RNC Media is vastly decreasing its role as a major radio broadcaster, and has agreed to sell 10 of its 15 radio stations to competitor Cogeco for $18.5 million.

Affected stations are:

  • Planète 104.5 in Alma
  • Planète 93.5 in Chibougamau
  • Planète 99.5 in Roberval
  • Planète 100.3 in Dolbeau-Mistassini
  • Radio X 95.7 in Saguenay (repeater at 96.3 Alma)
  • Capitale Rock 104.3 in Val-d’Or
  • Capitale Rock 102.1 in La Sarre (repeater at 95.7 Rouyn-Noranda)
  • WOW 96.5 in Rouyn-Noranda (repeaters at 103.5 Val d’Or and 103.9 La Sarre)
  • Pop 104.9 in Lachute
  • Pop 102.1 in Hawkesbury

The sale leaves RNC Media with five stations in its three largest markets:

  • CKLX-FM (91,9 Sports) in Montreal
  • CHOI-FM (Radio X) in Quebec City
  • CHXX-FM (Pop 100.9) in Donnacona (serving Quebec City, repeater at 105.5 Lotbinière)
  • CFTX-FM (Pop 96.5) In Gatineau (repeater at 107.5 Buckingham)
  • CHLX-FM (Wow 97.1) in Gatineau

Cogeco already has two French-language FM stations in Montreal and Quebec City, which means there was no point in Cogeco acquiring them. It has one station (CKOF-FM 104,7) in Gatineau. The acquired stations will be its first in the Saguenay and Abitibi regions.

RNC Media also owns TVA and V affiliates in Gatineau and Abitibi-Témiscamingue. It recently announced it was shutting down its Radio-Canada affiliate in Abitibi, CKRN. RNC said the Montreal, Quebec and Gatineau stations were “not on the market.”

The sale requires approval by the CRTC before it can proceed.

We should also expect some of these stations to join Cogeco’s network brands, particularly Rythme FM.

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Gatineau’s Capitale Rock to simulcast shows from 91.9 Sport in Montreal

It’s still too early to determine if the new format of Montreal’s CKLX-FM 91.9 is a winner, but RNC Media has decided it’s good enough to start copying some of that programming on its Gatineau station Capitale Rock 96.5 (CFTX-FM).

Starting Monday, Capitale Rock adopts a hybrid format of rock music and sports talk, and will simulcast programming from 91.9, including its morning show, noon show and afternoon drive show. The rest of the schedule will be either local hosts or no host at all.

The announcement of the change did not go well with Capitale Rock listeners on Facebook, with many declaring they would stop listening to the station now that their favourite hosts have been replaced with Montreal-based programming. And though the station promises the programming will be “de-montrealized”, it’s hard to take that seriously.

The change does not appear to affect the three-transmitter station group in the Abitibi region, which also runs under the Capitale Rock brand.

The reason for the format change is obvious: Capitale Rock has atrocious ratings. The latest Numeris report shows it with a 0.5% market share among francophones in the Ottawa-Gatineau region, putting it well behind most anglophone music stations and even anglo talk stations. Even ICI Musique has more than twice the audience, both overall and among adults 25-54.

Will this turn things around? Several factors suggest it won’t. The Montreal station it’s taking programming from isn’t exactly a ratings powerhouse, and Ottawa has different sports teams that won’t be talked about regularly in a Montreal broadcast.

Plus, there doesn’t look like there’s going to be any live sports programming, at least at first. Cogeco has French-language radio rights to Canadiens games, which air on 104.7 FM in Gatineau. And French-language broadcasts of Ottawa Senators, Ottawa Fury and Gatineau Olympiques games air on Unique FM 94.5.

(via John Fowler)

Rythme FM expands with third new affiliate in six months

The network of Véro, Mitsou and Sébastien Benoit is continuing to grow.

Owner Cogeco Diffusion announced on Tuesday that it has added an affiliate in the Abitibi region to the Rythme FM brand, expanding it to seven stations throughout Quebec.

CHOA-FM, which operates at 96.5 FM in Rouyn-Noranda, 103.5 FM in Val-d’Or and 103.9 FM in La Sarre, is owned by RNC Média and operates under the Planète brand. The changeover is expected to happen on March 9.

Like other Rythme FM affiliates, the Abitibi station will carry the noon-hour show hosted by Mitsou Gélinas and Sébastien Benoit, and the afternoon drive show hosted by Véronique Cloutier. Its morning show and daytime programming before and after lunch, will be local. The station promises no reduction in local programming, and that announcers Isabelle Harvey, Amélie Pomerleau and Véronique Aubin will remain with the station.

CHOA is the third station in six months to add itself to the Rythme FM family. CHLX-FM 97.1 in Gatineau, another Planète station, became Rythme FM Outaouais in August. CKRS-FM 98.3 in Saguenay and CKGS-FM 105.5 in La Baie, owned by Attraction Radio, are also adding themselves to the Rythme FM network on Feb. 9.

CKRS, a station formerly owned by Corus but which wasn’t sold to Cogeco, had until recently been a talk station, but last month got approval for a licence amendment allowing it to switch to music.

The expansion gives the Rythme FM network a presence in most major regions of Quebec: Montreal, Sherbrooke, Trois-Rivières, Gatineau, Abitibi and Saguenay, plus CIME-FM in the Laurentians, which is part of the Rythme FM brand but doesn’t carry its network programming.

The big missing link here is Quebec City. CJEC-FM 91.9 used to be a Rythme station, but when Cogeco bought Corus it was forced to sell the station. New owner Leclerc Communication eventually rebranded it WKND. Convincing it to return to the Rythme FM brand would be the most obvious choice, since it’s the only adult-contemporary music station there not owned by Bell Media. Cogeco could also rebrand M 102.9, its classic hits station in Lévis. But since that station just adopted that brand, it’s probably not in their plans.

It might also look to expand in the Bas-Saint-Laurent (Rivière-du-Loup, Rimouski), Centre-du-Québec (Drummondville, Victoriaville) and Gaspésie regions. Attraction has other stations that might fit the bill, but others are owned by smaller companies that might be less interested in replacing local shows with Véro.

CRTC says no to Planète Jazz/Radio X licence change

CHOI 91.9

Planète Jazz lives! Well, kinda.

On Thursday morning, the Canadian Radio-television and Telecommunications Commission released a decision denying a request from owner RNC Media to amend the licence of CKLX-FM Montreal (91.9 FM), changing it from a specialty jazz format to a spoken word one.

RNC said in its request that the jazz format did not bring nearly enough revenue, reaching only 18% of projections. So it proposed a spoken word format that, at the time of its application, was on only one other commercial station in French: the very successful CHMP 98.5.

It didn’t take a rocket scientist to figure out this would have meant Montreal getting a Radio X station, as RNC owns the brand and its Quebec City station CHOI is very successful.

Sure enough, in August, the station switched formats anyway, launching Radio X Montreal. In order to remain in compliance with its licence, the station kept jazz music during the low-rated evenings, overnights and weekends (except a few hours on weekend afternoons when it airs rock music). The licence says that “a minimum of 70% of the musical programming broadcast to musical selections from content subcategory 34 (Jazz and blues)” — but there’s nothing that requires music itself to take up a certain percentage of the broadcast day. So theoretically it would have to air no jazz music at all so long as it aired no other type of music.

The CRTC’s decision doesn’t really address this issue, and the appearance that the station, while respecting the letter of its licence, doesn’t seem to reflect its spirit. In fact, it said: “The Commission analyzed the broadcast levels of CKLX-FM’s spoken word programming and notes that the licensee is in compliance with its obligations in that regard.”

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CTV Montreal to reduce (but continue) local news during Olympics

CFCF’s anchor desk will sit empty until 6pm during the Olympics

Television changes during the Olympic Games. It’s like the usual rules get thrown right out the window. Canadian television stations relying mainly on rebroadcasting American shows in primetime? Not during the Olympics. NBC provides Olympic coverage, but CTV is doing its own thing entirely, focusing on Canadian athletes. TSN and Rogers Sportsnet in fierce competition? Not during the Olympics. They’re coordinating their coverage to give Canadians more choice, and some events (like the opening and closing ceremonies) will be carried on both simultaneously. Spending the bare minimum on Canadian content? Not during the Olympics. CTV and the other broadcasters are spending millions creating their own live, remote, high-definition programming that will dominate the airwaves throughout the Games.

It’s this domination of the schedule that has led to one change that requires approval by the broadcast regulator.

CTV asked the CRTC to temporarily relieve it from some local programming requirements during the Olympics. Currently, CTV’s stations in large markets (Toronto, Ottawa, Montreal, Calgary, Edmonton and Vancouver) are each required to air 14 hours of local programming during each week. Other stations are required to air seven hours of local programming a week. CTV asked the commission to, in light of how much time it needs to devote to the Olympics on its schedule, reduce that to seven hours a week for the entire network.

The CRTC agreed to this in a ruling issued June 27. That ruling lowers the minimum of local programming to seven hours for all stations, solely during the period of the Olympics (July 27 to August 12), and says it expects CTV to make up for the shortfall later in the year. (CTV said it would do so.)

CTV also asked for relief from a license condition requiring four hours a week of described video programming. Since described video is usually applied to things like dramas, sitcoms and documentaries, which won’t air much during the Olympics, the CRTC also relieved the CTV network from this obligation, again with the expectation that CTV would compensate for the reduction with an excess during the rest of the year.

No noon newscasts during Games

CTV Montreal (CFCF) normally airs 16 hours of local programming every week, including commercials (all of which is its newscasts – noon, 6pm and 11:30pm weekdays, 6pm and 11:30pm weekends).

The Olympic broadcasting schedule released Wednesday shows Games coverage throughout the day between the opening and closing ceremonies. Because the Olympics are in London, which is five hours ahead, live coverage begins as early as 4am and ends around 5-6pm Eastern time. This is the opposite of the Vancouver games, which were three hours behind and meant a lot of live broadcasting in the evening.

With the exception of the opening and closing ceremonies, the 6-7pm Eastern hour is left clear on CTV’s network, which leaves room for local news. This is followed by a four-hour Olympic Primetime recap of the day’s events from 7 to 11pm, which can then be followed by CTV National News and late local newscasts.

Mary Anne Gyba, programming manager at CTV Montreal, confirms to me that local newscasts will air daily from 6pm to 7pm and at 11:30pm throughout the Olympics, with the exception of the opening ceremony (Friday, July 27) and the closing ceremony (Sunday, August 12), which both run through the 6pm hour.

This means it will air 11 hours of local news the first full week and 10 hours the second week, far exceeding the reduced minimum requirement. (An alternative way of meeting the quota would have been to repeat local newscasts at 6am the next day, which CTV and Global both use regularly in underperforming markets, but with Olympic coverage starting at 4am, even this option doesn’t work for them.)

V stations get similar relief

In a similar decision issued the day after the CTV one, the CRTC also offered relief to two television stations – CFGS in Gatineau and CFVS in Val d’Or/Rouyn Noranda – from local programming during the Olympics. Both stations are affiliates of the V network, which is the French-language conventional television broadcaster in the consortium, and both are owned by RNC Media.

In its brief application, RNC said it was “highly likely” that V would not offer enough free time in its schedule during the Games for local programming, even though each station must broadcast only one hour and 15 minutes a week of local programming, which averages to about 10 minutes a day.

V’s Olympic schedule is much like CTV’s, with nothing scheduled during the 6-7pm hour (except during opening and closing ceremonies), and nothing after 11pm. V normally offers entertainment programming at 6-7pm instead of local news, to set itself apart from Radio-Canada and TVA. Still, it seems a bit incredible that such stations can’t find 75 minutes a week for local news.

The CRTC’s decision relieves them completely of the requirement to air local programming during the Olympics.

UPDATE (July 16): The CRTC has issued a similar decision relieving Télévision MBS Inc., which owns the V affiliate in Rivière du Loup (CFTF-TV), of its local programming obligations during the Olympics.

UPDATE (July 24): And finally, a decision relieving the owned-and-operated stations of the V network (CFJP Montreal, CFAP Quebec, CFKM Trois-Rivières, CFKS Sherbrooke and CFRS Saguenay) from their obligations. That application prompted a letter in opposition by SCFP union executive Denis Bolduc, saying that there was plenty of time in the schedule for V to air local news, that it should have asked for this exemption during its license renewal hearing last fall, and that the CRTC should maintain some minimum of local programming during the Olympics.

CRTC gets an earful from Radio X opponents/Jazz supporters

Updated with interventions published Feb. 14, including one by ADISQ.

Montrealers opposed to an application from RNC Media to change CKLX-FM 91.9 from Planète Jazz to talk radio (likely a Montreal version of their Radio X format in Quebec City and Saguenay) have filed interventions with the Canadian Radio-television and Telecommunications Commission asking them to deny the company’s request for the necessary change in license.

The CRTC website lists 68 74 75 interventions having been filed as of Feb. 14. All but three are in opposition.

The number of interventions is high for an application like this, probably because of campaigns like the one by CIBL to get people to send comments to the CRTC.

Some are factually incorrect. One says RNC already has a talk station in Montreal at 98.5, when CHMP is actually owned by Cogeco. Another seems to think this is about changing the format of a show on CIBL.

Best of the interventions

You can download and read all the interventions yourself, but I’ve compiled a few highlights below. Almost all are either against Radio X, against removing Montreal’s only jazz station, or both. None of those opposed to the application answer the simple question of what the CRTC should do in the face of RNC’s threat to shut down the station if the change in license is not approved, with some suggesting it should continue playing jazz even if it’s not profitable.

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RNC wants to turn Planète Jazz into Radio X

Update (March 14, 2013): The application has been denied.

If owner RNC Media gets its way with the CRTC, Montreal could soon be getting its own “radio poubelle” station by next fall.

CKLX-FM 91.9 has applied to the CRTC for permission to change its format from jazz to talk radio, citing its poor financial situation and the lack of francophone talk radio options in Montreal.

You can download and read the application here (ZIP).

Planète Jazz, which launched Dec. 14, 2004, is the last commercial jazz radio station in Canada, its owner says, after similar formats in Calgary, Edmonton, Hamilton and Winnipeg abandoned it for other more popular formats. Though it won’t release full details to the public, RNC says CKLX has revenues “well below” $1 million a year, about 18% of what was forecast in the station’s business plan.

It has come to the conclusion that the format does not work, and it must either change formats or consider shutting down the station.

Though it’s not stated explicitly in the application, it’s hinted that the new format would be similar to that of CHOI-FM in Quebec City, a station also owned by RNC Media that has controversial opinionators who talk more than they think (people like Stéphane Dupont). It’s been dubbed “radio poubelle” and compared to right-wing talk-radio stations in the United States, but it’s popular, with more than 200,000 listeners.

RNC Media also owns the similarly-styled CKYK-FM in the Saguenay region, as well as music stations Capitale Rock in Gatineau, Planète-branded stations and other Radio X and Radio X2 stations across Quebec.*

CHOI is so controversial, in fact, that the CRTC ordered it be shut down because of its comments. Only the sale of the station from Genex Communications to RNC Media (and the issuing of a new license) saved it from going dark.

RNC conducted a survey of Montreal listeners to gauge their interest in a new station “that would have a style that discusses subjects in the news, that asks real questions and isn’t afraid of its opinions”. Based on that, it predicts a new talk-radio station would have a 10% market share, and 20% among the key demographic of men 25-49. It also sees its revenues going from $2.6 million in the first year to $8.2 million in the seventh year of its license, far above what they could have hoped for Planète Jazz.

The market for French-language talk radio has been open for opportunity, particularly since CKAC turned into all-traffic last September. Other than Radio-Canada and community/campus stations, the only talk radio station is CHMP 98.5, which has shot to the top of the ratings. It also has to do double-duty as a sports station in the evenings.

The application, survey and other documents curiously make no mention of the license for a talk-radio station recently given to the Tietolman-Tétrault-Pancholy media group. That station is also expected to launch next fall. It’s unclear if they’re unaware of the license or if they’re just ignoring it in their projections.

RNC Media President Raynald Brière declined to comment on the application, saying “le dossier n’est pas complet.”

The application, which would see the license changed from requiring 75% jazz to requiring 50% talk, is a Part 1 application, which means the CRTC has not called a hearing to discuss it, and if there’s no significant opposition it could be approved without the owners having to appear in front of the commission.

The deadline for interventions is 8pm on Feb. 13. You can file an intervention or comment here, by clicking “submit” next to the item about RNC Media.

*UPDATE: This move is strangely the opposite of one being done in Abitibi, where RNC Media is abandoning the Radio X format in favour of Capitale Rock, replacing talk radio with music. (Thanks Psychodork for pointing this out.)

Reaction

UPDATE (Jan. 20): The Journal de Québec reports about this move, getting the manager of its Quebec City stations to comment. The company wants to export the CHOI format to Montreal, but adapting to the market. Less talk of bringing back the Nordiques, more talk about traffic. (Is this really what separates Montreal from Quebec City?) The paper also talks to André Arthur, who thinks they should put Stéphane Dupont (the guy who told Haiti “fuck you” after the earthquake) in Montreal.

There was also a discussion on Tuesday on CHOI itself about the application, with an interview with Patrice Demers. They even discuss potential hosts, saying Patrick Lagacé is unlikely and Jeff Fillion is very doubtful, but nothing is set in stone.

The proposal also was discussed on Radio-Canada’s Les Lionnes, which prompted not one but two discussions on CHOI. You can imagine how Radio Poubelle and a public broadcaster TV show hosted by three women think about each other.

La Presse covers this in the form of a column from Marc Cassivi. There are also blog posts at Voir from Sportnographe’s Olivier Niquet and journalist Fabien Loszach. Each of these got criticized on CHOI, which blasted Cassivi for being uninformed about what can be heard on CHOI, and said Voir’s complaints that CHOI’s programming is sexist, racist or homophobic are simply false.

Stéphane Gendron reacted to the news on Radio X, in which he said he would be interested in an on-air position at the station, because he’s more of a radio guy than a TV personality.

Jeff Fillion himself also comments the news on his Radio Pirate.

At least one blogger has called for people to rise up against this move, and another defends the sophistication of Radio-Canada against its Radio X-supporting critics.

Quebec’s FM93 wants to go mostly-talk

Coincidentally, the application from RNC Media comes about the same time as one from Cogeco Diffusion to change the license of CJMF-FM (FM 93.3) in Quebec City to allow for more talk. Currently the station offers a hybrid format of talk and music, but its survey numbers show more than 60% of its listeners tune in only for talk programming.

The new schedule would see talk programming in the mornings and evenings on weekends (noon to 4pm would remain music) and weekday evenings. Weekday mornings and afternoons are already all-talk.

As an added bonus to Quebec City listeners, the change would mean the station broadcasts all Montreal Canadiens games. Currently it offers only a selection. This will be welcome news to Canadiens fans in the region who may have been able to tune in to the bleu-blanc-rouge on AM station CKAC but have no hope of listening to 98.5.

The deadline for interventions or comments in the CJMF-FM application is Feb. 6. It is also a Part 1 application and can be seen on this page.