NADbank numbers: Journal, free dailies gain readers

The latest NADbank newspaper readership numbers have been released, and as you can imagine it’s fantastic news for every news agency with the ability to spin:

  • Halifax: Metro has a 20% increase in daily readership.
  • Montreal: The Journal has had “spectacular” growth, with 58% more readers than its closest competitor La Presse and 64% market share.
  • Ottawa: The Sun’s readership has “skyrocketed”, with Saturday readership up 43%. Metro’s readership is up 22%.
  • Toronto: The Sun is “the fastest growing paid English language daily newspaper in Canada”, with 19.5% growth since the last full survey, far outgrowing its competition. The Star, meanwhile, clobbers its competition by a factor of more than 2:1 in readership, reaching more than half of the GTA’s adult population.
  • Edmonton: The Journal’s online readership has jumped 21 per cent since the last survey, and weekday print readership has shown “stability.” Metro has gained momentum with the second-highest growth increase.
  • Calgary: Metro is the fastest-growing daily newspaper in Canada.
  • Vancouver: The Sun’s online readership jumped 19 per cent in the past year. Metro has a lot of “traction” in its key demographic.

Of course, it’s all about selective cherrypicking of numbers:

  • Readership numbers down but you’re still No. 1? Don’t talk about growth, and concentrate on how X% of the market is choosing you
  • Still far behind the big players in a market? Talk about how fast you’re growing, and leave out how your competitor still has twice as many readers.
  • Print readership numbers suck? Point to the online numbers. Compare those to 2007 if necessary.
  • Numbers stagnant? Talk about “stability” and imply you’re ahead of the curve that is quickly leading to the extinction of newspapers.
  • Still nothing? Focus on some key demographic – young adults are the best – to show how the cool people choose your product.
  • Little exciting news about your paper? Focus on the national scene and what the numbers show nationwide for online vs. print readership.

Montreal numbers

Infopresse has the numbers for Montreal (PDF) as part of its analysis. Here they are compared to last year at this time, using five-day cumulative numbers:

2009 2010 Difference
Journal de Montréal 1,027,400 1,124,700 +9.5%
La Presse 678,200 650,100 -4.1%
Métro 630,100 688,800 +9.3%
24 Heures 516,400 561,900 +8.8%
The Gazette 454,200 442,600 -2.6%

Of note here:

  • The Journal de Montréal continues to gain readers despite its lockout. This is being explained as more papers being given away free or cheap (this survey measures audience, not subscribers or subscription revenue).
  • Métro has replaced La Presse as the No. 2 paper on weekdays. When you consider on-island readership (this survey covers the entire region), the difference is even greater.
  • Online readership is mostly stable for all five (down slightly for The Gazette/La Presse, up slightly for the rest). La Presse kills in this category, with 330,300 weekly readers, more than twice that of the Journal and The Gazette. In fact, it’s slightly more than all the other four combined.

La Presse’s social media policy: Is it realistic?

La Presse has set new rules on how reporters can use Facebook and other social media

Patrick Lagacé has published on his blog a new policy on the use of social media by journalists at La Presse and Cyberpresse.

Having such a policy is a really good idea and I wish more media organizations would develop their own (or adapt those used by other organizations) and have frank, constructive conversations with their staff about using social media as part of their jobs.

But while Lagacé describes his employer’s policy as “le gros bon sens”, I wonder how seriously it can be taken and how rigidly it can be enforced in real-life situations.

Let’s explore it point by point:

  • Don’t republish (or “retweet”) unverified information. As Lagacé says, this is the “Pat Burns” clause, and it just makes sense. Some social media experts argue that journalists should republish unverified rumours and explain that they’re unverified, but I think even retweeting incorrect information can be damaging to your reputation. That said, how far should we take this rule? If a competitor has a major scoop, should it not be mentioned or even linked to on social media until the journalist has independently confirmed it? What about reports from so-called citizen journalists? Or celebrity gossip?
  • Journalists (except columnists and editorialists) should avoid publishing their political or religious opinions or taking sides in societal debates. I’m guessing this refers more to taking sides on, say, the euthanasia debate than the latest episode of Mad Men. I like the idea behind this, but I think journalists suppressing their opinions gives a false impression to news consumers that they have none. I’d rather have a journalist who expresses their point of view and keeps an open mind than one who keeps it bottled up and lets biases show up in print.
  • Journalists (except columnists and critics) should avoid giving their opinion on an event they’re covering. This one is more straight-forward. If you’re at a press conference given by Pierre-Karl Péladeau, don’t tweet “QUEBECOR SUCKS”. But would this mean, for example, that Fabrice de Pierrebourg couldn’t comment about politics?
  • Unless an agreement has been reached beforehand, journalists should report breaking news to Cyberpresse before publishing it through social media. This one bothers me a bit. Beat writers constantly have little bits of news that they publish on Twitter. Waiting for Cyberpresse editors to create a story and publish it online can waste valuable minutes and give competitors a speed advantage (looking at Cyberpresse’s Twitter feed, I don’t see a single breaking news tweet over the past two weeks that doesn’t link to an already-published story). Besides, why encourage people to follow journalists if you don’t want them to publish important news? I can understand wanting to make sure breaking news is on Cyberpresse’s website as soon as possible, but I think both should try to publish information as fast as possible, without one waiting for the other.
  • Journalists should indicate in social media profiles their employment for La Presse. Agreed. It’s something a bunch of people forget to do, but it’s important for the sake of disclosure. (Of course, context is everything – I’d expect this information on a beat writer’s Twitter account, but is it necessary for an online dating site?)
  • Profile pictures should be “professional” and not carry any campaign material (like those “twibbons”). I’m not entirely sure what “professional” means (no party pictures on Facebook, or just no pictures of drunken debauchery?), but it makes sense, provided the profile on the social media site is being used in a professional context. As for the “twibbons” (those little flags in the corner of profile pictures that show support for a cause, whether it’s supporting Haiti or bringing the Nordiques to Quebec), I’ve seen quite a few on journalist profile pictures and I wonder if a blanket ban is realistic here.
  • Journalists should inform their employer in writing if they have a personal blog outside of Cyberpresse. Having it in writing seems a bit much, but ok. But does this include, say, a LiveJournal account that’s restricted to friends? Does it include anonymous blogs? (Can you be disciplined if they find out you run an anonymous blog and didn’t tell them about it?)
  • Journalists should avoid publishing photos, videos or commentaries about meetings or other private events at the office. This sort of goes to one of the rules that many people overlook but is one of the most important: Don’t publish information meant for internal use only. Sometimes it can be something that seems innocent but turns out to be damaging, like inadvertently disclosing a colleague’s secret source or tweeting about office gossip. It may seem odd that media organizations would want to be anything but fully transparent (and I certainly believe in having as much transparency as possible), but there are things that are kept from the public for good reason.

I think my biggest issue with these new rules is that their goal is to dehumanize journalists, to present them as if they’re infallible beacons of objectivity and have no views of their own, even on society’s most polarizing issues. It encourages journalists to go underground with their personal feelings, either through locked-down personal social media profiles or by using pseudonyms to express themselves. It goes in the opposite direction of recent moves by La Presse and Cyberpresse to put their journalists in the spotlight, putting their photos with their stories on Cyberpresse and encouraging them to start blogs.

Of course, few of these rules apply to columnists, of which there are an increasing number. So Patrick Lagacé can be as irreverent as he wants on Les Francs-Tireurs, and Hugo Dumas can still say what he wants about Tout le monde en parle. Becoming a columnist now becomes a way of gaining freedom of personal expression, even if a columnist’s role is mainly journalistic in nature.

And then, of course, there’s the fact that my blog probably goes against the letter of about half of these rules. I wonder how much of what I do here would be considered inappropriate by the authors of this policy.

A good first step

Despite my concerns, I think this is a step in the right direction. News organizations need to have discussions with journalists about social media, and this policy was the result of such discussions. It might need a few tweaks to consider various contexts, but the fundamentals are sound. Journalists shouldn’t be advocating on one side or another of the debates they cover, and social media doesn’t change that. Nor does it provide a way to escape being as a journalist, because people will judge you as much for what you write as your Facebook status update as what you write in the lead of your next news story.

Even those journalists without formal policies should look at the above and consider following these rules (or at least understanding why they exist and thinking hard before breaking them, like I do regularly).

Because when it comes to journalists using social media, the most important rule to follow is to use common sense.

UPDATE: NPR has sent out a memo to employees warning them about attending rallies organized by Jon Stewart and Stephen Colbert. The memo has some common-sense rules about journalists engaging in political activity.

UPDATE (Oct. 20): The Washington Post is the latest to weigh in with warnings, saying that reader engagement is important in social media, but that journalists shouldn’t actually, you know, engage with readers.

UPDATE (Nov. 14): A piece in Trente calls for honesty if not absolute objectivity.

UPDATE (April 5): Mathew Ingram, formerly of the Globe and Mail, criticizes a similar social media policy at the Toronto Star that suggests reporters shouldn’t discuss articles in progress or engage with readers in online forums.

Adams family

Alston Adams at a Yulblog meeting in 2008

Alston Adams was a character.

I didn’t know him very well, but he was a hard guy to forget, and not only because he’d usually be the only black guy at a meeting of Montreal bloggers.

Adams had been fighting cancer for years, and blogging about it. Even though it was a serious medical condition with a depressing prognosis and no cure, he still kept going, showing up at the monthly YULblog meetings with his razor-sharp wit in tow. It could catch you off-guard, but it was endearing. With the energy and arrogance he showed, you’d think cancer wouldn’t stand a chance.

It took a long time, but cancer won the battle. Adams died yesterday, according to his friends, who have been flooding his Facebook wall. He was 35.

Since they knew him better than I did, I’ll point to the eulogies from his fellow bloggers:

A while ago, Adams participated in a documentary called Wrong Way to Hope, about young adults with cancer. The trailer (released almost a year ago) doesn’t do justice to his personality, which was far more animated (this bit from the deleted scenes is much more representative).

There’s some ironic timing here: His death comes just as the film is coming out. The premiere was two weeks ago, and the Canadian premiere is next week.

The monthly YULblog meeting is Wednesday, Oct. 6, 8pm at La Quincaillerie, 980 Rachel East. Expect Adams to be on the tips of tongues of those present.

UPDATE: Here’s daily mugshots of Adams until Sept. 13, three weeks before he died.

The metro car contract: a depressing timeline

Just to recap:

(Projected):

  • January 2012: A judge rules that the “urgency” argument doesn’t hold up, and orders a call for bids on the new metro car contract. Bombardier-Alstom sues.
  • March 2012: The STM puts out a new call for bids, and 12 more companies come out of the blue to express interest.
  • May 2012: The STM picks Bombardier-Alstom as the winner of the bid. ZhuZhou, CAF and a bunch of other companies promptly sue.
  • September 2012: A judge rules something, but nobody reads the judgment and everyone just announces they’re going to sue each other.
  • October 2012: The Quebec people sue the government for incompetent mismanagement of their funds.
  • December 2012: The world comes to an end. All evil dies in the apocalypse. Civil courts stop functioning, and all lawsuits are dismissed.
  • April 2025: The first new metro cars are delivered. Quebec Premier Patrick Huard participates in a photo op and pretends it was all his doing.

The lure of the Digital Life

I was recently invited to appear as the guest on an episode of The Digital Life, a half-hour show on Radio Centre-Ville (CINQ 102.3 FM). Pre-recorded last Wednesday, it aired on Saturday afternoon and is available as a podcast on their website. I was asked about the origin of the name “Fagstein”, what I think of journalists who look down on bloggers, and a few other things.

Digital Life host Reisa Levine and producer Mark Korman

The half-hour went by pretty fast, even though there were no commercials or breaks for news, traffic and weather.

It was my first time at Centre-Ville’s studio (which, despite its name, is actually at St. Laurent and Fairmount – closer to a geographic centre of the city than downtown). I’d say it’s tiny compared to other radio studios, but I can’t really think of any big radio studios these days.

Small studio at Radio Centre-Ville

The show was recorded in the smaller of two studios – another down the hall used for live broadcasts has a much larger table and more microphones. But the quality was fine.

Reisa Levine and Mark Korman have been doing the show for about a year now, since the former hosts stepped aside (as tends to be the case for volunteer work). Levine works at CitizenShift (formerly of the NFB) and is a veteran media producer. Korman is the author of the Montreal Radio Blog, which is worth reading for locals interested in radio.

Recent topics covered include PodCamp and the Citizen Media Rendez-Vous. If you know what those are, this show is probably worth listening to.

I asked them why they do it. Why, when just about everyone is a social media expert and has their own podcast, they would have their own show on the subject and devote so much time at a community radio station that barely anyone can hear.

Levine’s answer was simple: It’s a labour of love. It’s the same reason I write this blog. You do it for yourself.

Makes perfect sense to me.

The Digital Life show airs on Radio Centre-Ville (102.3 FM) every Saturday from 2:30 pm to 3 pm. It also streams live from Radio Centre-Ville’s website and is available as a download from the Digital Life blog.

Mike Finnerty returns to CBC Daybreak (UPDATED)

Mike Finnerty ad from his last Daybreak stint

Mike Finnerty, who left his job as host of the morning show Daybreak on CBC Radio One to work at the Guardian newspaper in London, and was replaced by Nancy Wood, who was turfed only a few months later by management, settles back into his old chair starting Monday morning at 5:30am

Well, maybe not the old chair. The CBC radio studios have been moved to the basement of the Maison Radio-Canada, to share space with CBC television and better integrate the two newsrooms.

It’s been more than two months since it was announced that Finnerty would return. That gave him some time to finish up at the Guardian, fill in as a host of The Current, move back to Montreal and get back up to speed with his Daybreak team.

I asked him about his impending return, and he sent me a really long email, most of which I’ll share with you here (slightly edited).

Quite a few changes, actually. It will definitely sound different. I take responsibility for the different mind and voice, but Daybreak has a new senior producer Meredith Dellandrea. It’s a team effort, but she’s been working on this re-launch since I was hired in July.  She’s very good.

  • It will sound a lot pacier and more nimble
  • It will deliver more of the crucial Montreal info you need more efficiently, and it will frontload that information tucked up to the end of our half-hourly newscasts
  • It will update you more regularly
  • It will retain the same team, and I like to hope the same magic/spontaneity/cheekiness we’d achieved before I left
  • There will be a focus on interviewing, getting the Montreal players on air and on the record

We’ll continue to push ahead on the tech front – you may not hear it first day, but we’ll start making use of how easy it’s become to send quality audio files over the Web/Twitter.

The premium on audience interactivity continues — we consider they co-own the show (because they do lol), so you’ll hear their story ideas, their comments and even direct participation in the storytelling. We’ll up our game on social networking, especially Twitter. (ED: They use their Facebook page a lot too)

The 5:30 half-hour will be spruced up a bit for our early-morning listeners.

The podcast stays and you’ll hear in different ways that we’re keenly aware of how much the audience is interacting with us digitally through the Internet.

As for me, I’ve just come back from 15 months at guardian.co.uk — a news organisation with complete clarity about its brand and what it stands for:  it makes an impact, is thoughtful, colourful, cheeky, provocative, interactive, creative, and seeks out viewpoints from across the spectrum of thought and opinion Those are all values I sign up to, so I hope they’ve been reinforced in me and you might even hear more of that on air.

Is it just like riding a bicycle?  You’ll find out tomorrow from 0530.

Finnerty's new face on the Daybreak home page

Finnerty’s guests his first week include Mayor Gérald Tremblay, Canadiens captain Brian Gionta, McGill principal Heather Munroe-Blum, CBC boss Hubert Lacroix, some “surprises”, a longer interview with police chief Marc Parent (he presented an excerpt last week), and as usual the stars of the latest news cycle who are willing to wake up at 7am for a radio interview.

UPDATE: I listened to the first complete show with Finnerty as host, and I have some initial reaction on the subject:

  • I rarely listened to the first half-hour of Daybreak – only insane people are up at 5:30am – but it’s really really dead. They’ve replaced the “Daybreak playback” with a press review, which is Finnerty and Dimitri Katadotis reading off the headlines of the newspapers that have just arrived. It’s pretty well as boring as it sounds. The rest of the half-hour is a daily chat with the folks at Quebec AM in Quebec City. I realize you’re not going to get many interviews for 5:40am (getting interviews for 7:40am is hard enough), but people who wake up at this time of the morning need much more energy than this.
  • Finnerty is well aware of his reputation for being a confrontational interviewer, and only time will tell whether he’ll mellow out in the long term, but this interview with Montreal Mayor Gérald Tremblay is interesting in how cordial he is. Certainly Tremblay has had some questions to face over the past 15 months, but Finnerty is practically lobbing softballs at the guy. He also interviewed Christian Paradis over the Tory minister’s recent political troubles, and the interview was fair. Finnerty didn’t ask him 10 times if he was going to resign. Maybe he was unusually happy this day, maybe self-conscious about people’s criticisms of him, or maybe he just hasn’t found an issue to be really fired up at yet. We’ll see.
  • A lot of the show is spent previewing itself. Here’s four minutes of Finnerty just doing station IDs and talking about what’s coming up in the program. Get rid of that and you can have a whole other segment.

Your fake phones are useless to me

Fake phones at Best Buy

I’m currently in the market for a smartphone. I’ve had the same phone for four and a half years now, and it’s starting to show its age. It’s getting tougher and tougher to get the charger’s plug in the right position to get it to charge, and I’ve recently learned that the alarm doesn’t work when the phone is charging.

Meanwhile, my portable media player, a couple of years old, is also deteriorating. The audio jack doesn’t always make proper contact, the top layer of its skin is flaking off, and the software design flaws I tolerated at the beginning are starting to get on my nerves.

Plus, it seems everyone cool has a smartphone but me, and I want to have at least basic access to the Internet when I’m out and about.

So wanting to kill three birds with one stone, I’m doing research into both handsets (I’m looking at non-iPhones) and voice/data plans. I’ll probably do a plan post at some point, as I have a bunch of numbers in a spreadsheet right now.

With online research, I’ve narrowed down a short list of devices that meet my criteria: Wi-Fi and a web browser, an open operating system (Android or Symbian), FM radio (remarkably hard to find, and a major factor against the iPhone), and a feeling of ruggedness – I don’t want some cheap plastic part to break after six months and render the phone useless.

Since there’s just so much I can learn from reading specs sheets and looking at reviews online, I went to some stores recently to check out the devices in person.

Tables and tables of fake phones at Future Shop

Electronics stores have entire sections devoted to cellphones, each one tied to a security cord so you can hold it in your hand but can’t steal it. You can touch the phones, slide out keyboards where such slides exist, and run your fingers across the buttons.

But that’s about it. You can’t turn them on, try the browser, see how high the volume goes, check out what software features it has, or anything else that involves a battery. You can get a vague idea of what the operating system looks like by the fake display that’s pasted on, but you can’t get any sense of how it works.

It’s the same at the carriers’ special shops. There might be a working iPhone display at the Rogers store, but good luck testing out that Motorola Quench or Nokia N97.

This seems ridiculous to me. Computers and laptops are almost always sold in a way that lets you test them out first. So are iPods, digital cameras and camcorders, TVs and other electronic devices.

I asked one of the customer service people at one of those inside-the-mall shops about having phones on display that actually work. He said that if they did that, the phones would constantly be stolen. Those phones, with the bungee cords attaching them to the table? And what about that iPhone – the most in-demand mobile device on the planet right now – that you’ve managed to setup a proper display for?

I’ve gone to Bell, Telus, Rogers, Fido, Virgin Mobile, Videotron and unaffiliated stores, looking for somewhere I can test drive one of these non-iPhone smartphones. I’m facing the prospect of choosing a $500 device without having turned it on first.

It’s not exactly encouraging.

Why the media won’t learn from false death reports

It’s been two weeks since the media (both the “mainstream” and “new”/”social”) reported that former NHL coach Pat Burns had died, only to be corrected later that day by Pat Burns himself.

Getting a story wrong in such an obviously embarrassing way is bad enough, but killing someone who isn’t dead (but whose health is failing) makes it even worse. This wasn’t about getting an address wrong or misquoting someone. Stories like these can cause undue anguish upon someone’s loved ones.

Two weeks later, we still don’t have a perfectly clear picture of what happened, even though just about every person with a blog and an axe to grind has proclaimed their superiority on a high horse and cast blame upon those they deem less worthy of the term “journalist.”

Timeline of tweets mentioning Pat Burns on Sept. 17

What really happened

Here’s what we do know: On Sept. 16, news reports surfaced that Burns’s health was declining. He’s fighting a losing battle with cancer, so this wasn’t entirely unexpected.

On the morning of Sept. 17, former Maple Leafs GM Cliff Fletcher met reporters – including the Toronto Star’s Damien Cox – and told them that Pat Burns had died. Cox tweeted the information, and it began to spread.

The sources of reports by other media are less clear: Few of them have published long mea culpas and erroneous tweets and stories have been largely deleted. This tweet from News 1130 radio in Vancouver is typical, happening just as news was breaking around 11am. CTV Ottawa also tweeted the news (and later deleted it and apologized). Ray Ferraro gave it on air on The Team 1040 in Vancouver. The Fan 590 did the same.

With the number of reports expanding exponentially (many of them poorly sourced), news organizations became more confident the news was real and started re-reporting it. Some used the vague “sources report”, others credited specific news organizations, and some didn’t bother with either. On Twitter, where the 140-character limit discourages proper sourcing and the breaking-news-retweet culture means rumours can spread fast, any care to qualify the news with attribution is quickly lost in a sea of tweets like “RIP Pat Burns”.

At some point, TSN prepared an obituary that was published on its website. TSN denied to Torontoist that they had ever reported Burns dying, but the National Post has a screenshot of the TSN story online saying exactly that.

TSN being a respected news organization, its story sparked other media to make the decision to publish the information, including The Gazette. Sun Media even published a pre-written obituary column. The Toronto Star and other news organizations also reported that Burns had died.

(It’s been theorized that TSN may have inadvertently published a draft obituary that was findable by Google even though it hadn’t been posted to the website’s homepage. That’s one plausible explanation, and a good warning about what’s considered “published” in some content management systems.)

Before too long, reports of Burns’s not-death had begun to circulate. Burns’s son was telling journalists that his father was alive. News organizations started panicking and pulling their stories. Eventually Burns himself called TSN’s Bob McKenzie to say he was still with us. The not-death confirmed, those obituaries were quickly being replaced by stories explaining that Burns was not dead despite the “rumours” that those same news organizations had described as “reports” only an hour earlier.

By the next day, columns started appearing in newspapers, many of them blaming Twitter for the bad Burns rumours or bragging that they were more cautious. (Though not to brag about it, CTV Montreal’s Jed Kahane made a point of emailing me to say that his station never reported the erroneous news, even though its sister station in Ottawa did, causing many to say “CTV” got it wrong and paint the entire network with one irresponsible brush. Canadian Press also reported that they held off on the story)

CBC put up a “timeline” of tweets, but one that is entirely blank for the first 50 minutes of this story’s genesis. Influence Communication also puts up a timeline (one that suggests TSN did in fact tweet the information, which TSN has denied), though it’s similarly less than complete.

Sound familiar?

If this all sounds a lot like what happened to Gordon Lightfoot in February, you aren’t imagining it. There are many aspects of the two obiticides that are similar:

  • Both stories originated from a friend of the not-deceased, who was erroneously informed of the death and told the media (in Lightfoot’s case, it was a prank, while Fletcher says he was “misinformed by a friend”, without making it clear who that friend was or how the misinformation originated). In neither case did any of this original communication happen via Twitter, so far as we know
  • In both cases, the information was published on Twitter and on news websites by journalists – with no confirmation from an independent party
  • In both cases, other news media re-reported the news, many with inadequate sourcing and none making a proper attempt at independent confirmation
  • In both cases, the multiplication of reports from a single source appears to have been confused as multiple independent sources, giving more credibility to what is essentially a single-source second-hand rumour
  • In both cases, it was the subject himself who had to step forward and proclaim his aliveness
  • In both cases, editors quickly suppressed or deleted stories from news websites when learning of rumours that the story was wrong – leaving only an error message which could have given readers the impression that either the website had a technical problem or that the organization was trying to hide the fact that they screwed up
  • In both cases, mainstream media blamed Twitter and social media, while so-called new media blamed the mainstream
  • In both cases, there were lots of explanations, but few apologies; lots of analyses of what went wrong, but few reasonable suggestions on how to prevent it from happening again

In reality, such errors long predate Twitter, and have followed similar paths for many years. Read this excerpt from Craig Silverman’s Regret the Error, published in 2007 (mere months after Twitter launched and long before it achieved the kind of audience it has now), and you see a lot that applies to this situation. Twitter hasn’t created a problem here, but it has made it much worse.

The get-it-second philosophy

Here’s the truth: Despite all the apologies, all the hand-wringing, all the judgmental columns, the media won’t learn much from Pat Burns, just like they learned little from Gordon Lightfoot. Sure, they will be a bit more skeptical the next time they hear a celebrity dies, but not enough. We saw that just this week as everyone jumped over themselves to report the death of comedian Greg Giraldo and movie star Tony Curtis. Fortunately they were right on both counts, but many of those early stories said things like “TMZ reports” or “Entertainment Weekly reports”.

So why the rush anyway? It’s not like they’ll get any more dead if you wait a few minutes, right? And if you don’t have the scoop, why would you want to draw attention to that embarrassing fact?

The answer is Google.

Ever since mainstream news organizations first learned how to analyze traffic to their websites, they’ve been desperate to harness the awesome power of Google. When news breaks about someone, searches for that person’s name skyrocket, and online editors know the faster they get something – anything – online with that person’s name, the faster they can scoop up some of those Google searches and see a spike in traffic. This is why online media seem so obsessed with the most minor stories about Katy Perry, Lady Gaga or other celebrities: They’re already searched like crazy, and the combination of celebrity and breaking news is a gold mine that the media (whether it’s the Vancouver Sun or the Huffington Post) are desperate to pillage.

Not wanting to be the only news organization not reporting some hot gossip, many will lower their standards or eliminate them entirely in the interests of speed.

Google didn’t create this problem, but it did make it much worse. It doesn’t adequately punish news websites that steal scoops from others. As a result, it rewards this behaviour. It encourages narrow-minded thinking and pushes people toward the lowest common denominator. It prioritizes speed over accuracy or depth. It drives traffic to stories that are identical to those found elsewhere (Google News judges importance by how often a story is repeated) rather than original reporting that is truly worthy of attention.

Before this era, journalists were a bit more careful. For one thing, they were highly skeptical of big scoops from the competition, and many would verify the information with the thought of how great it would be if that scoop proved to be wrong. Now, the news happens too fast for that. It’s better to report the news to draw the Google traffic, and then update the story with confirmation or denials later.

Report then verify

Some self-proclaimed social media experts say this is actually how it should be done. For them, rumours should be reported as such by news organizations on Twitter, because it’s better than the alternative of saying nothing and letting people think you’re just unaware of the story.

I don’t know about that. There are lots of rumours out there, and reporting on all of them lowers the level of journalism significantly and can torpedo a news organization’s reputation. Do we want all news to be on the same level as celebrity gossip magazines, who breathlessly report scoops that might have as little as a 7% chance of being true?

Personally, I think there’s little value in repeating someone else’s scoop. (It’s better to just link to it – and if everyone did that there would be far more rewards in general for good reporting.) Better to focus on covering an issue with depth and contributing something original to the conversation.

But then I’m not the one who has to worry constantly about making sure my website’s page view statistics look good week-over-week.

The fallacy of the reliable source

Perhaps the most important lesson to arise out of the Burns and Lightfoot screwups is that just because a source is well-placed and honest doesn’t mean they’re right. Cliff Fletcher and Ronnie Hawkins aren’t journalists, but they were treated as if they were. Being friends of the not-deceased, their words were considered golden, requiring no verification.

It’s important to track the source of information, and to ask anyone who doesn’t know something first-hand where their information came from – then go to that source and repeat the process.

But I’m not naive enough to think this is actually going to happen.

Despite what they teach you in journalism school about getting three sources for every story, many stories are single-sourced. That brief in the paper about the fatal car accident? Straight out of the mouth of the Montreal police or SQ media relations person. That business earnings brief? Rewritten corporate press release. The sports league standings? From the league itself.

It’s understandable. In many cases it’s just impractical to verify information, particularly when the source is almost always right and there’s no reason why it would intentionally deceive.

The rarity of active deception is actively exploited by journalists. Few of us check driver’s licenses when asking for a name, or independently verify information in an official computerized listing. We’ll double-check to see if a celebrity Twitter account is really that celebrity, but if it’s got one of those “verified” badges on it we’ll trust that Twitter has already done the work for us.

This isn’t just a problem for the “lamestream” media. New media and social media have the same implicit trust in their sources, and the vast majority of Twitter users (myself included) will pass on information that came from a single reliable source.

Applying a rigid three-source rule to all information reported in the news media is simply impractical. (Heck, many of the so-called facts in this blog post have only one source, and some have none.) What is practical, however, is applying a rigid attribution policy, where breaking news is properly sourced and information can be traced to its origin. Instead of saying “according to multiple reports”, make it clear: “TSN and CTV are reporting”.

After all, a story that says “A story on TSN’s website reports Pat Burns has died” is factually correct.

Combined with a robust skepticism of any information that doesn’t come from an official source, and a bit of caution about reporting news as important as someone’s death, this can hopefully significantly reduce the appearance of such errors in the future.

And maybe – just maybe – news organizations can become more trustworthy, even when they get it wrong.

Tout l’monde transpire jusqu’aux orteils

I’m not necessarily in favour of spending millions of taxpayer dollars on massive air conditioning systems for the three or four weeks a year they’ll be useful, but I have to admit this Projet Montréal video is damn funny.

(The original, for those who haven’t seen it)

You can find the party’s dossier on the subject on its website. It includes those pictures of people holding up giant thermometers on the metro.

If only all public policy discussions involved dancers (and am I the only one who thinks it’s a missed opportunity that we don’t see Richard Bergeron, Luc Ferrandez and Peter McQueen prancing around a fake metro car?)

(via Projet Montréal on Twitter)

Front-seat driver

A woman sits on the bus driver's armrest greeting passengers

Maybe I’m being a bit of a prude, and insufficiently open-minded. And I know it can get boring when you’re driving a bus late at night.

But it just seems somewhat … inappropriate to have someone sitting with you in the driver’s seat as you’re driving the bus. Not only does it look rather unprofessional when people start to board the bus, but I’m pretty sure the people who tested the bus for safety don’t recommend people sit there.

There’s a seat right by the front door, and at this particular moment it’s unoccupied. Maybe you can sit there instead. Don’t worry, your conversation shouldn’t suffer.

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Kai Nagata takes over CTV’s Quebec bureau

Kai Nagata reporting live from outside in the cold last January

More than three months after posting an opening for a Quebec City reporter to replace the retiring John Grant, CFCF reached out and stole an up-and-comer from its direct competitor, hiring CBC Montreal reporter Kai Nagata for the job.

The station didn’t get much demand for the job internally, with much of its staff consisting of veterans who aren’t eager to move to a city that’s more than a two-hour drive away and doesn’t have much of an English scene.

“I think our current staff of reporters are pretty happy with what they’re doing now, and simply chose to stay put,” CTV Montreal news director Jed Kahane told me. “Most of them have deep roots in Montreal, with families and other personal commitments here, so I wasn’t expecting any internal applicants.”

So instead, he reached out to Nagata and offered him the job, which Nagata formally accepted last Friday.

“I’ve been watching Kai since he started at CBC and was always very impressed with his work,” Kahane said in a totally not-press-release-y way. “He’s a serious journalist with a lot of insight and commitment. He’s also a great storyteller who is at ease in front of the camera. I think what matters most in this profession is curiosity, a critical eye and a strong desire to inform the public responsibly. Kai has all of that; the rest he’ll learn.

“I saw him cover the opening day of Marc Bellemare’s testimony the other day for CBC’s The National, and he did a great job. I’m really excited he’s joining our team, and like his predecessor John Grant who is retiring at the end of the month, I’m confident Kai will earn the respect of our viewers.”

Nagata, 23, has only been working at the CBC since the spring of 2008. He moved to Montreal from Vancouver a year earlier to take Concordia’s graduate journalism diploma program. I’ve known him since then – we play the occasional soccer or board game. (So feel free to compensate for any bias this post may have in his favour.)

“A chance to step up my game”

Asked about his move, Nagata said he was both excited about this new adventure and sad that “I’m leaving behind the only journalistic family I’ve ever known. These are people I respect professionally but I also shared a lot of laughs and frustrations and cold cafeteria meals with. It’s not an easy thing to walk away from.”

Still, Nagata said he has felt “a sense of restlessness” that this new opportunity can help alleviate. “They’re giving me the chance to cover the biggest stories in the province for the biggest anglophone audience in the province and to immerse myself in francophone culture in a beautiful city and find out what I’m made of.”

“CBC went out of their way from the very beginning to challenge me and to present me with opportunities to cover these interesting stories and to go places and talk to people and to file nationally for radio and TV, but when it came down to it I just felt like the job that CTV is offering me is a chance to step up my game as a journalist.”

Nagata said he’s particularly glad that he’ll have something few television reporters have the luxury of these days: a beat. “Politics is about people,” he said. “There’s a lot of beats that I admire, but politics has always attracted me.”

What about CBC?

The CBC was gracious about Nagata’s career advancement, while putting a positive spin on it.

“Kai is very talented and we’ll miss him around here, but we’re happy for him and wish him all the best,” said News Director Mary-Jo Barr. “I’m proud to know our journalists at CBC Montreal are second to none, and are sought after by other organizations.”

Barr can hardly fault Nagata’s move. She herself used to work at CTV, and plenty of people have jumped from one station to the other.

Nagata gave his two weeks’ notice and plans to keep working until next Friday. He’s currently passing on specialized videojournalist training he received (“videojournalist” being CBC-ese for “working without a cameraman to save us money”) to one of the station’s other up-and-coming young journalists (and a former classmate of mine), Catherine Cullen.

Mind you, this hasn’t stopped him from already becoming friends with CTV staff through Twitter.

Nagata will join the CTV family starting Sept. 27, and spend a few days training with Grant. He takes over the beat on Oct. 1.

The convergence utopia

An updated chart can be found here.

It probably doesn’t matter to most people that Bell Canada’s parent company BCE announced on Friday that it was buying 100% of CTV. Bell already owned 15% of it, and had previously acquired CTV back in 2000 as part of a similar convergence play.

Ah, convergence. It’s been the buzzword in the big media companies for the past decade or so, with all the acquisitions that have taken place. Bell, a phone company, started up a satellite TV service, a DSL Internet service, and got into the broadcasting game in one giant swoop by acquiring CTV the first time, along with a growing number of TV specialty channels.

Rogers, which had a head start on the convergence business being a broadcaster, cable provider and wireless company, added a baseball team, other cable and wireless providers, and broadcasting assets including the sloppy seconds of the CTV/CHUM acquisition.

Quebecor, once a commercial printer and newspaper owner, bought a TV network, a cable and Internet service provider, and an entire newspaper chain.

Canwest, once a small television broadcaster, built up a national television network, bought a high-profile newspaper chain and a media company with a truckload of specialty channels. Now it in turn (minus the newspapers) has been bought up by Shaw, a cable provider that acquired a satellite TV provider.

With Shaw’s acquisition of Canwest and Bell’s acquisition of CTV, a pattern is emerging where each of the corporate empires has a TV provider, a wireless service, an Internet service, a national broadcast network, TV specialty channels, and maybe some radio and print assets on the side.

Shaw Quebecor Bell* Rogers
TV network Global TVA, Sun TV CTV, A Channel CityTV/OMNI
TV provider Shaw Cable/Shaw Direct Videotron cable/Illico Bell TV, Bell Fibe TV Rogers Cable
Internet Shaw Internet Videotron Bell Internet Rogers Internet
Wireless (Coming in 2011) Videotron wireless Bell Mobility, Virgin Mobile Canada Rogers Wireless, Fido, Chatr
Home phone Shaw cable VOIP Videotron cable VOIP Bell Canada Rogers home phone
Newspapers None Sun Media, Osprey Media Globe and Mail (15%) None
Other print None TVA Publications Report on Business Magazine Rogers Publishing (including l’Actualité, Maclean’s, Chatelaine, Canadian Business)
Specialty TV DejaView, Fox Sports World Canada, Global Reality, MovieTime, Mystery TV, TVtropolis, BBC Canada, BBC Kids, Discovery Health Canada, DIY Network, Food Network Canada, History Television, HGTV Canada, IFC Canada, National Geographic Channel Canada, Showcase/Action/Diva, Slice** LCN, Argent, addiktv, Yoopa, Les idées de ma maison, Prise 2, The Cave (51%) Business News Network, Comedy Network, CTV News Channel, TSN/TSN2, RDS, RIS, ESPN Classic, Discovery Channel (and related networks), BookTelevision, Bravo!, CP24, Comedy Gold (80.1%), FashionTelevision, MuchMusic (and related networks), Space, Star! Biography Channel, G4 Canada (66.67%), OLN, Rogers Sportsnet, Setanta Sports Canada (53.33%), The Shopping Channel
Radio None** None CHUM radio network (about 35 stations including CKGM Team 990 in Montreal) About 50 stations
Online publications None Canoe.ca Sympatico.ca 12 assets, including sweetspot.ca
Other TVA Films, Archambault, Super Club Videotron The Source Toronto Blue Jays, Rogers Centre

*For the purpose of this chart, we’ll assume that the Bell purchase of CTVglobemedia goes through as advertised.

**Many people point to the Shaw family’s control of Corus Entertainment to suggest that Corus is unofficially a subsidiary of Shaw Communications. But if you think that way, you can add a bunch of specialty channels and radio stations to the Shaw column.

Filling the holes

Rather than worry too much about a telecommunications company wanting to spend billions on media assets when just about all media assets are falling in value, the business world is wondering: What’s next? Where is the next big acquisition or merger that puts a fifth column on that table?

Telus is the big name on everyone’s lips, because they have the audacity to just be a telecom company at the moment and therefore have a “content gap”. But Telus says they won’t get in this game.

Besides, there are other options. Just connect the dots as you like:

Telecom

  • Telus (wireless, home phone, TV, Internet)
  • EastLink (cable, Internet)

Publishing

Broadcasting

Telecom and broadcasting

There’s also plenty of regional telecom companies, small newspaper publishers, book publishers and specialty TV channel owners that can be scooped up and disappear into the large conglomerates.

How this screws us over

“Today our three largest cable competitors are fully integrated and clearly we are not prepared to buy our content from our competitors”

That quote comes from a conference call that Bell had shortly after announcing the deal to buy CTV. The basic premise behind this deal isn’t that CTV is going to make Bell a lot of money by being a profitable business unit, but rather that CTV’s content will be a bargaining chip to get people to use Bell’s services.

Recently, Rogers launched a new TV channel called Sportsnet One. Even though it’s only available on Rogers cable (it hasn’t negotiated carriage on the other providers yet), Rogers decided to move Toronto Blue Jays games to Sportsnet One in order to get people to subscribe to the new channel. Since Rogers owns the baseball team, the television channel and the cable provider that carries it, it’s the ultimate convergence play.

And it’s royally screwing over Blue Jays fans.

Analysts don’t think Bell will be using blackmail to get people to switch over to its services. But they could. Want to watch NHL games on your mobile phone? You can’t unless you’re with Bell. Want TVA shows on demand? You can’t unless you have Videotron illico. Anything these companies can buy exclusive rights for, they will do it. The only things keeping them from forcing you to subscribe to a particular telecom in order to get some content are the CRTC (which doesn’t regulate mobile or online content) and business models that see more profits in maximum exposure than short-sighted consumer blackmail.

It’s not out of the realm of possibilities for one of these companies to pull some move that, like Sportsnet One, requires using a particular service to get something that used to be widely available. And if one company does that (and it’s successful), the others would probably follow. We could be a couple of years away from a country where you need to buy redundant services in order to get the content you want.

Save our local TV from … us?

Remember that “Save Local TV” campaign by the broadcasters who wanted us to convince the CRTC to force the cable and satellite companies to give money to TV broadcasters? And the corresponding “Stop the TV Tax” campaign from the cable and satellite companies to pressure the CRTC the other way? Well, since that campaign, Shaw took control of Global TV and BCE is about to take control of CTV. Quebecor, which owns both TVA and Videotron, didn’t participate in either campaign.

Bill Brioux remembers those campaigns, and is particularly pissed that a TV network with a “broken business model” just sold for billions.

They’re still arguing against each other at the moment, but how long can we expect that to last?

And there’s other concerns too. John Bowman points out that there’s little incentive to invest in quality broadcast equipment. And Iain Marlow suggests this may make it easier for the government to relax foreign ownership restrictions.

This kind of stuff will come up at the CRTC hearings into the takeover, though I’m doubtful that the commission will put up a major roadblock to it, despite opposition from opponents to media concentration.

It won’t work … or maybe it will

The biggest negative opinion about this deal is the simple argument that CTV won’t be a profitable venture for Bell any more than it was a decade ago. That’s what David Olive says, it’s what Howard Bernstein says, and Torstar (which sells its stake in CTV) is playing this up as a win for them, as is the Globe and Mail, which is breaking off (mostly) from the empire.

To be fair, some like the Globe’s Derek DeCloet believe this might make sense, pointing out that the price isn’t as ridiculously high as it was 10 years ago. Other analysts agree.

One of those sides will be proven right in a few years. Let’s hope, for the sake of consumer choice and healthy corporate competition, that bigger isn’t better.

Gazette launches lifestyle magazine, expands Driving section

The first issue of Urban Expressions magazine

Two projects I’ve been involved with over the past month were revealed to Gazette subscribers this week.

Today’s paper (at least the home-delivery version) couldn’t be rolled up very well because of a thick, 92-page magazine called Urban Expressions. It’s a lifestyle magazine filled with stories about fashion, home decor, food and other girly magazine stuff (no sex or relationship tips though).

And, of course, there’s lots of ads.

I was the copy editor for this issue, and lived it for about a week in August (which is why I didn’t post anything to this blog for 11 days), coming up with clever headlines and captions, and reading and re-reading every story to ensure everything was right (so if you find any typos, you can blame me).

Copy editing a magazine is definitely different from a newspaper. You have days, rather than hours. The stories are long, the pages all designed by a professional designer (in this case, The Gazette’s Susan Ferguson, who had an even more hellish time with this than I did, designing a whole magazine from scratch), and everything goes back and forth between different people who each have their own ideas.

The welcome message from editor Mark Tremblay is online. The magazine has its own website, but right now that’s just a media kit and a mockup magazine for advertisers to peruse.

Rachelle Lefevre cover story in Urban Expressions by Eva Friede

The cover story (like most magazines, this one has a giant picture of a pretty white girl on the cover) is about actress Rachelle Lefevre, who is known for her role in Twilight movies but is also in the upcoming Barney’s Version, a film based on the Mordecai Richler novel that just screened in Toronto. She talks to Gazette style editor Eva Friede about her love of the city and poses for pictures in what I understand are the latest fashions.

There’s also:

Local content returns to Driving

The other skybox-worthy change happened the day before, as the paper expanded its Monday Driving section to include some local content. The three-days-a-week Driving section hasn’t seen any regular original content since Jordan Charness’s automotive legal advice column was dropped in 2008.

Among the weekly features, which will be added to the back of the Monday Driving section, are:

There will also be more automotive news, either local or national.

I’m involved in the editing process of this, though only for the local content and I’m not the one laying it out and writing the headlines (now I know what our assignment editors feel like).

As you can imagine, both of these moves are designed to increase advertising revenue. Let’s hope it works.