Category Archives: TV

Bell hiring for Montreal community TV service

Bell is bringing a community television channel to Montreal.

Well, kinda.

Jobs were posted late last month for positions related to Bell Community TV in Montreal. They include a volunteer coordinator, a producer, a camera operator and an editor. Each is for a one-year contract, and no starting date is specified.

I asked Bell about the new channel. Unfortunately they can’t say much. Things like launch date, budget, programming, etc. are considered competitive information and are not public.

What we do know is that the programming will be in French to start with, and it will be part of the on-demand service provided by Bell Fibe TV. Bell received authorization from the CRTC in 2011 to operate an on-demand community television service on its terrestrial distribution service (i.e. Fibe).

Bell’s service is similar to Videotron’s Vox MaTV, or the Rogers TV and Cogeco TV services provided by their respective distributors. The difference is that Bell’s Montreal community channel will be an on-demand offering instead of a 24/7 linear channel like Vox.

Broadcast distributors are required to spend 5% of their gross revenues on Canadian programming, including up to 2% on community television. Most choose to setup their own community channels, at least in larger markets.

Italians are everywhere

CBC's Sabrina Marandola is among the Italian Montrealers profiled by Panoram Italia

CBC’s Sabrina Marandola is among the Italian Montrealers profiled by Panoram Italia

It’s not just me who’s been talking to English-language broadcasters in Montreal. Italian community magazine Panoram Italia has been profiling members of its community who have jobs in the media in Montreal. The magazine’s December/January issue is devoted to it, with CBC’s Sabrina Marandola and CJAD/CTV’s Laura Casella on the cover.

Global Montreal Morning News: Getting better, but still plenty of kinks

“I think people should give the show a chance.”

That’s what Leah Lipkowitz, a columnist with Global Montreal’s Morning News, commented on the review I gave the show earlier this month. I’d heard the same thing from people involved with the show before its launch and even on the air.

It’s a common refrain from people behind new projects, particularly when budgets are tight. I’m never quite sure how to handle it.

It’s not that I want to be mean, or that I don’t understand that new shows improve over time. Rather, it’s that my reviews of these things are about the viewer, and viewers aren’t going to stick around for weeks to see if a new TV series is good or not. They’ll tune in the first day, maybe stick around an hour or two if they really want to evaluate it, and then they’ll make their decision whether it’s worth their time.

Broadcasters know this, which is why they do rehearsals before they go to air. Why even bother with the rehearsals if you’re going to build a show on the fly?

So as much as I would have been happy to wait a week, a month or six months before evaluating Global Montreal Morning News, I know that you only get one chance to make a first impression, and I have to evaluate it based on that.

Camille and Richard

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Videotron’s Netflix isn’t for anglos

Videotron CEO Robert Depatie introduces the new Illico Club Unlimited

Videotron CEO Robert Depatie introduces the new Illico Club Unlimited

They sent us an invitation, even had English versions of their press release printed out, but they might as well not have. Videotron’s “Illico Club Unlimited” is about as interesting to an anglophone audience as a free dinner with Guy A. Lepage.

The Netflix-like service, which was shown off to the media on Thursday at Quebecor headquarters, will have almost a thousand movies (I couldn’t get an exact number, but around 800-900), about 20 television series, plus children’s programming and concerts. But it’s all in French. Any English titles are actually bilingual ones, and even then represent only about 10% of the initial offering.

The plan to focus on the French market makes sense. According to a recent monitoring report, about 21% of anglophones in Canada had a Netflix subscription, versus only 5% of francophones. With Netflix Canada’s French offering very poor, now’s the time to launch such a service, before Netflix has a chance to catch up.

But for anglophone Videotron users, it probably won’t be worth it. Instead, an $8 Netflix subscription makes more sense than a $10 subscription to Videotron’s service on top of everything you’re already paying them.

You can sign up for a free trial month of Illico Club Unlimited here.

Videotron finally adding AMC

Videotron President of Consumer Market Manon Brouillette announced the deal with AMC as an aside during the launch of a new video on-demand service on Thursday.

Videotron President of Consumer Market Manon Brouillette announced the deal with AMC as an aside during the launch of a new video on-demand service on Thursday.

In the first draft of my story, I’d written “more than two years.” In fact, it’s been more than three. More than three years since Bell TV and Shaw Direct added the U.S. pay TV channel AMC to their lineups in the fall of 2009.

It was back in the fall of 2010 that Bill Brownstein wrote a column in The Gazette about the anger Videotron’s customers have had over the lack of access to the channel.

Now, finally, the long wait for the channel that brings us Mad Men, Breaking Bad and The Walking Dead is almost over. Videotron announced on Thursday, during a press conference to launch its new Netflix-like service, that it is adding AMC to its TV lineup within the next few days.

It was almost a passing reference, a by-the-way mention by Videotron President of Consumer Market Manon Brouillette while she did a demo of the video-on-demand service. Compared to the written press releases I was given announcing upgrades to Internet speeds and the fact that its next-generation Illico boxes had reached 500,000 subscribers, the AMC announcement was remarkably low-key.

AMC has been, by a long shot, the most requested new channel among Videotron’s clients (a quick check of their Facebook page or Twitter mentions can confirm this), and it’s been clear for months now that they have been trying to negotiate a deal to carry the network.

Brouillette was vague with me when I asked why it took so long, saying that Videotron is a regional player and there were financial issues. Whether it’s that AMC demanded too high a per-subscriber wholesale rate or something else like a high minimum penetration rate, we might never know. But now they have it, and Brouillette made it clear through both her words and her body language that this was a long, difficult process that has finally come to a happy end.

There’s no exact launch date yet, but it should be some time within the next two weeks, Brouillette said. AMC will launch in SD, HD as well as on demand. Packaging and pricing details are also not known (she said she wanted to wait until launch to announce them), but as a pay TV service I would not expect it to be cheap.

With the sixth season of Mad Men starting on April 7, fans of the show on Videotron will be able to watch it as it airs. For fans of The Walking Dead, whose third season is airing now, the launch date can’t come fast enough.

It’s here, and it’s everywhere

UPDATE (March 1): AMC is now live, on channel 209 in SD and 809 in HD.

It’s being added to the following packages:

  • Anglo
  • Telemax
  • Telemax+
  • Mega
  • Superstations (KTLA, WGN etc.)
  • The Movie Network (which also includes HBO Canada and FX Canada)

It’s not being added à la carte.

The fact that it’s in so many preassembled packages but not à la carte suggests that AMC demanded a high penetration rate as well as a high wholesale cost. This would explain why Videotron took so long to come to a deal. Unlike its competitors, Videotron offers à la carte selection of channels, and it’s not a fan of forcing channels (particularly expensive English-language ones) on all its customers.

The channel is on a free preview until May 31. It’s also available on demand on Channel 900. Right now that channel has just the three latest episodes of The Walking Dead (in SD), for fans to catch up before this week’s episode. The VOD channel is free for anyone with AMC, including those just benefitting from the free preview.

Global Montreal’s Morning News: Work-in-progress, or technical train wreck?

Update: See my review of the show after a month here.

“If we do a good job, people will watch, and the show will last forever.”

That’s what Karen Macdonald, Global Montreal’s station manager, said during an interview on the first episode of Global Montreal Morning News, that aired on Jan. 28. She commented on the growing pains the show was experiencing, and its technical challenges. She mentioned “a few occasions when we’ve been a little bit slow to come back from commercial, but that’s the only problem we’ve had this morning.”

It gives the impression of a show that is largely successful but has the usual small wrinkles to iron out.

Unfortunately, the technical problems with Global Montreal Morning News are far bigger than mere wrinkles. In the eight episodes that have aired so far as I write this, there have been multiple instances of nothing happening for more than 30 seconds, one case where the show ended a full two minutes early and just showed contact information and a cityscape for that time, and countless examples of awkward pauses, mistimed cues, wrong audio, over/underexposure, drifting cameras, wrong graphics, incomplete graphics, and just about every other technical problem you can imagine.

And the frequency and severity of these technical problems isn’t going down.

There are two possible causes of this problem: too few people in the control room, or the people who are there aren’t sufficiently trained. There’s a strong argument for the second, since the people hired are all new to the software being used (and have limited control-room experience). But my suspicion is that the former is the real cause, and if so no amount of experience will fix it.

Global has sung the praises of Mosart, the automated control room technology that is allowing them to put this show on the air with only three people at the controls (a producer and two directors). But the lack of specialized functions like an audio technician or a graphics director or a robotic camera operator is immensely apparent. The technical staff are overloaded with work and it’s clear they’re desperately trying to catch up to live TV.

The technical problems are making the show look bad, and in particular the on-air staff, who have to deal with visuals that don’t appear or are incorrect, cues that never come through or awkward delays between the time they stop talking and the beginning of a commercial break, story package or cut to another camera.

I’d compile a best-of package, but (a) 30 seconds of black screen isn’t very interesting visually, (b) It’s too depressing, and (c) I’m holding out hope that they’ll eventually improve to the point where the show is watchable.

Instead, I’ll leave you with this example, taken from an episode of the second week of the show, to give you an idea what goes on the air on a regular basis:

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City Montreal gets a boss: Bob Babinski

Bob Babinski, teaching a student in my intro to broadcasting class in 2004.

Bob Babinski, teaching a student in my intro to broadcasting class in 2004.

As Rogers officially takes over control of CJNT from Channel Zero, and the station adopts the full City primetime schedule as of Monday, Feb. 4, it has announced its first hire: Bob Babinski, a freelance television producer specializing in sports, and a part-time professor in Concordia University’s journalism department, has been named “Executive Producer and Local Content Manager” for what will on Monday officially become City Montreal.

Though only announced on Monday, Babinski has been on the mind of Rogers Media Broadcast President Scott Moore for quite some time. He’s told me in previous interviews that he had someone in mind for this job, but couldn’t name him because he couldn’t actually hire him until the acquisition of the station was approved by the CRTC.

Babinski and Moore know each other from their time at CBC Sports. As his biography shows, Babinski worked for CBC Sports covering the Olympics, the 2010 World Cup, and producing feature stories for Hockey Day in Canada. Moore became the head of CBC Sports in 2007 before leaving in 2010 to go back to Rogers.

Babinski has also been teaching part-time at Concordia University since 2000, with students including yours truly. He’s currently teaching a feature writing class on Tuesday mornings.

In his new position at City Montreal, Babinski will be responsible for its local programs, Breakfast Television (the weekday morning show) and Connected Montreal (the weekly sports show), and the hiring of its 20 to 30 staff in front of and behind the camera. He tells me he’s starting by going to Vancouver, Calgary and maybe Toronto next week to visit their programs to learn how they work.

He has until August to do put these shows on the air, so we’re not quite at the hiring stage yet. But Babinski said he’s already been contacted by many people, including many former students, who heard about the appointment and congratulated him, some with CVs included. “My hope is that the staffing process will happen in the spring,” he said. But he wants to hear from as many people as possible who might be interested in positions. (His email is bob.babinski@gmail.com.)

I asked Babinski what his vision of the morning show was. He used words like “urban”, “young” and “authentic”, which might give us an early idea of how it will distinguish itself from Global Montreal’s morning show, which has already started pandering appealing to West Island anglos.

“I want it to be a celebration of what’s good and great about Montreal,” Babinski said, particularly focusing on its various cultures and reflecting “the international flavour” of the city.

As a freelancer for such a long time, I also asked Babinski if he’s ready for a return to a 9-to-5 job. He laughed, saying I wasn’t the first person to mention that to him. But he said this job fits in with the way he sees work.

“I’ve never seen work as something that starts at a certain time of day and ends at a certain time of day,” he said. “I don’t think the idea of a 9-to-5 job is what drew me to this opportunity.” Instead, it was the chance to “be part of something that’s starting from scratch, and make my mark on it,” to have “one big project that I’m totally into.”

Babinski will be totally into work for the next few months. Starting a television station from scratch isn’t a simple thing to do.

Moore confirms that “assuming some bits of paperwork get done,” CJNT officially switches hands at 5am Monday. The electronic schedule goes blank as of that time. It had been previously established that the station would adopt the full City primetime schedule that day, because it’s the day of the premiere of the City original sitcom Seed, at 8:30pm. A schedule on City’s website shows Metro Debut still there from 7am to 10am, and OMNI News newscasts at 5pm (Mandarin) and 8pm (Italian). has been updated since this was posted. Metro Debut is no longer listed, and neither is any other ethnic programming on weekdays, except for a small block at 7am.

Ethnic programming will eventually come back to Montreal with ICI, a new cooperative station set to launch in late spring or early summer.

Still no special tricks for watching American Super Bowl ads on cable in Montreal

Super Bowl on CTV

It’s the one time during the year that people really care. But there’s no change from last year. People who want to watch U.S. Super Bowl commercials on cable or satellite TV in Montreal are out of luck once again, because of CRTC rules.

For those unfamiliar, the Canadian Radio-television and Telecommunications Commission forces cable and satellite providers to perform simultaneous substitution — replacing U.S. channels’ feeds with Canadian ones when both are running the same programming — in areas served by local television stations. The purpose is to keep advertising dollars for Canadian viewing in Canada, so they can support the Canadian broadcast system. And 364 days a year nobody cares because there isn’t much of demand for local ads for businesses in Vermont or ads for DirecTV.

The Super Bowl is different because of all the hype surrounding its incredibly expensive advertising. But that alone doesn’t create an exception to the rules. So TV providers will have to do substitution during Sunday’s Super Bowl, forcing viewers to watch commercials from CTV instead of the originating American network. And cable and satellite providers will have to continue to calmly explain to irate subscribers that they’re only doing what they’re required to do by the CRTC, who will in turn have to explain what “simultaneous substitution” is and why it’s there.

CTV’s CFCF Montreal is carrying the Super Bowl (as is every other CTV station), so simultaneous substitution is mandatory in the area covered by its signal. That includes Greater Montreal, as well as (for Videotron anyway) areas like Lachute, Sorel and Granby.

And even though CTV is promising its own commercial goodies during the Super Bowl show, like announcing who’s going to host the Junos, and an “exclusively Canadian” ad from PepsiCo about Lay’s potato chips, Canadians from coast to coast will grumble about not having access to those multimillion-dollar ads airing in the U.S.

So how do you get around it? Here’s how:

Over the air

The simplest way of getting a U.S. network signal on Super Bowl Sunday is to pick it up over the air with an antenna. The government can stop a lot of things at the border, but the electromagnetic spectrum isn’t one of them.

This year, the Super Bowl is being carried on CBS, which is good because WCAX-TV in Burlington has a 443-kilowatt transmitter on top of Mount Mansfield, which reaches into the city if you have a good enough antenna. Because it’s a digital signal, your television will need a digital tuner (most HDTVs have this). WCAX is on Channel 22, or virtual channel 3.1.

Videotron (analog and digital)

Videotron has resisted substitution, especially for the Super Bowl, and does so only when absolutely necessary. Still, it is required to substitute both the standard and high-definition feeds in the area covered by CFCF.

This means all customers in the following areas will see their signals substituted:

  • Montreal and on-island suburbs
  • Laval
  • The north shore
  • The south shore
  • Joliette
  • St. Jérôme
  • Montérégie
  • St. Jean sur Richelieu
  • Vaudreuil-Dorion
  • Lachute
  • Granby
  • Sorel

Quebecers outside of Montreal (as defined above) and the Gatineau region (which is part of the footprint of CJOH Ottawa) will not have their signals substituted and will be able to watch the American ads on CBS channels.

Other cable providers (including Bell Fibe)

Same as Videotron, I’m afraid. They don’t have a choice in the matter. Whether they substitute their entire network or only where they have to is up to them.

Bell Satellite TV

Because Bell feeds the same data to all its customers via satellite, it is required (as of 2009) to substitute American feeds with Canadian ones nationwide. So even if you’re in an area not covered by a CTV station, you’re still going to see the CTV ads.

Shaw Direct

Because Shaw Direct includes technology allowing the provider to control what signals individual clients receive, it can implement simultaneous substitution selectively. The result will be similar to cable: substitution in areas covered by CTV stations, no substitution elsewhere.

American satellite providers (DirecTV, Dish Network)

These are technically illegal in Canada, but many people have found ways to get service north of the border, either by pirating them or using fake U.S. addresses. Since these are American providers, the CRTC doesn’t control them.

Online

The only legal way to get the Super Bowl itself online is through CTV.ca (which is streaming NFL playoffs for the first time this year). There will probably be black-market feeds, but their quality probably won’t match the HD signal you’ll get on cable or over the air.

The ads are another story. YouTube has a special site devoted to Super Bowl ads that you can watch whenever you want, in high definition. They have promised to make the ads available as soon as they air on TV, and some are already there.

Bars

Because most of the loopholes have been closed, there aren’t many bars advertising the American version of the game anymore. To provide a high-definition feed in Montreal, they would either have to set up an antenna capable of receiving the American station or subscribe to an American satellite service and hope nobody notices.

At least one bar in Montreal is promising U.S. ads. If you spot others, let me know in the comments.

Other loopholes

There are also methods that have no guarantee of success. You could try watching west-coast feeds. Some cable companies offer Seattle stations as a way to time-shift, and then forget to do substitution for live events like this. But broadcasters have become wise to people using this loophole. Videotron is certainly aware of it and will be substituting this channel.

You could also, I suppose, just go to Vermont or New York for the weekend and watch the Super Bowl there.

Global Montreal morning show will focus on community

UPDATE (Feb. 6): Read my review of the show’s first week and a half.

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

Global Montreal morning show cast, from left: Richard Dagenais, Jessica Laventure, Camille Ross

How do you compete with someone who outperforms you on budget, staff, technical resources, consumer loyalty and reputation? The short answer is you don’t.

As another ratings report comes out confirming CTV Montreal’s incredible dominance of the local TV news ratings, Global Montreal was doing its final rehearsals for a new morning show that launches on Monday. As Montreal doesn’t have a local morning show in English, it will have that market all to itself, at least until August when City starts up its morning show here.

But even with the million dollars a year that Shaw has promised this show to get it off the ground over the next five years, its resources are limited. Global Montreal has added only eight jobs for this show, on-air staff and technical people combined. It won’t have its own news team scouring the city for scoops (unless it steals reporters from the evening newscasts, which are already understaffed). It won’t look like Canada AM, which is still popular in Montreal.

Part of the station’s strategy for building an audience has been a focus on the anglophone community. In essence, it’s treating anglo Montreal as if it’s its own small town, going after the smaller stories that don’t make the same kinds of headlines.

That’s easier said than done, though. CTV’s news operation is still far larger, and Global can’t ignore the top stories of the day to indulge in community reporting. Global Montreal doesn’t have a sports department so it can’t really cover varsity sports. It doesn’t have the kinds of coverage of arts, entertainment and lifestyle stories that you’ll find on CTV News or even CBC News, so it has to be very picky about where it uses its resources, and its goal of making this the home of anglo Montrealers (rather than just an English-language newscast) is far from complete.

With a morning show, this community focus will become more apparent. The biggest aspect of this we know already is that the weather presenter, Jessica Laventure, will be doing her weather segments from a location on the West Island. This will plant the station’s flag there, allowing people to come by and interact with it, as well as show West Island residents watching from home that they’re close, at least geographically.

Will that be enough? We’ll see.

I sat down with the three stars of Morning News, and spoke with station manager Karen Macdonald and Global News chief Troy Reeb for a story that appears in Saturday’s Gazette previewing the show. Below are some additional things that didn’t make it in the story.

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TV ratings: Market still belongs to CTV

Fall 2013 TV ratings

Market share for 6pm weeknight newscasts among Montreal’s three English-language television stations

Its competitors might be expanding their local programming, but CTV Montreal isn’t exactly quaking in its boots. Ratings released this week by BBM Canada show CFCF with huge leads in its local newscasts in all time slots.

For the flagship newscast at 6pm, CTV has a 58% market share among adults, which not only puts it far ahead of its competitors, but means that there are more Montreal anglos watching CTV News at 6 than there are watching everything else on television combined during that hour. It’s hard to beat ratings like that. As I mention in a story in The Gazette, the local newscast has more viewers than even the most popular CTV primetime program, The Big Bang Theory.

CBC, the closest competitor, can barely be described as such. With a 5.5% share, it has one tenth of the viewers of CTV at 6. Global is even further behind with a 2% share and only 4,100 adult viewers, which I would describe as less than its previous numbers but that might have more to do with statistical error than an actual drop in audience (I’d also be comparing 18+ and 2+ audience, and might be missing the thousands of teenage viewers to Global Montreal’s newscast).

CTV’s dominance is also unshakable at noon (52% share), weekends at 6 (46% share) and late night (37% share).

CBC added weekend newscasts in 2012, and then later expanded the late-night newscast from 10 to 30 minutes. The Saturday 6pm newscast has a 5.3% share, comparable with its weeknight newscast. The late-night newscast has a 3.5% share.

If either station wants to seriously challenge CFCF for viewers, there’s still a very long road ahead for them.

The BBM numbers above represent measurements taken via written diaries on Oct. 18-31 and Nov. 8-21, 2012, during which all three stations’ newscasts presented special reports. The next measurement of local English television will be taken in February and March, and released on May 7. At that point we should have an idea of how Global’s new morning show is doing early on, and whether it has started eating away at the 41% market share held by Canada AM.

Fact-checking the debate over Sun News

Do you believe in fairness? Do you believe in freedom? Do you believe in Canada? Do you believe in puppies?

Both Sun News Network and its (primarily left-wing) opponents are debating the network’s application for mandatory carriage on cable and satellite systems, which was published on Monday and will be the subject of a CRTC hearing on April 23. Each has prepared talking points to further their causes for and against. Unfortunately, a lot of them are based on incorrect information or oversimplifications of complex issues.

This is primarily the fault of the CRTC, which has a very complex regulatory system governing television distribution (and in particular specialty channels), one that is constantly changing.

To help clear up some of this, I’ll offer some perspective on the claims made so far in this debate so you can form a better opinion (or, more likely, use them against your opponents in your Twitter flame wars).

For the claims from Sun News, I’ll primarily refer to tweets from “Canadian TV First”, its marketing campaign to support this application.

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CRTC considering new must-carry applications from Sun News, Vision, ARTV and more

Sun News Network wants to take away your freedom to not pay for Sun News Network.

That’s spin, of course, but it happens to be true. Quebecor’s freedom-loving, CBC-criticizing network is one of 22 existing and yet-to-be-launched cable channels that are applying to the Canadian Radio-television and Telecommunications Commission asking for it to require all Canadian cable, satellite and IPTV providers to put their channels in their basic packages and require all subscribers to pay for them whether they want them or not.

On Monday, the commission announced a hearing April 23 in Gatineau to consider applications related to mandatory carriage, as well as licence renewals for independent television stations and specialty services.

Different specialty channels have different categories that have different rights and responsibilities. Most new channels are what’s called Category B. Channels in those categories come with no requirement for cable or satellite companies to carry them. They have to negotiate carriage with each cable and satellite company, and agree on things like wholesale rates and packaging. Older specialty channels are Category A, which have genre protection, meaning that new channels can’t compete directly with them. They also must be made available on all digital cable systems, but can be made discretionary (meaning the subscribers decide whether they want to pay for them). Mainstream news and sports channels are Category C, which are designed to maximize competition and remove genre-related protections.

What’s important here is that some channels have more rights than others. But a few channels have the ultimate regulatory gift: an order requiring all television distributors to put the channel in their basic packages and charge for them at a rate set by the commission. These include:

  • CBC News Network ($0.15/month) (French-language markets only)
  • RDI (0.10/month) (English-language markets only)
  • Avis de recherche ($0.06/month) (French-language markets only)
  • The Weather Network/MétéoMédia ($0.23/month)
  • TVA (free)
  • Aboriginal Peoples Television Network ($0.25/month)
  • CPAC ($0.10 $0.11/month)
  • AMI ($0.20/month) (English-language markets only)
  • AMI Audio (audio only) ($0.04/month)
  • Canal M (audio only) ($0.02/month)

Adding these together, it comes to $0.85 per month or $10.20 a year in French markets and $0.78 per month or $9.36 a year in English markets that goes on cable bills for mandatory channels.

The commission doesn’t make this status easy to get. There has to be a compelling reason why all Canadians must have access to these services. Existing ones qualify because they provide essential news and information to minority-language communities (CBCNN, RDI and TVA), target underserved, disadvantaged minority communities (APTN, AMI, M), provide essential information on a non-profit basis (Avis de recherche and CPAC) or offer an essential service (The Weather Network/MétéoMédia, which got the status with a promise to become a national emergency broadcaster).

The official criteria for getting this status are more vague:

  • makes an exceptional contribution to Canadian expression and reflects Canadian attitudes, opinions, ideas, values and artistic creativity;
  • contributes, in an exceptional manner, to the overall objectives for the digital basic service and specifically contributes to one or more objectives of the Act, such as Canadian identity and cultural sovereignty; ethno-cultural diversity, including the special place of Aboriginal peoples in Canadian society; service to and the reflection and portrayal of persons with disabilities; or linguistic duality, including improved service to official language minority communities; and
  • makes exceptional commitments to original, first-run Canadian programming in terms of exhibition and expenditures.

The key points here are that it has to be exceptional, and it has to be exceptionally Canadian. It will be up to the CRTC to decide if the new proposed services meet those criteria.

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Global Montreal morning show launches next Monday

Global Montreal's morning show cast: Camille Ross (left), Richard Dagenais (centre) and Jessica Laventure.

Global Montreal’s morning show cast: Camille Ross (left), Richard Dagenais (centre) and Jessica Laventure. (Global photo)

It’s official: Global Montreal’s new local morning show begins next Monday.

The three-hour show, from 6am to 9am weekdays, was a promise that Shaw made to the Canadian Radio-television and Telecommunications Commission when it purchased the former Canwest television assets, including Global Television, in 2010. (The promise was for a minimum of 10 hours a week, or two hours a day, so it’s nice that they’re adding the extra hour.) This is in addition to the evening newscasts at 6pm and 11pm which will continue to run (though the latter needs to find a new anchor).

The show will have two hosts and a weather presenter, pictured above. I already told you about Camille Ross, who left CTV Montreal for this higher-profile (and full-time) gig. Richard Dagenais is already familiar to Global Montreal viewers as a reporter and anchor of News Final at 11pm. His selection here is a no-brainer because he was a host of This Morning Live, Global Quebec’s morning show that was cancelled in 2008.

The new face here is Jessica Laventure, who will be doing weather. She was a morning host at MétéoMédia, and before that worked at Global Quebec as a production assistant, reporter and host of the weekly QC Magazine. She also does a weekend show at Boom FM. But I know her best as a former teachers’ assistant at Concordia University’s journalism program, where she taught kids not much younger than herself how to use fun electronic equipment (myself included).

Global bills this as “the city’s only locally-produced English-language morning show”, which is true, but also conveniently leaves out the fact that competition is right around the corner. City Montreal, as CJNT will be known when its acquisition by Rogers is complete, is also launching a local morning show by September, which will go head-to-head with Global’s. Will the six-month head start make the difference for Global? We’ll see.

Shaw has promised a total of at least $5 million for the Global Montreal morning show through 2016-17, or about $1 million a year, second only to Toronto, which was promised $3 million a year. (This is the total of special funding and does not necessarily represent their entire budgets.) Shaw said the goal is to make the shows sustainable so they will keep running even after the special funds run out in 2017.

I’ve written up a brief for The Gazette, but I’ll be getting more details about the show this week as I talk to everyone involved for a longer story.

Global is also launching a local morning show in Halifax at the same time, completing its roll-out plan. Its cast includes Crystal Garrett, whose CV includes a stint as a host of This Morning Live.